We Tested 8 Best Typeform Alternatives for 2025 (Free + Paid)

Typeform makes great-looking, interactive forms, but it’s not always the most practical choice for every business. Between the high prices and feature restrictions, it can start to feel limiting.

The good news is that there are plenty of great alternatives that deliver the same professional results without the premium price tag.

We’ve tested and compared the top form builders on the market, looking at pricing, features, ease of use, integrations, and more.

In this guide, we’ll share the best eight Typeform alternatives. Each offers something unique — whether you want to save money, access more advanced tools, or find a solution that grows with your business. 🙌

Quick Pick: The Best Typeform Alternatives

Want a quick overview? Check out the table below for key features and pricing to help you find the best Typeform alternative for your needs:

#	Typeform Alternative	Best For	Free Plan	Starter Plan
🥇	WPForms	Best all-around form builder for WordPress business sites	✅	$49.50/year
🥈	Formidable Forms	Creating complex forms without coding	✅	$39.50/year
🥉	User Feedback	Adding popup surveys to collect visitor feedback	✅	$49.50/year
4	Gravity Forms	Complex forms and user-generated content	❌	$59/year
5	HubSpot Form Builder	Businesses using HubSpot’s CRM	✅	$15/month
6	Jotform	Visual form building	✅	$34/month
7	Ninja Forms	Freemium form builder with paid addons	✅	$59.40/year
8	Zoho Forms	Automations and analytics	✅	$10/month

Why Do You Need a Typeform Alternative?

Typeform is a popular tool for creating online forms, surveys, and quizzes. It’s easy to use and offers beautiful templates. However, many users eventually look for alternatives because of its limitations in security, pricing, and flexibility.

Here’s why many users look for a Typeform alternative:

• 🔓 Security and data ownership: Typeform stores your form data on its external servers, which means trusting a third party with sensitive customer information. In contrast, WordPress form plugins save all entries directly to your site’s database. This gives you full data ownership and can make it easier to comply with privacy regulations like GDPR.
• 💵 High pricing: The basic plan starts at $25/month, includes Typeform branding, and limits responses. Upgrading for more features or higher limits can cost $600–$996 per year. This will significantly drive up the cost of running a website.
• 🛑 Limited free features: The free version is very restricted, while many WordPress contact form plugins offer more flexibility and features at no cost.

Now, the difference in data storage is important. A WordPress plugin saves all your form entries directly to your own website’s database, giving you full control and ownership of your user data.

How We Test and Review Typeform Alternatives

To find the best Typeform alternatives, we looked at the key things that matter most in a form builder — from ease of use to pricing.

Here’s what we focused on:

• Ease of use: We picked tools with a clean, beginner-friendly interface and an easy drag-and-drop editor. That way, you can build and publish forms quickly without needing any technical skills.
• Form types and features: We checked what kinds of forms each plugin can create, like surveys, quizzes, contact forms, and payment forms, along with advanced options like conditional logic and custom fields.
• Customization options: We looked for plugins that let you personalize your forms with templates, colors, and branding options so they fit perfectly with your website’s design.
• Integrations: A good form builder should work smoothly with your favorite tools. We made sure each option integrates well with popular email marketing services, CRMs, and other platforms.
• Reporting and analytics: We tested how each tool tracks form performance with things like response rates and user activity. This is to help you understand what’s working and what can be improved.
• Pricing: Finally, we compared free and paid plans to find affordable options that still offer powerful features.

Why Trust WPBeginner?

At WPBeginner, we have over 16 years of experience in running and maintaining WordPress websites.

For this roundup of the best Typeform alternatives, we set up test accounts and took the time to explore popular form builders. Our goal is to provide you with reliable insights to help you choose the best option for your website.

Plus, our team actively uses and contributes to improving WPForms, giving us hands-on knowledge of what truly makes a form plugin effective.

We also have a thorough editorial process to ensure that everything we publish is research-based. So, when you read our content, you can trust that it’s backed by real experience and expertise.

With that in mind, let’s look at the best Typeform alternatives. Here’s a quick overview of all the things we’ll cover in this roundup:

1. 1. WPForms – Best for All Kinds of Forms
2. Formidable Forms
3. UserFeedback
4. Gravity Forms
5. HubSpot Form Builder
6. Jotform
7. Ninja Forms
8. Zoho Forms
9. Bonus: Google Forms – Best Free Option for Simple Data Collection
10. Which Typeform Alternative Should You Use?
11. FAQs About Online Forms
12. Further Reading for Using Forms in WordPress

1. WPForms – Best for All Kinds of Forms

WPForms is the best WordPress contact form plugin. It offers a powerful set of features that go far beyond Typeform, including over 2,000 form templates. Plus, it’s trusted by over 6 million professionals to build high-converting forms.

We use WPForms to display contact forms and run annual user surveys on our own websites. And you can learn more about this tool in our complete WPForms review.

First of all, we found its drag-and-drop builder makes it incredibly easy to get started. And you can choose from a library of pre-designed themes to match your site.

What’s more, WPForms offers AI-Powered Form Building to help you create forms even faster.

All you have to do is describe the type of form you need and press enter. Then, the AI-driven tool will generate the form in seconds.

Besides that, WPForms comes with powerful add-ons. For instance, you can turn any form into a Typeform, conversational-style, interactive layout with one click.

Additionally, there are interactive survey reports and advanced fields like the Likert scale, net promoter score (NPS), and star ratings. You can also create stunning surveys and polls with ease.

Another advantage WPForms offers over Typeform is that it easily integrates with popular email marketing tools and multiple payment gateways to accept online payments.

You can also connect WPForms with OptinMonster to display forms in popups or integrate it with MonsterInsights to track form conversions.

At WPBeginner, we use the MonsterInsights integration to analyze form performance and identify which forms generate the most leads.

WPForms lets you track user journeys, collect geolocation data, track and reduce form abandonment, allow file uploads, and more, which you won’t find in Typeform.

Then, even in the free version of WPForms, you get features like spam protection, Stripe payments, basic form fields, email notifications, and more. This is also more than what Typeform’s free version offers users.

✅ Pros of WPForms:

• More affordable than Typeform
• Beginner-friendly, with over 2,000 templates
• AI form builder for instant form creation
• Integrates with major email and payment tools

❌ Cons of WPForms:

• The free version covers the basics, and advanced features require an upgrade

⭐ Who we recommend WPForms for: Overall, we recommend WPForms as the best Typeform alternative for small business owners, bloggers, and WordPress users.

💵 Pricing: WPForms premium plans start from $49.50 per year. WPBeginner users can get an exclusive 50% OFF discount on all plans using our WPForms coupon. There is also a WPForms Lite version you can use for free.

2. Formidable Forms – Best for Creating Advanced, Custom Forms

Formidable Forms is an advanced WordPress form plugin and a great alternative to Typeform. It lets you create complex and technical forms without editing code, which is not possible in Typeform.

We did a deep dive into Formidable Forms’ features, which you can see in our full Formidable Forms review!

During setup, we found that Formidable Forms makes it super easy to create calculators, such as:

• Mortgage calculators
• Car payment calculators
• BMI calculators

Additionally, you can use the plugin to gather customer feedback and data by creating polls and surveys.

It also makes it super easy to set up automated quizzes with grading, collect online payments, and even display form data on your website’s front end.

Other features offered by Formidable Forms include an easy-to-use drag-and-drop form builder, conditional logic, multiple form templates, visual form styler, landing pages, and more.

✅ Pros of Formidable Forms:

• It lets you build complex conditional forms and calculators
• It offers built-in spam protection for secure forms
• The drag-and-drop builder is easy to use

❌ Cons of Formidable Forms:

• Creating complex forms involves a learning curve.

⭐ Who we recommend Formidable Forms for: Intermediate users who are looking for a more advanced and secure alternative to Typeform.

💵 Pricing: Formidable Forms pricing starts from $39.50 per year. You can also use a free version of the plugin as an alternative to Typeform.

3. UserFeedback – Best for Collecting Quick Feedback and Insights

UserFeedback is one of the best WordPress plugins for asking questions and collecting visitor feedback in real time. It’s a great Typeform alternative if you want to improve your website’s user experience.

At WPBeginner, we used UserFeedback to create interactive surveys and learn more about what our web design customers need. We had a great experience with it, and you can learn more about it in our complete UserFeedback review.

From our hands-on experience, UserFeedback is easy to install and set up in just a few minutes. It comes with several ready-made templates, so you can quickly add a popup feedback survey anywhere on your site.

You can collect feedback using multiple-choice questions, open-ended fields, and even star ratings.

There’s no limit to how many questions you can include in a survey. And their premium plans let you gather unlimited responses (perfect for scaling your feedback collection).

We also like that it includes built-in reporting, so you can easily track your feedback. It integrates seamlessly with MonsterInsights and Google Analytics to help you better understand your visitors.

Even better, you can customize the popup design to match your website’s look and feel. We found this to be key in maintaining a professional, cohesive style.

✅ Pros of UserFeedback:

• Extremely beginner-friendly and quick to set up
• Offers different question types and ready-made survey templates
• Integrates with Google Analytics and MonsterInsights

❌ Cons of UserFeedback:

• Designed specifically for surveys (not suitable for contact or payment forms)

⭐ Who we recommend UserFeedback for: UserFeedback is a great Typeform alternative if you want an easy, effective way to run surveys, collect insights, and improve your website’s user experience.

💵 Pricing: Starts at $49.50 per year for all features, including custom branding and page-level targeting. A free UserFeedback version is also available.

4. Gravity Forms – Best for Developers and Power Users

Gravity Forms is a great Typeform alternative for your website, especially if you need to create complex forms or collect user-generated content. It’s trusted by major brands like Nike, ESPN, NASA, and UNICEF.

Our hands-on testing showed that Gravity Forms offers powerful features for advanced solutions at a much lower cost. You can read our full analysis in our complete Gravity Forms review.

During testing, we found it particularly useful for building quizzes, surveys, and web directories. It also allows you to accept user-generated content, like guest posts, testimonials, or directory listings, directly through a form on your site.

The plugin includes a drag-and-drop form builder with prebuilt templates and flexible customization options. We appreciate these features as they make it easy to tailor each form to your needs.

Plus, you can even set up automated workflows and control what users see based on their actions, creating a seamless experience.

Another highlight is its wide range of integrations with popular tools and plugins. For instance, you can connect it with Heroic KB to require users to search your help articles before submitting a support ticket. This is a great way to reduce repetitive support requests.

✅ Pros of Gravity Forms:

• Powerful conditional logic and multi-page form options.
• Integrates with CRMs, email services, and payment processors.
• Easy to use for a plugin designed for advanced users.

❌ Cons of Gravity Forms:

• No free version, and most integrations require higher-tier plans.

⭐ Who we recommend Gravity Forms for: You can choose Gravity Forms if you want a feature-rich Typeform alternative for complex forms, data collection, or user submissions.

💵 Pricing: Gravity Forms is a premium alternative to Typeform, with prices starting from $59 per year.

5. HubSpot Form Builder – Best All-in-One Marketing Solution

HubSpot Form Builder is a great choice if you’re already using HubSpot’s CRM. It’s an all-in-one marketing toolkit that includes a form builder, live chat, analytics, popups, and more.

We created an account for this roundup and reviewed all the features. What makes HubSpot stand out is its clean interface and how seamlessly it combines powerful marketing and CRM tools in one place.

With HubSpot, you get a complete customer relationship management (CRM) platform that automatically syncs your WordPress form entries with your contact database. This makes it easy to manage leads, create segments, and track customer interactions.

Another perk is the built-in analytics. You can track how your forms are performing without needing to connect to a third-party tool like Google Analytics.

HubSpot Form Builder is also a strong Typeform alternative if you’re using other HubSpot products, like its email marketing service.

Plus, it integrates easily with popular WordPress form plugins such as WPForms and Formidable Forms.

✅ Pros of HubSpot Form Builder:

• Free plan available
• All-in-one marketing tool for growing businesses and support teams
• Easy for beginners to use

❌ Cons of HubSpot Form Builder:

• It can get expensive as your business scales

⭐ Who we recommend HubSpot for: This tool is ideal for anyone already using HubSpot or looking for an integrated solution that combines form building, marketing, and CRM tools.

💵 Pricing: Free plan available with CRM, live chat, and other tools. Premium plans start at $15 per month.

6. Jotform – Best for Visual Form Design with Templates

Jotform is a popular form builder that makes it super easy to create different types of online forms with your own branding. Whether you want a simple contact form or a form to collect online payments, Jotform lets you build one in just a few minutes.

We have tested it extensively to see all its features, and we believe it is a great option for embedding forms on WordPress websites.

From our experience, Jotform’s biggest strength is its visual customization. It’s great for maintaining consistent branding, since you can add your logo and design elements on all paid plans.

Besides that, you get a lot more features in the free version of Jotform than in Typeform. For example, you can create up to 5 forms, get 100 monthly submissions, 100MB of storage space, and more.

While Typeform allows unlimited forms, its 10-submission cap makes it impractical for most businesses. Jotform, on the other hand, provides a more usable free option for getting started.

We also found that Jotform offers other helpful tools beyond forms. Its store builder lets you create an online store, add tables, build custom apps, generate visual reports, and even edit PDF files for free.

✅ Pros of Jotform:

• Comes with many beautiful and customizable templates
• Very beginner-friendly
• Better value for money than Typeform

❌ Cons of Jotform:

• Some users report unhelpful customer support

⭐ Who we recommend Jotform for: If you want to create branded, attractive forms with plenty of visual flexibility, Jotform is a strong option for your business.

💵 Pricing: Jotform premium plans start at $34 per month with a 30-day money-back guarantee. A free version is also available.

7. Ninja Forms – Best Free Form Plugin with Paid Flexibility

Ninja Forms is a flexible, beginner-friendly form builder that scales with user needs. It’s another free Typeform alternative that is suitable for beginners.

Like the other plugins in this roundup, we did a deep dive into Ninja Forms’ features, which you can see in our Ninja Forms review.

When exploring the plugin, we liked its balance between ease of use and higher-level features.

For beginners, Ninja Forms lets you create interactive online forms with no coding skills needed. Plus, the drag-and-drop form builder makes it super easy to design all types of forms without hiring a designer.

We also learned that Ninja Forms offers premium extensions for more advanced features.

For instance, you can create conversational forms using a conditional logic addon or set up a multi-step form.

Other paid add-ons include a date picker, file uploader, PDF form submission option, and more.

We also appreciate that Ninja Forms integrates with different payment services like PayPal and Stripe, email marketing tools like Mailchimp, CRMs like Salesforce, and other tools like Slack and webhooks.

✅ Pros of Ninja Forms:

• It’s budget-friendly, with a good range of features in the free plan
• Easy to learn and use for beginners, with good documentation if you run into problems
• Plenty of integration options with CRMs, email marketing, payment providers, and more

❌ Cons of Ninja Forms:

• Styling your forms is very limited on the free plan.

⭐ Who we recommend Ninja Forms for: If you’re looking for a free and beginner-friendly alternative to Typeform, then Ninja Forms is a great option.

💵 Pricing: The base plugin of Ninja Forms is free to use. However, if you want more features, then you’ll need its premium extensions. The Plus plan starts from $59.40 per year.

8. Zoho Forms – Best for Teams that Need Automation and Analytics

For teams already using the Zoho ecosystem, Zoho Forms is a seamless and powerful alternative to Typeform. It integrates deeply with other Zoho products, like Zoho CRM, and offers a wide range of automation features.

During testing, we found that Zoho Forms lets you create over 30 different types of forms, including contact forms, surveys, and polls. It also includes templates for various industries such as businesses, medical institutions, and eCommerce sites.

Besides that, Zoho Forms provides multiple security options to protect your data and prevent spam. These include SSL, field encryption, form audit, CAPTCHA, and more.

✅ Pros of Zoho Forms:

• More secure than Typeform, helping protect your business and customer data
• Multi-purpose builder suitable for all kinds of online businesses
• Ideal for both beginners and intermediate users, thanks to features like conditional fields

❌ Cons of Zoho Forms:

• Fewer third-party integrations than some other form builders

⭐ Who we recommend Zoho Forms for: If you are already using the Zoho CRM or looking for a more secure option than Typeform, then Zoho Forms could be a great choice.

💵 Pricing: Zoho Forms starts at $10 per month, billed annually. It includes 10,000 submissions per month, 500MB storage, unlimited forms, and reports. Free version available.

Bonus: Google Forms – Best Free Option for Simple Data Collection

Google Forms is a free, easy-to-use form-building tool by Google. It enables you to create a wide range of online forms, including surveys, questionnaires, feedback forms, and more.

Google Forms can be a great alternative to Typeform if you are looking for a free and basic form builder that gets the job done. It has a simple interface and offers a drag-and-drop builder.

You can also add images to your form, break up long forms into multiple steps, get email notifications in Gmail, add skip logic to form fields, and more. Plus, your form responses get organized and stored in Google Sheets.

That said, it provides limited customization options compared to other form plugins on our list. If you want more features, consider checking out our guide on Google Forms alternatives.

✅ Pros of Google Forms:

• Completely free to use with no setup required
• Integrates smoothly with Google Sheets for easy data collection
• Simple interface that’s easy for anyone to use

❌ Cons of Google Forms:

• Limited design and customization options
• Lacks advanced marketing and automation features

⭐ Why we recommend Google Forms: If you just need a free and reliable tool for collecting responses or running quick surveys, Google Forms is a solid choice. It’s especially useful for small projects, classrooms, or teams already using Google Workspace.

💵 Pricing: Google Forms is free to use.

Which Typeform Alternative Should You Use?

After reviewing multiple form builders, we believe that WPForms is the best Typeform alternative for most users. It offers extensive customization options, a massive template library, and a very beginner-friendly interface.

Plus, its free version is far more generous than what Typeform offers. Ultimately, WPForms is our top choice due to its combination of an easy-to-use interface, a powerful feature set, and superior affordability.

You can create add sorts of online forms for your website using WPForms. Plus, it easily integrates with other plugins, payment methods, email marketing tools, CRMs, and other tools.

On the other hand, if you are looking to create complex form solutions like calculators, then we recommend Formidable Forms. It offers pre-built templates and customization options for advanced projects, which aren’t available in Typeform.

FAQs About Online Forms

Even after reading our article, you might still have some questions. Below, we answer some common ones to help you find the right tool for your needs.

Is there a free alternative to Typeform?

Yes, several free alternatives to Typeform are available. Popular options like WPForms Lite and the free version of Jotform offer essential features for creating forms without any cost, and they provide more generous limits than Typeform’s free plan.

What’s the best tool for creating online forms easily?

WPForms is the best tool for easily creating online forms. Its user-friendly drag-and-drop interface, library of over 2,000 templates, and AI form generator make it simple for beginners to build professional forms in minutes.

What are some of the best tools for creating WordPress forms?

The best tools for creating WordPress forms are WPForms, Formidable Forms, and Gravity Forms. WPForms is ideal for beginners, Formidable Forms is best for complex data-driven applications, and Gravity Forms is a strong choice for developers.

What is the difference between WPForms and Typeform?

The primary difference is that WPForms is a versatile WordPress plugin offering deep integration and a wide range of form types. Meanwhile, Typeform is a web application known for its one-question-at-a-time conversational forms that feel more like a chat.

WPForms also stores data on your own server, giving you full control, whereas Typeform stores your data on their servers.

What’s the best platform for surveys?

The best platforms for surveys are WPForms and UserFeedback. WPForms allows you to build in-depth surveys with advanced reporting, while UserFeedback excels at collecting quick, real-time feedback from visitors directly on your site.

Further Reading for Using Forms in WordPress

We hope this article helped you find the best Typeform alternative.

Next up, you may also want to go through our guides on:

• WPForms vs. Gravity Forms vs. Formidable Forms
• How to Create WordPress Forms with Dropdown Fields
• How to Add Autocomplete for Address Fields in WordPress
• How I Block WordPress Form Entries From Certain Countries
• Ultimate Guide to Using WordPress Forms

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