7 Best Mailchimp Alternatives of 2020 (with Better Features + Fair Pricing)

Are you looking for a Mailchimp alternative? Mailchimp is a popular email marketing service, and it used to be an industry favorite.

However due to the recent changes in Mailchimp pricing and continuous decline in the quality of service, many users are looking to switch from Mailchimp.

The good news is that there are a lot of great email marketing services that offer better features, service, and more business friendly prices.

In this article, we will share some of the best Mailchimp alternatives for your email marketing needs.

Why Are People Switching Away from Mailchimp?

Mailchimp used to be one of the top email marketing services on the market. They grew in popularity due to their famous “forever free” plan.

However, in the recent years they have failed to keep up with innovation especially when it comes to marketing automation.

To make matter worst, their recent pricing changes is not user friendly because they’re now charging businesses for unsubscribed users in their account. You should NOT have to pay for subscribers who are no longer receiving messages from you.

Their support has become increasingly unhelpful and almost every request gets a standard message like: we’re forwarding this to our engineering or leadership team.

While they’re using fancy marketing lingo such as “all in one marketing platform”, you don’t have the availability to do basic things like bulk delete more than 100 contacts at a time.

Fortunately, there are several Mailchimp alternatives with far better features, pricing, and quality of service.

Best Mailchimp Alternatives (Our Expert Pick)

Since there are hundreds of email marketing services that you can choose from, we have hand-picked the best Mailchimp alternatives for specific use-cases such as small business, non-profits, online stores (eCommerce business), etc.

Here are the best Mailchimp alternatives that you can use.

1. Constant Contact

Constant Contact is the best email marketing service for small businesses and non-profits.

They allow you to create professional email newsletters with an easy to use drag and drop editor, in just a few minutes.

You get all the essential features such as the ability to manage email lists, track email deliverability and open rates. Their beautiful reports show you how your email marketing campaigns are performing.

Constant Contact has basic email automation features that lets you send welcome messages to new subscribers, trigger emails based on user behavior, and resend emails to non-openers automatically.

It also has built-in tools for eCommerce solutions to help you reach existing customers. Constant Contact makes it easy for you to create survey and polls, donation pages for non-profits, dynamic sign up forms, and more.

The best part about Constant Contact is their unmatched support with live chat, phone calls, email, community support, and a vast library of helpful resources.

Constant Contact is a perfect Mailchimp alternative for WordPress because it works with all popular WordPress plugins like OptinMonster, WPForms, and more.

Pricing: $20 – $45 per month.

Bonus: WPBeginner users can use our Constant Contact coupon code and get 20% off. Get started with Constant Contact today.

2. Sendinblue

Sendinblue is a powerful email marketing and SMS marketing service for businesses.

It’s packed with powerful tools to create email newsletters, email marketing automation, SMS campaigns, landing pages, Facebook ads, live chat, and more.

Their personalized marketing automation solution lets you send emails to a targeted audience based on user behavior.

It comes with an easy to use template builder and great email deliverability to boost your marketing campaigns.

SendinBlue makes an excellent alternative to Mailchimp with additional features like SMS marketing and live chat software. They also offer more fair pricing plans for business owners, including a forever free plan.

Pricing: Free – $66 per month.

3. ConvertKit

ConvertKit is a popular email marketing software for bloggers, authors, and creators.

They famously launched their brand with the slogan: power of Infusionsoft with the ease of Mailchimp.

ConvertKit offers easy automation features with a drag and drop sequence builder, so you can send automated emails based on user behavior. You can also further segment your contacts with tags based on how they interact with your emails.

They offer beautiful landing page templates and customizable optin forms to grow your email list.

ConvertKit integrates with many popular third-party CRM software, lead generation tools like OptinMonster, eCommerce platforms like WooCommerce and Shopify, and more.

ConvertKit is a great alternative to Mailchimp with powerful marketing automation platform for your bloggers, publishers, and authors.

Pricing: $29 – $79 per month.

4. AWeber

AWeber is another great email marketing solution to connect with your users and accelerate business growth.

It comes with an impressive set of features like auto-fetch articles to create automated blog newsletter emails, beautiful email templates, email analytics, list segmentation, and automation tools.

It also includes other standard features like A/B split testing, autoresponders, list management, etc.

AWeber is a direct alternative to Mailchimp with flexible pricing plans based on the number of subscribers. It also includes a free trial for 30-days.

Pricing: $19 – $149

5. Drip

Drip is a popular email marketing automation service for eCommerce stores. It features multichannel touch-points to reach customers by sending emails and creating engagement on social media accounts.

It helps in managing users based on their interaction on your website. You can collect the user data and store it in tags, events, and custom fields. Furthermore, it automates the process of reaching out to customers at the most impactful time based on their behavior during the buying journey.

With advanced personalization, you can use the clients’ data to create custom discount codes, product recommendations, price-drop notifications, and more.

If you want to integrate your email marketing service with an eCommerce solution like WooCommerce, BigCommerce, or Shopify, then Drip is the best Mailchimp alternative with several integrations that will help you boost sales.

Pricing: $49 – $122

6. GetResponse

GetResponse is an email marketing software for small businesses. Similar to other popular email marketing services, it offers multiple solutions like email marketing, automation, landing pages, and more.

You can setup your email marketing campaigns with their templates and design beautiful emails in a few clicks. You can also use their landing pages to capture more leads.

It comes with powerful integrations which allow you to connect your favorite apps like WordPress, Magento, Slack, etc.

Pricing: $15 – $1199 per month.

7. MailerLite

MailerLite is another robust email marketing service and a great Mailchimp alternative. It comes with a beginner-friendly email editor and pre-made email templates for different campaigns.

You can use landing pages, popups, or embedded signup forms to capture leads. It comes with powerful email automation, segmentation, and personalization features which allow you to target the right users at the right time.

You can analyze your strategy with built-in reporting tools or run A/B split tests to improve your campaigns.

Pricing: Free – $50 per month.

Conclusion: Which is the Best Mailchimp Alternative?

If you are looking for a Mailchimp alternative for WordPress, then Constant Contact is the perfect choice. It has an easy to use platofrm, powerful integrations, high-quality support, and fair pricing for small businesses and non-profits.

If you’re looking for a Mailchimp alternative that has a forever-free plan, then you should look at SendinBlue.

If you’re looking for a Mailchimp alternative for bloggers with better automation features, then we recommend using ConvertKit or SendinBlue.

If you’re looking for a Mailchimp alternative for Shopify, WooCommerce, or other eCommerce platforms, then we recommend using Drip.

We hope this article helped you find the best Mailchimp alternatives to grow your business. You may also want to check out our guide on choosing the best business VoIP provider.

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