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WPBeginner» Blog» Tutorials» How to Properly Disable Google AMP in WordPress

How to Properly Disable Google AMP in WordPress

Last updated on October 17th, 2017 by Editorial Staff
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How to Properly Disable Google AMP in WordPress

Do you want to disable Google AMP in WordPress? Many bloggers and websites who jumped on the Google AMP bandwagon are now disabling it for different reasons. The challenge is that disabling Google AMP is not as simple as one would hope for. In this article, we will show you how to properly disable Google AMP in WordPress.

How to Properly Disable Google AMP

Why and Who Should Disable Google AMP in WordPress

Accelerated Mobile Pages or AMP is an open source initiative with aim to make the web faster for mobile users and improve user experience.

It does so by serving pages with bare minimal HTML and JavaScript. This allows the content to be hosted on Google AMP Cache. Google can then serve this cached version to users instantly when they click on your link in the search results.

AMP pages appearing in Google search results

We shared our concerns and issues raised by other bloggers regarding AMP in our guide on how to set up Google AMP in WordPress.

Since then many website owners, influential bloggers, and online publications have stopped using AMP. Many of them shared the reasons behind their decision.

For example, Alex Kras wrote in great length about why he decided to disable AMP on his website.

He also shared what happened one month after he disabled Google AMP.

Traffic rate appears to stay roughly the same and all metrics appear to improve. To be fair, I did publish four new articles since I disabled AMP, so my numbers could have had a nice bump from the new content.

Here are some of the concerns shared by many influencers, bloggers, and developers.

Drastic Drop in Conversion Rates

AMP uses a restrictive set of HTML/JS. Site owners cannot do much about encouraging users to subscribe, fill out contact forms, or buy stuff.

Lower Pageviews by Mobile Users

AMP does not show your website’s navigation menus, sidebars, or other content discovery features. This causes significant drop in pageviews by mobile users.

In fact some user experience experts suggest that the close button on top actually encourages users to return back to Google search after reading your article instead of browsing your website.

Close button in AMP viewer on Android

Lower User Engagement

Many websites thrive on user interactions, like click to tweet widgets, user ratings, comments, and so on. Google AMP makes it quite difficult for website owners to keep users engaged and interact with their content.

Should You Disable Google AMP?

The answer to this question actually depends on your website. If mobile users make the majority of your audience, then you may still want to use AMP.

On the other hand, if you have tried Google AMP, and it has negatively affected your conversion rates, then you should probably disable Google AMP on your website.

Contrary to popular belief, Google does not penalize websites for not using AMP. You can still improve your website’s speed and performance on mobile to compete for mobile search audience.

Step 1. Disabling Google AMP in WordPress

There are a couple of WordPress plugins that allow you to add AMP support to your website. The basic settings remain the same regardless of what plugin you are using.

First thing you need to do is to deactivate the AMP plugin. Simply visit the plugins page and click on the deactivate link below AMP plugin.

Deactivate AMP

Deactivating the plugin will disable the AMP support on your website.

Step 2. Setting up Redirects

Disabling the AMP plugin will remove the AMP version of your articles from the website, but that alone is not enough specially if you have AMP turned on for more than a week.

There is a very good chance that Google already have those pages cached in their index, and it will keep showing those pages in search results.

To fix this problem, you need to redirect users coming to AMP pages to the regular non-AMP pages.

We will show you two different methods to set up redirects for Google AMP. You can choose the one that’s most convenient for you.

Method 1: Using a Redirect Plugin

First you will need to install and activate the Redirection plugin. For more details, see our step by step guide on how to install a WordPress plugin.

Upon activation, go to Tools » Redirection page to set up redirects.

AMP Redirect

First, add the following code in the source URL field:

/(.*)\/amp

In the target URL field, you need to add your website’s URL in the following format:

http://example.com/$1

Don’t forget to replace example.com with your own domain name.

Now check the Regex checkbox and select Redirections under the Group drop down menu.

Finally click on the ‘Add Redirect’ button to save your changes.

You can now visit an AMP page on your website to see if the redirect is working properly.

Method 2: Manually Set Redirects in .htaccess

If you don’t want to use a plugin to setup redirects, then you can setup redirects using the .htaccess file on your WordPress hosting account.

First you will need to connect to your website using a FTP client or File Manager in cPanel. Once connected, you need to locate the .htaccess file in your website’s root folder and edit it.

Simply add the following code at the bottom of your .htaccess file:

// Redirect AMP to non-AMP 
RewriteEngine On
RewriteCond %{REQUEST_URI} (.+)/amp(.*)$
RewriteRule ^ %1/ [R=301,L]

Don’t forget to save your changes and upload the file back to your server.

You can now visit the AMP version of any post on your website to make sure that redirect is working as intended.

We hope this article helped you properly disable Google AMP in WordPress. You may also want to see our step by step ultimate WordPress SEO guide for beginners.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

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103 Comments

Leave a Reply
  1. Mustafa says:
    Jan 7, 2021 at 4:09 am

    That’s great info and help guys. Thanks a lot. Here’s my question:

    What is the right direction code or way for redirect my old website’s amp pages to my new domain’s non-amp pages?

    Reply
    • WPBeginner Support says:
      Jan 7, 2021 at 9:58 am

      You would want to follow step 2 in the article and have the source URL be the old domain before the / in our recommendation.

      Reply
  2. Daniel says:
    Jan 3, 2021 at 9:13 am

    Can I delete the Redirect plugin when all the amp pages are deindexed from Google?

    Reply
    • WPBeginner Support says:
      Jan 4, 2021 at 11:14 am

      We would recommend keeping the plugin active while using the redirect if you use the plugin method.

      Reply
  3. Faiz Khan says:
    Dec 3, 2020 at 3:33 pm

    Today I desabled AMP plugin. When I checked my website with AMP URL it showing error.

    Reply
    • WPBeginner Support says:
      Dec 4, 2020 at 9:06 am

      That issue is solved with the redirects which we show in this article :)

      Reply
  4. Stephen Walker says:
    Sep 8, 2020 at 5:53 am

    Hit a little snag. I have added the code you suggest to my .htaccess file. I now get an internal error 500 from the server if I am trying to access an amp post. Normal pages display correctly.

    Reply
    • WPBeginner Support says:
      Sep 10, 2020 at 9:54 am

      For the 500 error, we would recommend first going through our guide below for possible solutions:

      https://www.wpbeginner.com/wp-tutorials/how-to-fix-the-internal-server-error-in-wordpress/

      Reply
  5. Alvine says:
    Aug 30, 2020 at 2:29 pm

    Thanks for the wonderful article. I wonder how one can remove just a single page from amp. Your method only explains removing all amp pages of a website but I want to remove just one page. How can I remove it please help.

    Reply
    • WPBeginner Support says:
      Sep 1, 2020 at 10:26 am

      You would want to check with the plugin’s support for if that is currently an option. Normally, you should see an option on the page/post itself to not use AMP.

      Reply
  6. Laura says:
    Jul 10, 2020 at 12:34 pm

    This is super easy to follow, so I’m so grateful to have found this post – but my AMP pages are still showing on Google, even after doing the redirection using the Redirection plugin. I’m not sure what to do, I saw in the comments something about caching, but I’m not sure how to do this?

    Reply
    • WPBeginner Support says:
      Jul 13, 2020 at 11:23 am

      For Google’s cache, you would need to have Google recrawl your site with its URL checker or wait for Google to notice the update and change your links.

      Reply
  7. Adeel Qadir says:
    Jul 10, 2020 at 8:48 am

    Thanks for such a nice article and your way of explaining was very simple. With this helpful article, I have easily redirected my website and remove AMP successfully.

    Lots of thanks

    Reply
    • WPBeginner Support says:
      Jul 10, 2020 at 9:22 am

      You’re welcome, glad our guide was helpful :)

      Reply
  8. Parkashjit Singh says:
    Jun 18, 2020 at 6:53 am

    Hi Sir, i following all the steps but, i saw all the amp link on google which are ranked now how i can removed that amp ranked links on google. As well when i search on google about my site then i saw amp logo after my site tittle even now I’m not using apm. Now how i removed that icon.

    Reply
    • WPBeginner Support says:
      Jun 18, 2020 at 9:08 am

      You would need to have Google recrawl your site to start removing the content from Google’s search results.

      Reply
      • Parkashjit Singh says:
        Jun 18, 2020 at 10:11 am

        How, is there any tutorial or bog. Please send me

        Reply
        • WPBeginner Support says:
          Jun 19, 2020 at 8:38 am

          You can find our article on how to do this below:
          https://www.wpbeginner.com/wp-tutorials/how-to-ask-google-to-recrawl-urls-of-your-wordpress-site/

  9. Raj Deep says:
    Jun 11, 2020 at 11:46 am

    My site uses ssl and is on https. Should I use https or http in the redirection ?

    Reply
    • WPBeginner Support says:
      Jun 12, 2020 at 8:58 am

      Use HTTPS

      Reply
  10. Robin says:
    May 25, 2020 at 9:39 am

    Hey I have page which have /?amp AMP format. So what change I have to do for proper redirection,

    As the code given above /(.*)\/amp is only redirection pages with /amp.

    Please tell me what change required for this ? thing.

    Reply
    • WPBeginner Support says:
      May 27, 2020 at 9:00 am

      You could create an additional redirect where you add * before amp if you customized your amp URLs to show like that.

      Reply
  11. Bob Morris says:
    May 22, 2020 at 2:38 pm

    Thanks. I found this article after one too many posts with 17 indecipherable AMP errors

    Reply
    • WPBeginner Support says:
      May 26, 2020 at 3:14 pm

      Glad our guide could be helpful :)

      Reply
  12. Farblos Kay says:
    May 12, 2020 at 2:50 am

    This is the best website to learn and fix anything WordPress. You guys are geniuses!

    Reply
    • WPBeginner Support says:
      May 12, 2020 at 11:16 am

      Thank you, glad you find our content helpful :)

      Reply
  13. Subodh Gupta says:
    May 11, 2020 at 12:32 pm

    I have disabled AMP on my site using the mentioned codes. But the post/page previews are showing in AMP mode. What to do? Using TagDiv NewsPaper theme.

    Reply
    • WPBeginner Support says:
      May 12, 2020 at 10:58 am

      You would want to ensure you’ve cleared all of your caching for the most common reason for that.

      Reply
    • Adnan says:
      Jun 8, 2020 at 11:48 am

      Yours AMP pages are in Google cache, so when Google Bot re-index and check no rel=”amphtml” tag they index non-AMP page.

      Reply
  14. Julia says:
    Apr 28, 2020 at 11:27 am

    Hi, this article sounds very useful, thanks for sharing!
    Before I will deactivate/uninstall AMP plugin as well, I have to ask a question.

    I have, by mistake, redirected few of amp links (with amp plugin already installed) to my normal url link:
    example.com/amp to example.com
    The reason why I did that redirect with redirection plugin, is that I had no knowledge of what amp is, and so I thought it’s an error, when I was migrating my site.
    Now my question is, should I rather disable all my redirects with amp and then disable/uninstall the AMP plugin and then do the bulk redirect ?

    Thank you for your help!

    Reply
    • WPBeginner Support says:
      Apr 29, 2020 at 10:04 am

      To be safe you may want to create an export of your current redirects, remove them, then do the method in this article to prevent the possibility of multiple redirects

      Reply
  15. Pratik Bhatt says:
    Apr 23, 2020 at 9:00 am

    Hi,
    Can you tell me, when we can remove the redirection plugin. Does google remove the amp pages automatically after some time?

    Reply
    • WPBeginner Support says:
      Apr 23, 2020 at 10:08 am

      Once the amp pages are no longer being indexed you can remove the redirection. It takes time and Google recrawling your site for the links to be removed.

      Reply
      • Pratik Bhatt says:
        Apr 23, 2020 at 10:44 am

        Thanks for the quicky reply.

        One more question, I’ve to ask, If I don’t do the redirection, then still google remove the amp pages after some time?

        Thanks.

        Reply
        • WPBeginner Support says:
          Apr 24, 2020 at 10:00 am

          Eventually yes

  16. sam says:
    Apr 9, 2020 at 4:32 pm

    Hi

    I followed the steps above. However, when searching on my mobile device the amp pages are still popping up (It’s only been a few hours so this may be why). When I search on desktop device and type in domain.com/amp the redirect works perfectly. Do you know why this is happening?

    Reply
    • WPBeginner Support says:
      Apr 10, 2020 at 9:03 am

      You would need to clear any caching as the most common reason it would still be showing up.

      Reply
  17. Kuldeep Singh says:
    Apr 5, 2020 at 2:40 pm

    Worked like a charm.
    Thanks!

    Reply
    • WPBeginner Support says:
      Apr 6, 2020 at 3:08 pm

      Glad our guide was helpful :)

      Reply
  18. Jason says:
    Mar 30, 2020 at 10:45 am

    Great Guide! Worked like a charm.

    Reply
    • WPBeginner Support says:
      Mar 31, 2020 at 10:09 am

      Thank you, glad our guide was helpful :)

      Reply
  19. ahs shaikh says:
    Dec 29, 2019 at 8:51 am

    thank you very much for this blog post…

    Reply
    • WPBeginner Support says:
      Dec 30, 2019 at 11:39 am

      You’re welcome :)

      Reply
  20. Rahul sarawagi says:
    Dec 12, 2019 at 4:01 am

    Hey,

    I tried this way and now my website is not loading, it is giving an error message that

    ” redirected you too many times ”

    Please help me out in getting it back.

    Reply
    • WPBeginner Support says:
      Dec 12, 2019 at 9:56 am

      For the too many redirects error, you would want to take a look at our guide here: https://www.wpbeginner.com/wp-tutorials/how-to-fix-error-too-many-redirects-issue-in-wordpress/

      Reply
  21. Dietrich says:
    Dec 8, 2019 at 4:07 am

    I have done method 1 and cleared/deleted cache and it still shows the AMP version? Any tips how to fix?

    Reply
    • WPBeginner Support says:
      Dec 9, 2019 at 11:46 am

      You would want to check that your host does not have caching enabled and your redirects do no have any typos

      Reply
  22. Rohit verma says:
    Dec 5, 2019 at 4:31 am

    i have done the first method but it still shows amp version what to do?

    Reply
    • WPBeginner Support says:
      Dec 5, 2019 at 11:05 am

      You would want to clear any caching as the most likely cause :)

      Reply
  23. Subham says:
    Nov 23, 2019 at 4:30 am

    Hi,
    You guys are doing great.
    After creating AMP i have seen down in my traffic.
    So i decided to remove that and i did.
    I got many errors. So, i had to install amp again.
    Now finally this article helped me a lot to completely remove amp.
    Thank you very much WPbeginner.
    You are a lifesaver!

    Reply
    • WPBeginner Support says:
      Nov 25, 2019 at 10:41 am

      Glad our guide could be helpful :)

      Reply
  24. Catherine Thomas says:
    Oct 8, 2019 at 5:22 pm

    THANK YOU!!!! Method #1 worked perfectly!!!

    Reply
    • WPBeginner Support says:
      Oct 9, 2019 at 10:00 am

      Glad our recommendations could help :)

      Reply
  25. Akash Gogoi says:
    Aug 28, 2019 at 9:16 am

    Can I disable redirection plugin after AMP completely gone from Google search result? Please help.

    Reply
    • WPBeginner Support says:
      Aug 29, 2019 at 9:41 am

      If you would like you can. Be warned that would remove the redirects so if the links start appearing as broken links in your search console you may need to readd the redirects.

      Reply
  26. Enes says:
    Aug 24, 2019 at 12:29 pm

    Hey. Thank you very much for the info but i had a question. It does not work with me method 1. it suppose to be non amp as soon as i do redirect right ?

    my website is https so i made it as https that what it should be ? Thanks in advance

    Reply
    • WPBeginner Support says:
      Aug 26, 2019 at 10:38 am

      If you are using https then you would want the second field as https, as long as you don’t have caching then it should automatically update. If not, you would want to reach out to the plugin’s support for them to take a look.

      Reply
  27. Suanlian Tangpua says:
    Aug 22, 2019 at 7:34 am

    When should I remove the redirection?

    Reply
    • WPBeginner Support says:
      Aug 22, 2019 at 10:03 am

      As it would depend on if Google still links to your AMP pages, we don’t have a set time to remove it we would recommend at the moment.

      Reply
  28. Hiral says:
    Jun 6, 2019 at 5:17 am

    Hi, thanks for helping. I used method 1. All the blog posts are being displayed in proper format but home page, about, contact such pages are still being displayed in AMP. How to fix it?

    Reply
    • WPBeginner Support says:
      Jun 6, 2019 at 11:02 am

      You may want to check with the author of the redirection plugin to ensure there isn’t a hiccup with the created redirect.

      Reply
  29. Elsaid says:
    May 5, 2019 at 7:22 am

    Thanks a lot
    Now I disable and delete AMP Plugin. and redirect lINKS by first method.
    but I have a question , If I want reinstall AMP plugin again
    what I should do about redirections????

    Reply
    • WPBeginner Support says:
      May 6, 2019 at 2:20 pm

      You would need to remove the redirections.

      Reply
  30. Kumarpal Shah says:
    Apr 12, 2019 at 11:27 am

    I’ve used Method 1 – Using Redirection Plugin. Now, my question is after adding the redirection is it necessary to keep plugin installed & activated?

    OR I can remove the plugin after adding the redirection?

    Reply
    • WPBeginner Support says:
      Apr 15, 2019 at 11:45 am

      Using the plugin, you would need to keep the plugin active for the redirects to continue.

      Reply
  31. Mario says:
    Mar 9, 2019 at 1:06 pm

    It worked for me wpbeginner thanks a lot
    Amp is not advisable use

    Reply
    • WPBeginner Support says:
      Mar 11, 2019 at 11:43 am

      Glad our article could help :)

      Reply
  32. foodstyling says:
    Mar 8, 2019 at 5:22 am

    Hi,
    I used the redirection method and the AMP pages are redirected to fine, but the address remain as /?amp.

    Should I worry?

    Reply
    • WPBeginner Support says:
      Mar 8, 2019 at 11:18 am

      If the redirection is working correctly, then you do not need to worry about the urls.

      Reply
  33. Mark Llego says:
    Mar 3, 2019 at 10:40 am

    I would like to know how can I 301 redirect if my amp url is structured like this

    site.com/amp/your-article/

    I am using better amp.

    Thank you.

    Reply
    • WPBeginner Support says:
      Mar 4, 2019 at 1:22 pm

      Hi Mark,

      The htaccess method in this post should handle that redirect for you

      Reply
  34. Joanna says:
    Feb 19, 2019 at 3:56 pm

    Thank you so much! I was struggling with accidentally adding AMP pages and then removing them to losing a lot of traffic. Then, I felt defeated, so I reinstalled AMP. Method 1 with the Redirection plug-in was so easy I wish I had seen this sooner. THANKS!!

    Reply
    • WPBeginner Support says:
      Feb 20, 2019 at 10:55 am

      Glad our article could help :)

      Reply
  35. Rajesh Ranjan says:
    Jan 14, 2019 at 2:46 am

    hii, i followed each and every step but its not working on my WordPress website.

    Reply
    • WPBeginner Support says:
      Jan 14, 2019 at 2:54 pm

      If you removed AMP completely and clearing your cache did not remove the AMP versions you may want to check with your hosting provider to ensure they don’t have caching or similar that would be affecting the AMP pages.

      Reply
  36. Margaret says:
    Dec 30, 2018 at 3:49 pm

    I’m using the Yoast plugin for redirects – what do I input and where to redirect my amp urls to my non-amp ones?

    Reply
  37. Manh Nguyen says:
    Dec 14, 2018 at 10:23 am

    I do as instructed, how long does my site return to normal ?

    Thanks!

    Reply
  38. katie larking says:
    Nov 17, 2018 at 9:03 pm

    Hi I disabled the AMP plugin and set up a redirect as per the article. The redirect works, but the AMP pages are still in google index and working. How long until google replaces them with my non amp pages. Please let me know how long it takes organically vs anything I can do to speed this up that is proven to work. Thankyou!

    Reply
  39. Aaron Hunter says:
    Oct 29, 2018 at 11:08 pm

    This helped so much thank you! I’ve asked WP support, and they had nothing to offer me for a solution. The new version of WordPress.com doesn’t let you deactivate AMP so I used the Redirection plugin. Thank you again!!!

    Reply
  40. Keith Whitworth says:
    Sep 22, 2018 at 10:22 am

    You are an absolute lifesaver! After implementing AMP, my user engagement dropped significantly, my site links in Google totally disappeared, my ranking (for my niche) was at the bottom of the barrel.

    AMP is not really designed for podcasts AT ALL.

    Once I decided it wasn’t going to work out, I deleted the plugin only to generate thousands of 404 errors related to AMP. I found myself creating unnecessary laborious work creating redirects every day as they popped up.

    Finally, I got frustrated and performed a search and replace in my database to remove amp/ which was a massive mistake. Suddenly my site was no longer available. I deleted the plugin and everything was restored but what to do about all the 404 errors related to AMP?

    I ran across your website through a Google search and presto. In one fell swoop, all my headaches disappeared. My sitelinks have been restored and yesterday I received an email from Google stating that mobile-first indexing was enabled on my site.

    I cannot thank you enough!

    Reply
    • WPBeginner Support says:
      Sep 22, 2018 at 2:02 pm

      Hi Keith,

      We are glad you found the article helpful :) You may want to join us on Twitter for more WordPress tips and tutorials. Next time you come across an issue, don’t forget to search WPBeginner first for a solution :)

      Reply
  41. virginia says:
    Sep 9, 2018 at 4:51 pm

    and a little question, after deactivating AMP, can I delete it? is it safe to do so?

    Reply
    • WPBeginner Support says:
      Sep 10, 2018 at 4:12 pm

      Hi Virginia,

      Yes, it is safe to delete the AMP plugin.

      Reply
  42. virginia says:
    Sep 9, 2018 at 4:50 pm

    hi, I`ve been using AMP but it generated a lot of errors in Google Search console. I´m an amateur blogger so I can´t identify properly the reasons when something isn´t working.

    A thing I´ve noticed with AMP is that they cherrypick which image they show as your featured image in a blogpost, and it´s NEVER your actual featured image!! they choose to show an image uploaded inside the body of the post. And I run a travel blog, so I have a lot of unattractive -but useful- images like “this is the almost-hidden-kiosk where you can buy tickets to Eiffel Tower for less”. Well..they decided to show THOSE images instead of my well-curated eye-catching images featuring each post… It´s a NO- NO !!

    By the way I was affected by the Yoast SEO bug early this year (which erased the no-index labels in media files, so if someone googled my blog, random images -like pie charts- showed in the results AS PAGES and posts in my blog without a single word explaining anything… a nightmare). I´ve installed a plugin called “404 redirect” to get rid of that mess, redirecting images to actual posts. It´s working fine as much as I know!

    I´m trying to redirect all my /amp pages to the original URL, but a few days ago they changed the way the /amp pages show in browsers… is isn´t anymore /blogname.com/posttitle/amp Where can I find my amp pages to copypaste them and redirect all of them to my proper URLs?

    Great article! Thank you for giving me more valid reasons to unistall AMP. :)

    Reply
  43. Tom Darche says:
    Aug 14, 2018 at 7:08 am

    I used another regex based on this one:

    /(.*)\/amp?\/

    My regex match the same but also match “something-before/amp/ instead of only “something-before/amp”

    Reply
  44. Natalie says:
    Jun 13, 2018 at 5:21 am

    Hi, thanks for this. I have been following an alternative method which tries to remove all AMP URLS by labelling them as no index. This uses the real-time find and replace plugin… where you add this code to the find section of the plugin:
    You then go to the AMP plugin, go to the SEO section and add the following code to the head section: The idea is, that this will then signal google to take your amp pages out of the search. It’s only been a couple of days, but google has only indexed more AMP pages so far, so I’m not sure if it’s going to work. You can then create a 404 redirect if you wish from AMP pages to non-amp urls. Only at this point do you disable the AMP plugin. Do you think this will work? I’m trying my best to do this without damaging my rankings. Also…. one more thing! Since installing AMP my traffic has dropped by around a third according to analytics. Is this just because google analytics is not registering visits to AMP pages? I did put my google analytics code in when I set up Google AMP, but that’s all I did, I didn’t add anything to analytics otherwise. Thank you!!

    Reply
  45. Sarah Carter says:
    Jun 4, 2018 at 6:37 am

    Thanks, very easy to follow. I’m adding in another reason to disable amp (I’ve been on the fence for a while), is that the Amazon affiliate link builder program does NOT support AMP, neither domany of the cookie plugins that folks have been using for GDPR compliance purposes.

    Reply
    • Ross Graham says:
      Dec 5, 2018 at 10:23 am

      Exactly the same reason I dropped AMP. even when promoting my site and sharing direct page links many of my users still ended up on none AMP pages. I lost revenue and now My site is back to costing me money instead of earning me money. I could still see people are converting and clicking my links but yesterday when i had a huge boost in traffic, out of 500 link clicks, only 33 were captured by my affiliate programme.

      Reply
  46. Mirre says:
    May 30, 2018 at 5:15 am

    Thanks that was so easy!!

    Reply
  47. Simson says:
    Apr 5, 2018 at 4:23 am

    An hour ago I was on the page, how to install AMP. After setting up and going through some of the folks’ articles, I’m here. :D

    Reply
  48. Dan says:
    Mar 13, 2018 at 11:40 am

    I tried both methods and they don’t work :(

    The .htaccess method causes a server error.

    While the redirect method doesn’t work.

    I use the plugin Yoast SEO, and they have Regex redirects but it won’t work for me.

    Please help!

    Reply
    • Aniket Bangar says:
      Jun 14, 2018 at 3:40 pm

      Hi Dan,
      Try
      # Redirect AMP to non-AMP
      RewriteEngine On
      RewriteCond %{REQUEST_URI} (.+)/amp(.*)$
      RewriteRule ^ %1/ [R=301,L]

      I am sure you also copied the comment “/Redirect AMP to non-AMP ” which caused500 error

      Reply
  49. James Michael Sama says:
    Mar 3, 2018 at 8:05 pm

    Hey there – I’m getting about 100k uniques per month from search traffic and turning off AMP because people aren’t subscribing – so thank you for this.

    Quick question: Do I need to redirect every specific page URL from the AMP ones? There are about 800 articles on my site, and that would take forever.

    I appreciate it!

    – James

    Reply
    • WPBeginner Support says:
      Mar 4, 2018 at 8:02 pm

      Hi James,

      Using the redirection plugin will automatically redirect all AMP URLs to regular ones.

      Reply
  50. Ashraf Jan says:
    Feb 25, 2018 at 12:26 pm

    Thank you So Much dear…..!!! Will it affect Search traffic and AdSense?

    Reply
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