Looking for an easy way build landing pages in WordPress? You need a landing page plugin that allows you to quickly create landing pages by using simple drag and drop tools without writing any code. In this article, we will review top 5 of the best WordPress landing page plugins and compare them against each other.
Why Use a Landing Page Plugin for WordPress?
If you created your website to sell a book, service, or another product, then you need to make a landing page.
Landing pages help you improve your conversions and convert more visitors into customers.
We know that most business owners and WordPress beginners are not tech savvy and cannot write code. That’s where a WordPress landing page plugin comes in.
These plugins come with several ready to use templates with drag and drop tools to edit them or create your own landing pages from scratch.
This gives you freedom to quickly build landing pages for your marketing campaigns without hiring a developer. You can reuse your templates, create new ones, and build your own library of ready to deploy landing page designs.
That being said, let’s take a look at the best WordPress landing page plugins, and how they stack up against each other.
Our criteria for this comparison is: ease of use, flexibility, and design possibilities.
All plugins mentioned in this list are mobile responsive.
1. Beaver Builder
Beaver Builder is a popular WordPress landing page plugin. It comes with dozens of ready-made templates that you can use as starting point for your landing pages.
Editing landing pages is a breeze with Beaver Builder’s blazing fast drag and drop builder. Simply point and click on any element in a page to edit its properties. You can also move them up and down, or add new modules to your page. You can see more details in our article on creating custom WordPress layouts with Beaver Builder
Beaver Builder is designed to work with any WordPress theme. You can switch themes without worrying about your landing pages.
If at any point you decide to stop using it, then your content will be neatly ported to the default WordPress editor.
By far, it is the most beginner-friendly and easy to use WordPress landing page plugin on the market. Despite its ease of use, it is still powerful enough to create landing pages for any kind of website.
Grade: A+
Pricing: Starting from $99 for unlimited websites and 1 year of support.
Review: We found Beaver Builder to be the most easy to use landing page plugin for WordPress. The builder interface is intuitive and fast. The ability to edit anything with point and click works really well. With dozens of ready-made templates, Beaver Builder is certainly the best WordPress landing page plugin.
2. Leadpages
Leadpages is another excellent WordPress drag and drop page builder to instantly create beautiful landing pages. It is a standalone landing page builder, which means you can use it with or without a WordPress website.
It comes with dozens of professionally designed templates to use as an starting point. All these templates are optimized for lead generation and conversion. It integrates with many third-party tools and all top email marketing services.
Their drag and drop builder allows you to just point and click to select any element on a page to edit it. You can also drag and drop widgets to add different elements including images, backgrounds, text, multimedia, call to action buttons, signup forms, and more.
It integrates with many third-party tools and all top email marketing services. Simply add a sign-up form to your landing page and then click on ‘Add Integration’ button. See our article on how to create a landing page in WordPress for detailed instructions.
Grade: A+
Pricing: Starting from $35 / month paid monthly or $25 / month paid annually.
Review: We found Leadpages to be one of the most easy to use and comprehensive WordPress landing page plugins on the market. It seamlessly integrates with top email marketing services to help you generate more leads and boost conversions. It is super flexible and allows you to quickly create professional looking landing pages without any special skills
3. Elementor
Elementor is another easy to use WordPress landing page builder. It is super fast and comes with several ready-made templates for different scenarios including landing pages.
It has a blazing fast UI with live editor. Page area can be arranged into sections and columns. You can add modules to your columns like buttons, images, headings, sliders, and more. You can also use WordPress widgets and widgets added by other WordPress plugins installed on your website.
Want to build a page from scratch? You can start with Elementor’s canvas template which offers a blank slate to create your own pages with unique design and layout. See it in action in our guide on how to create custom wordpress layouts with Elementor.
Grade: A
Pricing: Starting from $49 for single site with 1 year of support and updates.
Review: Elementor is easy to use and learn, which makes it a great landing page plugin. It has professionally designed templates and several modules, which offer even more flexibility to create your own pages.
4. Divi
Divi is a popular option for building landing pages in WordPress. It is created by Elegant Themes, one of the oldest WordPress theme shops in the market. If you are using one of their themes, then you probably already have access to Divi.
It comes with 20+ ready to use templates. You can also create your own templates and reuse them later. Divi comes with beautiful point and click page editor and a ton of drag and drop elements. It is super easy to use and work with.
Divi is available as a theme with integrated builder, so you can use it to make a custom blog design. It is also available as a standalone builder that works with any other WordPress theme.
Grade: A
Pricing: Starting from $89 per year for unlimited websites
Review: Divi offers a good user experience with a very easy to use and intuitive landing page editor. There’s a strong community around Divi that’s fast growing, and the ElegantThemes team is constantly coming up with new features.
5. OptimizePress
OptimizePress is a powerful WordPress landing and sales page plugin. It comes as a theme as well as a plugin allowing you to use it with any other WordPress theme.
There are 30+ ready to use templates. Each one of them is designed to be a high converting sales page.
It comes with a design tool to edit landing page templates. The part that stands about OptimizePress is that it seamlessly connects with several email marketing services and WordPress membership plugins.
This makes OptimizePress a very comprehensive solution for landing pages.
Grade: B+
Pricing: Starting from $97 for 3 websites with 1 year of support and updates.
Review: OptimizePress is a comprehensive solution with a lot of features. However, when it comes to editing, it is not as intuitive as some other plugins in this list.
6. Coming Soon Pro by SeedProd
Coming Soon Pro by SeedProd is another great option to quickly build beautiful coming soon pages that are optimized for conversions.
It has several beautifully designed templates that you can easily tweak and setup. It works with all top email marketing services and has built-in social media integration in all templates.
Unlike other plugins on the list, Coming Soon Pro is limited to creating coming soon, maintenance pages, and product launch placeholders. For details, see our guide on creating beautiful coming soon pages in WordPress with SeedProd.
Grade: B
Pricing: Starting from $29 for 1 site with no addons. $79 for all addons included.
Review: Coming Soon Pro is a great tool to quickly build coming soon or product launch landing pages. However, it is not ideal to build landing pages for sale and post-launch marketing.
Conclusion
Looking at the top WordPress landing page plugins, it became quite clear to us that Beaver Builder is the best landing page plugin in the market.
It has beautiful landing page templates. The page editor is intuitive, fast, and easy to use. The best part is that it works with any WordPress theme and is compatible with all essential WordPress plugins.
We hope this comparison helped you find the best WordPress landing page plugins. You may also want to see our comparison of best WordPress contact form plugins and WordPress backup plugins.
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VERY helpful–it gave me real data and demos to check out! Elementor came out on top for my purposes and I did not know about that site till you described it here. Thank you!
Glad our list was helpful
Do I need the premium wordpress subscription to be able to install wp plugins?
Hi Zine,
Please see our guide on the difference between self hosted WordPress.org vs free WordPress.com blog.
I am working on learning about landing pages, where to place them on the site, what to include, how to sync to keep the names, and, many other items. This looks like a great start. Thanks
is it required to have wordpress in you website address?
fred
Hi Fred,
For self hosted WordPress.org websites, No. However, if you are using free plan of WordPress.com then you’ll get a default domain with wordpress.com in it. Please see our guide on the difference between self hosted WordPress.org vs free WordPress.com blog.
Is there a good free option?
Beaver builder is clearly as you wrote the best choice.
I wouldn’t recommend OptimizePress.
I have bad experiences with their theme.
My website was really slow with OP.
Beaver builder is clearly as you wrote the best choice.
I wouldn’t recommend OptimizePress.
I have bad experiences with their theme.
Website was really slow with OP.
Indeed, Beaver Builber is the best
Right now I’m not using any of these, but I’ve been spending many evenings comparing Beaver Builder, Elementor, and Divi 3. I hope your readers look closer at your reviewed items.
For instance, you state Divi is $89/year, but don’t mention the 80-some themes or 3 premium plugins that come with this.
If you want a white label version of Beaver Builder, be prepared to spend $399/year for the Agency version, and Elementor states that it has no plans to offer white label versions at all (the brand is only on the admin page if that makes a difference to you.)
I’m just asking your readers to dig a little deeper before plunking their hard-earned money down. You’ve certainly given a fair outline of these page builders, but there’s much more to think about.
Cheers, and thanks for your work!
ElegantThemes plan definitely comes with all their theme packages.
Most users looking for landing page builder wouldn’t be interested in white-label option. That’s only applicable for web designers and agencies.
How about Thrive Visual Editor (include Thrive Landing)?
I use it in many projects and very happy with it.