14 Best Ways to Use OpenAI on Your WordPress Website

When we first started using ChatGPT and other OpenAI tools on our WordPress sites, we were amazed at how much time we could save. Tasks like writing blog posts, creating email copy, and even generating images became so much easier.

But it wasn’t smooth sailing from the start. With so many tools and possibilities, it felt like standing in front of a giant control panel without any labels. We had to figure out what actually worked for WordPress users like us.

After a lot of testing and tweaking, we discovered which use cases were genuinely useful and which ones just added noise. The best part? Many of them are things we still use in our own workflows today.

In this guide, we’ll show you 14 practical ways to use OpenAI (including ChatGPT and DALL·E) on your WordPress website — to create content faster, save money, and automate repetitive tasks.

Understanding OpenAI and ChatGPT for WordPress Beginners

You might’ve seen people use “OpenAI” and “ChatGPT” interchangeably, but they’re not the same.

OpenAI is the company behind ChatGPT, which is their most popular tool for writing content, answering questions, and speeding up tasks.

They also created DALL·E for generating images and Whisper for turning speech into text, but in this article, we’ll mostly focus on ChatGPT.

We use ChatGPT to speed up writing blog posts, drafting emails, doing keyword research, and summarizing long content. It’s helped us save hours each week.

To get started, all you need is a free ChatGPT account. Just sign up here with your email and a password.

Not sure how to use it yet? Check out our list of the best ChatGPT prompts for bloggers and marketers — they’ll help you get better results right away.

Now that you’ve got ChatGPT set up, let’s explore how you can use it to make your WordPress site smarter and more efficient.

Let’s jump right in!

1. Generate Titles and Meta Descriptions with AIOSEO

All in One SEO (AIOSEO) is our go-to SEO plugin for WordPress. It now includes built-in support for ChatGPT, which means you can use AI to write better titles and meta descriptions in just a few clicks.

If you’re new to AIOSEO, feel free to check out our full AIOSEO review for everything it can do.

First, you’ll need to install the plugin. You can follow our step-by-step guide on how to install a WordPress plugin if you haven’t done that before.

Once it’s active, open any post or page in the block editor. Scroll down to the AIOSEO Settings panel and look for the ‘Post Title’ box.

Click the robot icon, and ChatGPT will suggest five SEO-friendly titles based on your content. Just hit the ‘+’ icon next to any title you want to use.

If none of the titles feel quite right, you can click ‘Generate New Titles’ to get fresh options.

After that, follow the same steps in the ‘Meta Description’ box. ChatGPT will suggest a few descriptions you can drop in instantly.

To connect ChatGPT with AIOSEO, all you need is your API key from your OpenAI account. Just copy and paste it in — their documentation walks you through it.

2. Generate Ad Copy and Product Descriptions

Writing compelling ad copy and product descriptions can take a lot of time, especially if you’re not sure where to start. With ChatGPT, you can generate high-converting copy faster by giving it a simple prompt.

For example, we asked ChatGPT to describe running shoes using the “problem-agitate-solve” framework. Here’s the exact prompt we used:

Write a product description for running shoes using the problem-agitate-solve copywriting method. Keep it short and persuasive.

You can take the generated copy and tweak it to match your tone of voice. Add relevant keywords, highlight your product’s unique features, and adjust the format to fit your WooCommerce product pages.

To speed things up even more, you can use automation tools like Uncanny Automator to connect ChatGPT with your WooCommerce store and generate product descriptions dynamically.

If you need help getting started with keyword research, see our beginner’s guide on how to do keyword research for your WordPress blog.

3. Generate Blog Post Ideas

We’ve all been there — staring at a blank screen, trying to come up with blog post ideas. With ChatGPT, you can skip the brainstorming struggle and get fresh ideas instantly, tailored to your niche.

You can type prompts directly into ChatGPT to get topic suggestions. But if you want to automate the process and collect ideas in one place, you can connect ChatGPT to your WordPress site using Uncanny Automator.

For this workflow, we’ll show you how to use a WPForms form to send a prompt to ChatGPT, then log the results in a Google Sheet for easy access by your whole team.

First, create a new form in WPForms with these fields:

• Single line text field labeled “OpenAI Prompt”
• Number field labeled “Temperature” (for creativity level)
• Number field labeled “Maximum Length” (for response size)

Then go to Automator » Add New in your WordPress dashboard.

Choose “Logged-in users” and give your recipe a name.

It’s best to use something descriptive, like “Generate Blog Post Ideas.”

Next, set a trigger: WPForms » A user submits a form and choose the form you just created.

Now scroll to the “Actions” panel and choose ‘ChatGPT (via OpenAI).’

Select the action “Use a prompt to generate text with the Davinci model”.

Use tokens from your form to map each field:

• Prompt → OpenAI Prompt field
• Temperature → Temperature field
• Max tokens → Maximum Length field

To save the result, add another action: Google Sheets » Create a row in a spreadsheet.

Choose your content planning sheet and map the ChatGPT response to the appropriate column.

Once you’re done, toggle your recipe from ‘Draft’ to ‘Live.’

It’s that simple!

Now let’s see what it looks like in action.

We submitted this prompt: “Give me 5 fun blog post ideas about pediatric dentistry.”

ChatGPT generated five creative ideas instantly, and Automator sent them straight to our shared content spreadsheet.

4. Perform Sentiment Analysis

ChatGPT may not have feelings, but it can understand human emotions surprisingly well. That’s what makes it great for sentiment analysis.

By analyzing customer messages, reviews, or survey responses, ChatGPT can detect whether the tone is positive, neutral, or negative.

This can help you react faster to customer needs and prevent issues from slipping through the cracks.

For example, you could connect your WordPress contact forms to a help desk plugin and tag urgent messages based on the sentiment detected.

You could also use it to automatically approve friendly blog comments or flag negative feedback in a customer satisfaction survey.

This lets you respond faster, improve customer experience, and keep your brand reputation strong.

5. Automate Customer Support with Intelligent Sentiment Analysis

You can use ChatGPT and Uncanny Automator to automatically respond to customer feedback and route support requests based on tone. This helps you save time, improve response speed, and keep customers happy.

With the Pro version of Uncanny Automator, you can add conditional logic to your workflows. That means you can take different actions based on ChatGPT’s sentiment analysis.

Here’s how the automation works:

• A customer submits a product review on your WooCommerce store.
• ChatGPT analyzes the tone of the review.
• If the tone is negative, Automator creates a new support ticket and tags it as ‘Urgent’.

This setup works with most help desk plugins like Fluent Support or SupportCandy. You just need to connect them to Automator using available triggers and actions.

Example: If ChatGPT flags a product review as negative, the system will automatically create a help desk ticket and assign a high-priority label.

Want to go even further? You can add a second ChatGPT action to automatically draft a reply for your support team to review.

This works best with GPT-4 or GPT-4o since you can include more context in your prompts. For example, you could tell it to reply like a helpful support rep from your online store.

6. Create Event Summaries, Recap Podcast Episodes, and Take Meeting Minutes

Hosting events on your WordPress site is easy with calendar plugins. But not every visitor can attend live.

That’s where ChatGPT comes in. You can use it to create quick summaries of event transcripts so your audience can catch up without watching the entire replay.

For example, we asked ChatGPT to summarize a 1,500-word transcript of an IMF town hall into just 100 words. It delivered a concise summary in under a minute.

You can also use this technique for podcasts. If you have a transcript of your episode, just paste it into ChatGPT and ask for a highlights summary. This is great for busy listeners who want the key takeaways.

In one test, we fed ChatGPT the first 15 minutes of a podcast transcript and asked for a summary. It returned a helpful recap that could be used on the blog or shared on social media.

You can do the same for internal meetings. Platforms like Zoom and Google Meet offer audio transcripts, which you can paste into ChatGPT to generate summaries, meeting notes, or even action item checklists.

If you’d like to automate this, tools like Uncanny Automator can help route form submissions, Google Drive files, or Zapier triggers into workflows where ChatGPT processes the text and returns a summary.

7. Draft Blog Posts (and Seamlessly Integrate Them Into Your Workflows)

For content writers (including us), few things are more stressful than staring at a blank page. Thankfully, ChatGPT is like a creative jumpstart that helps you get words flowing fast.

Using one of our earlier blog post ideas, we asked ChatGPT to generate a full blog draft automatically inside WordPress.

In this Automator recipe, a form submission tells ChatGPT to generate a blog post. Then, it sends a Slack message to the content team letting them know the draft is ready. We’ve tested this ourselves, and it’s a game-changer for team workflows.

From your WordPress dashboard, go to WPForms » Add New to create your trigger form.

Add two number fields labeled ‘Temperature’ and ‘Maximum Length’, along with two text fields labeled ‘Title’ and ‘ChatGPT Prompt’.

Then go to Automator » Add New and select ‘Logged-in users’. Name your recipe something like “ChatGPT Blog Post Draft.”

For the trigger, select ‘WPForms’ and choose ‘A user submits a form’. Pick the form you just created.

Click ‘Save’ and move to the ‘Actions’ panel. Choose ‘ChatGPT’ and then ‘Use a prompt to generate text with the GPT-4 model’.

Map the fields from your form to match the temperature, length, and prompt settings for ChatGPT.

Next, click ‘Add Action’ and choose ‘WordPress’.

Then, select ‘Create a post’.

Use the form tokens to insert the blog title and content.

Then, click ‘Save’ to lock it in.

You now have an automation that turns a form submission into a WordPress draft post.

When you’re ready, toggle your recipe from ‘Draft’ to ‘Live’.

In our form, we asked ChatGPT to “Write a casual blog post on three ways to make dental visits fun for kids.”

Here’s the draft we received inside WordPress—fully automated from prompt to publish-ready.

This recipe takes you from idea to blog draft without lifting a finger. Just remember to review and edit your content before publishing for accuracy and tone.

You can also use AI to refine your SEO title, write a meta description, and set up a featured image to complete the process.

8. Draft Emails in Minutes

Writing effective emails can eat up a surprising amount of your day. We’ve used ChatGPT to save hours when drafting newsletters, outreach emails, and customer replies.

Whether you’re sending a marketing newsletter, following up with a lead, or answering a customer inquiry, ChatGPT can help you create a polished draft in seconds. You can then personalize the message and hit send with confidence.

For example, we asked ChatGPT to “write a 300-word marketing email promoting a Black Friday sale on limited edition clothing.”

Less than 30 seconds later, we had a solid draft ready to customize for our campaign.

If you use a CRM tool like HubSpot, Mailchimp, or Brevo, you can pair it with ChatGPT to quickly generate drafts and drop them straight into your campaigns.

This makes it easier to maintain a consistent voice and respond to customer needs faster—without starting from scratch each time.

9. Create Blog Post Summaries for Social Media

Writing full blog posts is one thing. Summarizing them for social media? That’s a whole different challenge—especially when you’re juggling character limits, tone, and hashtags across multiple platforms.

We’ve used ChatGPT to instantly create platform-ready summaries for Twitter, Facebook, LinkedIn, and more. With the help of Uncanny Automator, you can fully automate this step in your content workflow.

Here’s how it works: every time a new blog post is published, Automator sends the content to ChatGPT to generate a short summary with relevant hashtags. You can send the summary to WhatsApp, Slack, or even your CMS for easy review and editing before posting.

For example, we published a blog post about connecting ChatGPT to LearnDash. ChatGPT generated this summary for Twitter:

Embrace the robot revolution and use ChatGPT and LearnDash to create the e-learning platform of your dreams. Automate content creation, generate course outlines, and support your students faster with Uncanny Automator. #LearnDash #AI #Elearning #ChatGPT

We’ve also tested recipes that send the summaries directly to social media platforms using integration tools—completely hands-off. This saves time and ensures every post gets the attention it deserves.

10. Generate AI Images for Your Posts or Landing Pages

Scrolling through stock photo libraries to find a decent image takes time—and often leads to using the same visuals everyone else does. That’s where AI image generation comes in.

Using ChatGPT with DALL·E, you can create unique, copyright-free images for your blog posts, landing pages, or product showcases—all from a simple text prompt.

In our workflow, we added an image prompt field to our WPForms form. Then, with Uncanny Automator, we triggered ChatGPT and DALL·E to generate a custom image and automatically set it as the featured image for the draft blog post.

For example, we asked for an illustration related to kids’ dental visits. DALL·E generated a cheerful image featuring a toothbrush, toothpaste, and a smiling tooth—perfect for the blog post we were drafting.

Uncanny Automator then uploaded the image directly to our WordPress Media Library—no hotlinking, no manual uploads.

If you prefer a more visual interface, you can also use the SeedProd page builder. SeedProd comes with a built-in DALL·E tool that lets you generate and insert AI images with just one click.

You can also use AI to edit or reimagine the image.

DALL·E supports variations, background changes, and object replacements to help you better match your site’s branding.

To learn more, see our guide on how to use AI to generate images in WordPress.

11. Create Course Outlines in Your LMS

ChatGPT can be a helpful teaching assistant when you’re building online courses with a learning management system (LMS) plugin like LearnDash or LifterLMS.

For example, we asked ChatGPT to create an 8-week advanced course outline on supercomputers. In seconds, it gave us a complete structure with weekly modules and topic breakdowns.

You can set up a similar automation using Uncanny Automator. Create a form in WPForms where you enter a course title and topic, then send that prompt to ChatGPT using Automator’s integration.

Automator will use GPT-4 to generate a full course outline and optionally save it to Google Sheets or send it to your LMS for review. You can even trigger a notification in Slack or ClickUp for your course team.

Once you’re happy with the outline, don’t forget to use the AIOSEO integration to generate a compelling meta description for your course landing page.

12. Create Lessons in Your LMS

Once you’ve generated a course outline using ChatGPT, the next step is to turn those module ideas into actual lesson content. You can automate that too.

Using Uncanny Automator, you can send each lesson prompt to ChatGPT (GPT-4 or GPT-4o) and get back full lesson drafts—ready to be reviewed and added to your LMS.

In this example, we asked ChatGPT to create a lesson on supercomputers. Here’s part of what it generated:

You can even expand your automation to include visuals. By adding a prompt for an image, Automator can ask DALL·E to create a matching illustration for your lesson and upload it to your WordPress media library.

Then, using Automator tokens, you can set that image as the featured image or embed it directly into your LMS lesson content.

13. Create a Chatbot

ChatGPT isn’t just great at writing—it can also talk back. With the right setup, you can turn it into a fully functional chatbot for your WordPress site.

This is especially useful if you run an online store or marketplace and want to offer instant answers to common questions, product queries, or support issues.

Using Uncanny Automator, you can connect your forms, chat interfaces, or support tools directly to ChatGPT (GPT-4 or GPT-4o). It’ll analyze the user’s input and respond naturally using your pre-set instructions.

For a full walkthrough, check out this guide on how to create an AI-powered chatbot using ChatGPT and Automator.

14. Have Fun! Write Short Stories, Poems, or Cook Up Recipes

Once ChatGPT is part of your workflow, you might find yourself with extra time on your hands—and more creative ideas than ever. Why not use it to write a silly poem, brainstorm a bedtime story, or come up with a new dinner recipe?

These playful use cases are not just for fun—they’re a great way to sharpen your prompt skills and learn how to get better, faster results from AI. The more you experiment, the more value you’ll unlock from tools like ChatGPT and Automator.

WordPress integrations with AI are just getting started. New features, tools, and use cases are popping up fast, and we’ll keep updating this guide with the latest ideas as they evolve.

Bonus: More AI Resources for WordPress Users

Now that you’ve seen how ChatGPT and OpenAI tools can power your WordPress workflows, you might want to explore even more ways to use AI on your site.

These hand-picked guides go deeper into specific use cases like accessibility, customer service, monetization, and more.

• How to Automatically Generate Image Alt Text in WordPress Using AI
• How to Use AI for Customer Service (Tips for Small Businesses)
• Are AI Website Builders Worth The Hype? (Honest Review)
• How to Make Money Using AI (Easy Ideas)
• How to Make a WordPress Website With AI (Beginner’s Guide)
• WordPress Plugins Using Artificial Intelligence & Machine Learning

We hope this article helped you find some ways to use OpenAI on your WordPress website. You may also want to see our expert tips for how to use AI to boost your marketing or our guide on how to write content using the AI content generator in WordPress.

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