Are you looking for the best WooCommerce plugins for your store?
Plugins are the best part of making an online store using WooCommerce. They allow you to add new features and grow your business.
There are tons of free and paid plugins that you can use but not all of them are good. So, it’s hard to find the best WooCommerce plugins for your eCommerce site.
In this article, we have hand-picked some of the best WooCommerce plugins for your store to increase sales and grow your business.
If you haven’t started your eCommerce store yet, then we have a step-by-step guide on how to start an online store.
It walks you through how to choose the best WooCommerce hosting, install WooCommerce, select a theme, and everything that you need.
Having that said, let’s take a look at the best WooCommerce plugins for WordPress.
If you’d prefer written instructions, just keep reading.
OptinMonster is the most powerful conversion optimization software in the market. It helps you convert abandoning website visitors into subscribers and customers.
You can use it on your eCommerce website to reduce cart abandonment, increase sales conversions, grow your email list, show targeted website messages, onsite retargeting, upsells, cross-sells, and more.
While the main website doesn’t show the free plan, you can get the free version of OptinMonster by installing and activating their WordPress plugin. Inside the plugin, you will see the option to create your free account.
Here are some examples of WooCommerce popups that you can create with OptinMonster:
Floating header or footer bars
These floating bars are perfect to announce ongoing sales, new product launches, free shipping, and any other special offer. They are hard to miss and highly effective in keeping customers engaged.
Countdown timers in header or footer bars
You can use these countdown timers as a header bar, lightbox popup, fullscreen popup, or a slide-in popup.
OptinMonster comes with powerful display rules that allow you to show popups based on a ton of options. This geo-targeted banner shows a popup only to users in certain regions.
Spin the Wheel Popup
Spin the Wheel popups are fullscreen popups that bring in gamification to your WooCommerce store. You can set discounts and other special offers to increase sales and follow up via email.
If you’re serious about boosting sales, growing an email list, and recovering those abandoned cart sales, then you need this conversion optimization toolkit.
Alternative: Thrive Leads is a great alternative to OptinMonster and offers similar features.
All in One SEO is the best SEO plugin for WooCommerce stores on the market. Used by over 3+ million users, it is the most comprehensive SEO toolkit that helps you improve your search rankings without learning SEO.
Note: There’s a free plugin that you can use as well when you’re getting started.
You can set it up to dynamically generate SEO titles and descriptions for all your products. You can also easily add an SEO title and description for individual products while adding them.
It automatically generates XML sitemaps including Product and Product Categories sitemaps. These help search engines easily find and index your products more efficiently.
It supports rich snippets schema markup out of the box, which helps search engines display your products with rich snippets. These help products stand out in search results and bring in more traffic.
All in One SEO also includes Local SEO, Product Image SEO, custom schema generator, and other features. All of them help your WooCommerce store compete in the search results and rank higher.
AIOSEO has a powerful Internal Link Assistant that gives you smarter link suggestions to improve your SEO rankings.
There is also an SEO redirection manager that helps you properly set up 301 redirects, track and fix 404 errors, and more.
FunnelKit is the most powerful WooCommerce sales funnel builder that lets you create high-converting checkouts, order bumps, one-click upsells & automations to boost profits.
It’s essentially a ClickFunnels alternative for WordPress that helps store owners grow revenue through optimized sales funnel and automation.
The key features that make FunnelKit a must-have for smart store owners are:
High-converting sales funnel templates
You can also check out all the templates for FunnelKit to see everything it has to offer.
Frictionless WooCommerce Add-to-Cart & Checkout Experience
Default WooCommerce cart and checkout pages aren’t optimized for conversions. FunnelKit lets you create a slide-out cart to provide a seamless user experience. From here, shoppers can manage the cart contents and go directly to the checkout page to make a purchase.
FunnelKit also allows you to create custom checkout forms to include features like a 2-step order form, Shopify style layout, express pay options, and more to help reduce cart abandonment.
One-Click Upsells, Order Bumps, & Dynamic Offers
Whether you’re looking to add complimentary one-click upsells or order bumps on your checkout, FunnelKit makes it easy.
Their dynamic offers feature lets you show the relevant upsell offer to customers based on dynamic cart rules. This is proven to increase revenue by up to 30% with the same traffic.
WooCommerce A/B Testing and Analytics
FunnelKit helps you uncover hidden profits with split testing that you can set up in less than 5 minutes.
It also shows you in-depth analytics as to how each page in your funnel is performing, so you can continue to grow revenue.
FunnelKit also launched its free Stripe Gateway for WooCommerce plugin. This allows you to easily accept online payments via Stripe from Visa, MasterCard, Google Pay, Apple Pay, and more.
Aside from all the powerful sales funnel features, FunnelKit has recently added a WooCommerce automation solution called FunnelKit Automations.
It allows you to set up automated campaigns for lead nurturing, welcome series, post-purchase upsell, customer win-back & more.
Advanced Coupons is the best WooCommerce coupon code plugin on the market. It extends the limited WooCommerce coupon functionality and allows you to create better coupon offers.
It integrates tightly with WooCommerce and offers features like BOGO offers (buy one get one offer), coupon URLs, scheduled coupons, auto-apply coupons, shipping coupons, and more.
You can also easily set up cart conditions, which are rules to restrict coupon usage. This can help you avoid losing money from coupon abusers.
Advanced Coupons is easy to use and helps you boost sales on your eCommerce store.
Note: There’s a free version of Advanced Coupons available as well.
Constant Contact is the best email marketing service for eCommerce businesses. It is also the most beginner-friendly, which allows you to easily add it to your store and start building your email list.
It comes with dozens of professionally designed email templates for various niches. You can also create multiple lists and create custom funnels to send personalized emails to selected audiences.
To learn more, see our complete tutorial on how to create an email newsletter.
Many beginners find it hard to make sense of Google Analytics reports. MonsterInsights makes it easier by showing you all the information you need inside your WordPress dashboard.
This helps you make data-driven decisions to grow your business and increase sales.
You can see your cart activity, top-performing products, and other important data without leaving your website.
You can use it to find your most viewed products and improve product pages. You can also track WooCommerce customers in Google Analytics and create a more personalized experience for your users.
For more details, see our beginner’s guide on conversion tracking in WooCommerce.
Over 3 million website owners use MonsterInsights, and they even have dual-tracking support for Google Analytics 4 for WooCommerce.
SeedProd is the best WordPress page & website builder plugin on the market, with built-in support for WooCommerce.
If you ever wanted to quickly launch a product landing page, completely customize your checkout page, or even build a custom WooCommerce theme without any code, then SeedProd is for you.
SeedProd helps you easily create custom website designs on-demand using an intuitive drag-and-drop page builder.
It comes with dozens of professionally designed templates that are fully compatible with WooCommerce. Simply select a template as your starting point and make it your own with point-and-click tools.
SeedProd also comes with built-in WooCommerce blocks that allow you to easily add products, carts, checkout forms, and more to any landing page on your site.
It works with any WooCommerce theme and doesn’t rely on it. This means you can create stunning product pages, sales pages, and other landing pages without any limitations.
SeedProd theme builder even lets you create a completely custom WooCommerce theme without writing any code. For more details, see our guide on how to create a custom WordPress theme.
Note: There is a free version of SeedProd available as well which lets you create beautiful landing pages. However, the advanced WooCommerce blocks are only available in their Pro version.
Alternative: Thrive Architect + Theme Builder is a good alternative for SeedProd to create custom WordPress designs using drag & drop.
WP Mail SMTP is the best WordPress SMTP plugin on the market. It helps ensure that all your WooCommerce emails are delivered to customers’ inboxes.
WooCommerce store sends email notifications for various actions to the store owner as well as customers. It uses the PHP mail() function to do that.
However, most WordPress hosting companies don’t have this function set up properly and some even block it. In that case, your store’s email features will not work.
WP Mail SMTP fixes this problem by allowing you to use an SMTP service provider to send emails. This ensures that your WooCommerce emails are delivered to users’ inboxes and don’t end up in spam.
You can use it to connect WooCommerce emails using Mailgun, SendGrid, Amazon SES, SMTP.com, SendLayer, and more.
Over 2 million WordPress websites use WP Mail SMTP to improve their email deliverability.
There is a free version of WP Mail SMTP available which should work for most online stores. The paid WP Mail SMTP Pro version gives you premium support, more features, and a white glove setup service.
Did you know that, on average, more than 67% of customers abandon their carts before completing a purchase? That’s because customers want instant answers to their questions.
It allows you to convert users into customers before they abandon their carts. LiveChat works with Google Analytics, all top email marketing, CRM software, and more.
To learn more, see our guide on how to add LiveChat to your WooCommerce store and boost sales.
TrustPulse is the best FOMO and social proof notifications app that helps you skyrocket conversions and sales.
People like it when they see other people making the same choices before making their own minds. By adding social proof, you allow them to see it right there on your website and give them the nudge to complete a purchase.
TrustPulse makes this insanely easy. You can install it on any website (no coding required) and customize badges to match your store colors.
You can smartly target pages or products where you want to run a campaign, and add on-fire notifications showing how many people are taking action in a given period. For best results, run multiple campaigns targeting customers viewing different products or pages.
You also get a full live stream of actions taken by users and detailed analytics reports to help you optimize your campaigns.
For detailed instructions, see our guide on how to use FOMO to increase conversions.
WooCommerce Wholesale Suite is a suite of three plugins that allow you to easily set wholesale pricing in WooCommerce for bulk buyers and other businesses.
You can easily show wholesale pricing to wholesale customers. You can also set the minimum quantity they need to order to gain the wholesale discount. At the same time, you can keep showing your regular prices to the retail customers.
For details, see our tutorial on how to easily add wholesale pricing in WooCommerce with step-by-step instructions.
A CRM (Customer Relationship Management) plugin is a must-have for WooCommerce store owners who want to manage customer data and send personalized messages more easily.
HubSpot CRM for WooCommerce will automatically sync your customers and their information and order history with HubSpot.
HubSpot not only lets you manage your customer data more easily, but it also includes powerful features like segmentation, shopping cart abandonment emails, email templates, and in-depth store analytics data.
Plus, it has ad management tools so you can easily advertise to your customers and potential customers on Facebook, Instagram, LinkedIn, and Google.
Alternative: Omnisend is a great alternative for eCommerce CRM.
Stripe payments for WooCommerce by FunnelKit is a new gateway that helps you maximize the power of Stripe and WooCommerce.
Stripe is the most popular way to accept credit card payments online. This plugin delivers a superior onboarding experience, deeper integration with Stripe, and gives you access to other tools like one-click upsells, automatic webhooks, 3D secure payments, and more.
You can use it to collect payments directly from several brands of credit and debit cards, such as Visa, MasterCard, American Express, Discover, JCB, etc., and it deeply integrates with subscription plugins to ensure you can sell recurring WooCommerce subscriptions.
Advanced Gift Cards for WooCommerce is a powerful plugin that makes it super easy to sell gift cards on your store. Customers can purchase gift cards and share them with friends or family to redeem at your online store.
The plugin comes with a beautiful gift card email template and an admin section to view your gift card liabilities. Your customers can specify the gift card funding amount and recipient, as well as add their own personal message during the purchase.
It comes with multiple gift card designs, and you can also upload your custom designs too. Customers can also redeem gift cards to get store credits in your WooCommerce store.
RafflePress is the best contest and giveaway plugin for WooCommerce stores. It allows you to grow your email list, get more website traffic, and have social media followers with viral contests and giveaways.
Your users can participate in the giveaway by performing social actions like tweeting, watching a video, following a social media profile, and more. It has actions for all popular social media platforms, CRMS, and more.
For best results, it includes verified social actions and fraud prevention. This ensures that your viral campaign produces real engagement and growth in your business.
There’s also a free version of RafflePress available that you can use for basic giveaways.
Loyalty Program for WooCommerce is a plugin by the team behind Advanced Coupons that lets you add a points & rewards system to your online store.
It helps you grow repeat purchases by rewarding your best customers with points and coupons.
Customers can earn points, AKA store credits, by purchasing products, leaving product reviews, commenting on your blog posts, spending over a certain amount, and more.
Thrive Quiz Builder is a powerful WordPress quiz plugin that helps you create viral engaging quizzes on your website.
Smart eCommerce website owners use quizzes to guide visitors, segment them and then show them personalized product recommendations.
Thrive quizzes come with robust conditional logic, deep integration with email marketing services, A/B testing, and most importantly, the ability to display dynamic results (aka product recommendations).
You can also use Thrive Quizzes as a lead generation tool to grow your email list while maximizing social shares such as websites like Buzzfeed.
AffiliateWP is a WordPress plugin that helps you create your own affiliate program so you can encourage your customers and others to promote your products.
When someone signs up to be your affiliate, they’ll get a special link and earn a small commission on each sale they make through that link.
It’s a cost-effective solution that lets you control every aspect of your affiliate program. AffiliateWP also comes with detailed reports so you can track link clicks, sales, and payments.
It’s also highly customizable. You can limit your program to hand-picked members, or let anyone join.
AffiliateWP includes a payouts service so you can easily pay your affiliates right from your WordPress dashboard. You can also choose from PayPal, Stripe, or other online payment gateways.
Alternative: Easy Affiliate is also a great option to create a self-hosted affiliate program for your online store.
Every website needs a contact form. WPForms is the best drag & drop form builder plugin for WordPress. It lets you create any type of form including contact forms, online surveys, polls, and more.
Over 6 million websites use WPForms, including many WooCommerce store owners, because it’s both easy and powerful.
WPForms’ free version lets you create a simple contact form and has all the essential features to get started.
WPForms Pro comes with advanced features like form landing pages, conversational forms, form abandonment, smart conditional logic, etc., that you can use to really improve your form conversions.
Alternative: Formidable Forms is an excellent form builder alternative that you can try as well.
Uncanny Automator is the best WordPress automation plugin that allows your WordPress plugins to talk to each other. For instance, you can use it to automatically create a new customer account when someone submits a contact form on your website.
WooCommerce store owners spend a lot of their time performing repetitive tasks. Wouldn’t it be nice if you can automate all those tasks and focus on growing sales and business?
Uncanny Automator allows you to automate WooCommerce tasks, save time, and offer a better user experience to your customers. You can create recipes that can be run when a user or WooCommerce triggers an event (for instance, a user adds a product to the cart).
After that, you can choose an action to perform based on that trigger (for instance, send users an email with similar products they may like). There are dozens of recipes that you can create and save hundreds of hours while running your online store more efficiently.
You can also use Uncanny Automator to send notifications to Slack, send WooCommerce SMS notifications, and more.
Smash Balloon is the most popular social media feeds plugin for WordPress. It allows you to embed Instagram, Facebook, Twitter, and YouTube feeds on your WooCommerce store.
This is specifically useful in displaying user-generated content for social proof on your product pages. This includes showing users’ photos from Instagram featuring your product, product reviews from Facebook or Twitter, or even custom video reviews from YouTube.
Their social wall plugin allows you to combine all your social media channels into one wall for maximum benefits.
Note: Smash Balloon has also added a business reviews feed that lets you automatically display your best reviews from platforms like Google reviews, Yelp, TripAdvisor, and more.
Its WooCommerce extension makes it super easy for customers to search your online store by relevance and quickly find the products they’re looking for.
SearchWP goes beyond just using the content on your product pages to look up things. It indexes everything, including custom fields, text files, PDF documents, product attributes, taxonomies, and more. You can also use it to add live Ajax search to your WordPress site.
You can even create your own relevance scale in the plugin and adjust the search algorithm without editing code. This provides a lot of flexibility and customization for improving searching on your website.
Using SearchWP, you also get metrics to see what your customers are searching for on your online store. You can uncover amazing insights to find new product ideas and boost conversions.
For more details, you can check out our guide on how to make a smart WooCommerce product search.
We use PushEngage on WPBeginner, and it’s consistently a top 10 traffic source on our website.
PushEngage allows you to send push notifications to your customers about new products, exclusive sales, and more.
They even have automated campaigns for cart abandonment, inventory alerts, and more. It’s a very powerful tool to maximize your sales.
Cart for WooCommerce by FunnelKit lets you add a beautiful sliding cart to your WooCommerce website to improve the user experience and boost sales.
This smart cart system allows shoppers to access their cart items from wherever they are on your site. They can also easily edit the cart items, add upsells and cross-sells, and go directly to the checkout page by clicking a button.
You can even configure your sliding cart with milestone-based rewards like free shipping, discounts, and free gifts. This adds an element of gamification to your store that encourages shoppers to buy more.
In addition, you can fully customize the WooCommerce cart including the heading, button colors, background colors, text, and more to match your brand.
WooCommerce provides a PDF invoice for every order automatically. This PDF invoice goes out to customers in their emails as an attachment with a simple template.
The WooCommerce PDF Invoices plugin offers multiple template choices for invoices and packing slips. It also lets you create custom templates for customer invoices easily.
Booster for WooCommerce allows you to add several useful features to your WooCommerce site that allow you to run your online store more efficiently.
It uses a modular approach similar to Jetpack and acts as a plugin suite with over 110+ features that covers everything from PDF invoicing, packing slips, product addons, payment gateways, and more.
WooCommerce Products Slider allows you to easily create beautiful product sliders and carousels and add them anywhere on your WooCommerce store.
It comes with a layout builder to let you create beautiful product sliders with customization. And, the best part is that you don’t need to write code at all.
Variation Swatches for WooCommerce is a free plugin that allows you to easily add product variation swatches to WooCommerce product attributes. Customers will then see beautiful color swatches, images, and labels, instead of dropdown menus.
This makes it easier for users to select product colors, sizes, styles, and more. It also makes these options easily noticeable and improves the customer experience.
It includes eCommerce auto-insert locations for WooCommerce and Easy Digital Downloads. This allows you to insert code directly in relevant locations like before a list of products, before the cart, after the checkout page, and so on.
In just a few clicks, you can track events like product page view, add to cart, checkout, and purchase. This helps you understand how your eCommerce ads are performing, so that you can improve conversions.
There’s also a free version of WPCode, formerly called Insert Headers and Footers, that you can use to get started.
Duplicator is one of the best WordPress backup plugins on the market. It helps you easily set up automatic backups of your WooCommerce store and store them in a remote location like Google Drive, Dropbox, Amazon S3, or One Drive.
Creating regular backups is really helpful in case something goes wrong. For example, if your site gets hacked, Duplicator allows you to recover your online store from the backup.
Other features include multisite support, archive encryption, recovery points, easy migration wizard, preconfigured sites, and more.
Note: You can use the free version of Duplicator to easily create manual backups of your WooCommerce store.
Non-English WordPress websites surpassed English WordPress websites in 2014. Since then more WooCommerce stores are created in languages other than English. WooCommerce Multilingual adds a compatibility layer with the popular WPML WordPress multilingual plugin.
This allows you to translate your product and other WooCommerce pages into multiple languages. Your customers can choose to browse your website in their preferred language.
It’s a virtual business phone app, so you can use it to receive calls on your mobile phone, iPad, desktop, and laptop computers. It comes with advanced features like call routing, auto-attendant, and others, so your store can easily compete with the big enterprises without the high costs.
Aside from the top 32 WooCommerce plugins and tools that we mentioned above, you may also find the following tools helpful depending on your use cases:
- YITH WooCommerce Quick View – allows your customers to see additional product details by simply hovering their mouse over a button.
- WooCommerce Products Filter – helps you filter products by categories, attributes, product tags, product custom taxonomies, and price.
- WooCommerce EU VAT Compliance – Detects your customer’s location and will display prices with correct VAT details.
- Order Delivery Date for WooCommerce – Helps customers choose a delivery date during checkout process.
- YITH WooCommerce Wishlist – Allows your customers to save products to their wishlist. They can use the wishlist to make the purchase later or share it with friends and family.
- YITH WooCommerce Zoom Magnifier – Lets your customers zoom in and magnify the product images without leaving the page.
- WooCommerce Currency Switcher – Allows your customers to easily switch currencies and get real-time conversion rates in their local currency.
- WC Vendors – Allows you to easily create any kind of multi vendor marketplace in WooCommerce.
- WP Rocket – Helps you speed up your WooCommerce store. You don’t need this if you’re using a managed WordPress hosting solution like SiteGround or WP Engine.
- Sucuri – Adds a web application firewall to help protect your WooCommerce store against DDoS attacks and hacking attempts.
We hope this article helped you find some of the best free WooCommerce plugins for your online store. You may also want to see our expert pick of the best WooCommerce themes for your eCommerce website, and our comparison of the best online course platforms to sell online courses.