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How to Customize the Search Results Page in WordPress

Do you want to customize the search results page on your WordPress website?

The search results page can help users find the content they are looking for. Customizing it will improve the user experience on your site, which can lead to more page views and conversions.

In this article, we will show you how to easily customize the search results page in WordPress without writing any code.

Customizing WordPress search results page

Why Customize the WordPress Search Results Page?

By default, your WordPress website comes with a basic search feature. It allows users to look for content matching their search terms, but the search results are not very good.

No results found for a search term in WordPress

Often, search terms return no results, even when there are possibly several matches that would answer the user’s query.

The search itself is also slow and requires a page load. If multiple users end up using the search feature at once, then this could slow down your website.

By customizing your search results page in WordPress, you can create a faster search system with a better user experience and more helpful search results.

Search results found

Sounds good? Let’s get started.

Step 1: Setting Up SearchWP as Your WordPress Search Engine

SearchWP is the best WordPress search plugin on the market. It allows you to improve WordPress search by replacing it with a faster and more accurate search engine.

SearchWP Homepage

It automatically indexes your content in the background, which allows searches to run faster. You don’t need to replace the default WordPress search forms and templates.

First, you need to install and activate the SearchWP plugin. For more details, see our step-by-step guide on how to install a WordPress plugin.

Upon activation, you need to visit the SearchWP » Settings page and switch to the ‘License’ tab. Enter your plugin license key, which you can find in your account on the SearchWP website.

Enter SearchWP license key

Next, you need to visit the SearchWP » Algorithm page to configure the search engine settings.

You will notice that SearchWP has set up a default search engine for you. It uses your WordPress posts, pages, and media as sources.

SearchWP search engines

Under each source, you can adjust the sliders to give more relevance to one attribute than another.

Want to include more places on your website in search results? Just click on the ‘Sources & Settings’ button to add them.

Add sources to search engine

For the sake of this tutorial, let’s add Comments as a search source.

After you click ‘Done’, a new tab will appear under the sources list. However, it will be empty, and to make it useful, you need to click on the ‘Add/Remove Attributes’ button.

Add attributes

This will bring up a popup where you can select which attributes you want to include in your search.

For instance, we picked Comment text as an attribute.

Select attributes to add into search source

After adding an attribute, you can assign a weight to it in your search results.

More weight means that SearchWP will consider that attribute more relevant than other attributes when showing search results.

Attribute weight in search results

Just repeat the process if you need to add more attributes to a source.

Once you have finished reviewing search sources, you can go ahead and click on the ‘Save’ button.

Save search engine settings

SearchWP will now start building a search index based on your settings.

Once finished, you will see 100% as the Index Status.

Search index status in SearchWP

The SearchWP engine will now automatically replace the default WordPress search. If you already have a search form on your website, then you can try it.

If you don’t have a search form on your website, then you can add one by visiting the Appearance » Widgets page.

Simply add the Search widget or block to your sidebar and click on the ‘Update’ button to save your changes.

Add a search widget block

Note: If your WordPress theme does not have any widget-ready areas, then you will not see the Widgets page under the Appearance menu.

Instead, you can add a Search block to your site by visiting the Appearance » Editor page.

Search block in site editor

This will launch the full site editor. You can add the Search block to any place where you want the search form to be displayed.

You can now visit your WordPress blog and try out your new and improved search feature.

Step 2: Creating Advanced Search Forms for Your WordPress Site

A plain search form looks okay and gets the job done. However, it is not very engaging, and users often don’t even notice it on a site.

SearchWP fixes this by allowing you to create highly useful and advanced search forms for your WordPress site.

Simply go to the SearchWP » Search Forms page and click the ‘Add New’ button.

Search forms in SearchWP

On the next screen, click on the pencil icon next to the form name to give it a proper name.

This will help you recognize the form when you need to add it to your site later.

Give your form a name

After that, you must choose a theme for your search form.

SearchWP comes with several options, including Basic, Category Search, Quick Search, Advanced, and Combined search forms.

Search form themes

Clicking on a theme will select it and show you a preview of what that search form would look like.

Simply pick a theme you would like to use for your search form and then scroll down to customize it.

Customize your search form

From here, you can tweak the form settings, style your form, and choose colors.

Once you are finished, don’t forget to click the ‘Save’ button to store your settings.

Save search form

Note that this custom form will not automatically replace your default WordPress search form.

Instead, you will need to manually embed it on your site. Simply go to the Appearance » Widgets page (or Appearance » Editor if your WordPress theme doesn’t have sidebars).

From here, you need to add the Search Form block to your widget area or template in the site editor.

Search form block

After that, choose the form you just created from the dropdown menu inside the block.

You will then see a preview of your custom search form on the screen.

Advanced form displayed

Don’t forget to click on the ‘Save’ or ‘Update’ button to store your changes.

Step 3: Adjusting the Search Results to Promote Important Content

Now that you have replaced the default WordPress search with SearchWP, it is time to look at how you can generate even better search results.

We will start by promoting important content in search results. These could be blog posts that bring you more revenue, sales pages, lead-generation landing pages, and more.

First, you need to visit the SearchWP » Extensions page and install the Custom Results Order extension.

Custom Results Order extension for SearchWP

Next, you need to visit the SearchWP » Statistics page.

Here, you can see which search terms or keywords are popular among your users.

SearchWP statistics

Note: If you have just installed the plugin, then you may not have enough data here. You can wait for users to enter a few search terms to collect more data.

Now, look for the keywords where you want to promote a particular post and page in the search results.

After that, go to the SearchWP » Algorithm page and select the ‘Custom Results Order’ tab.

Add custom results order

Enter the keyword for the post or page that you want to promote inside the search query box, then click the ‘Add Search Query’ button.

SearchWP will show you the results for that particular query. You need to select the content you want to promote and then click the ‘Promote to Top’ button.

Promote to top

Your selected post or page will now start appearing at the top for that particular search keyword.

You can always return to the same page and unpin that post or page from the top by clicking on the ‘Remove Promotion’ button or perhaps adding a different one.

Promoted search result

Step 4: Exclude Content From WordPress Search Results

Sometimes, you may have content you don’t want to appear in search results. For instance, you might have a page promoting an expired sales event or an outdated blog post.

SearchWP allows you to easily exclude any post or page you don’t want to include in search results.

First, you need to visit the SearchWP » Extensions page and install the Exclude UI extension.

Exclude UI extension

After activation, you can simply edit the post or page you want to exclude from search results.

In the ‘Post’ panel on the edit screen, you will now see an option to exclude that post from search results.

Exclude post from search results

Simply check the box next to ‘Exclude from search’ and click on the ‘Update’ button to save your changes.

SearchWP will now stop showing that post or page in search results.

Step 5: Make Search Results Appear Instantly in WordPress

Normally, your SearchWP search results will appear using the theme template file provided by your WordPress theme.

But what if you could show the users the results as soon as they start typing? This feature is called live search, and you may have already seen it on search engines like Google and Bing.

Let’s add live search to your WordPress site to make search a better experience for your users.

First, you need to visit the SearchWP » Extensions page and install the Live Search extension.

Install live ajax search

Upon activation, the extension will start working automatically.

You can now go to your website and start typing keywords into a search form to see it in action.

Live search preview

For more detailed instructions, you can see our tutorial on how to add live search in WordPress.

Step 6: Search in More Places on Your WordPress Site

SearchWP can be configured to search in more places on your WordPress website. For instance, it can search in custom fields, PDF documents, shortcode outputs, and more.

Depending on where you want to enable search, you can turn these features on and off as needed.

Enable Search for WordPress Custom Fields

WordPress custom fields allow you to store additional metadata for your WordPress posts and pages. They are also used by WordPress plugins to store data related to a post or page.

To include custom fields in your search sources, just go to the SearchWP » Algorithm page and click the ‘Add/Remove Attributes’ button below a source.

Edit search source attributes

This will bring up a popup where you can select a specific custom field or select any meta key.

Simply click on ‘Done’ when you are finished, and don’t forget to click the ‘Save Engines’ button.

Include custom fields in search results

SearchWP will now start using custom fields as a source and will include matching posts in the search results.

For more details, see our guide on how to make custom fields searchable in WordPress.

Enable Search in PDF and Documents

SearchWP can also search inside PDF files and office documents uploaded in your WordPress media library.

Simply go to the SearchWP » Algorithm page and click on your search engine’s ‘Sources & Settings’ button.

Search sources and settings

This will bring up a popup where you need to make sure that ‘Media’ is selected as one of the sources.

Then, click the ‘Done’ button.

Select media source

After that, scroll down to the sources list on the Engine settings page to find the Media tab.

From here, you need to click on the ‘Add/Remove Attributes’ button.

Add media attributes

This will bring up a popup where you can select which attributes you want to include in your search results.

Make sure that the Document Content, PDF metadata, and Title attributes are selected.

Select PDF document attributes

Simply click on the ‘Done’ button after making your selection.

Next, you can move the slider up and down to adjust the weight you want to give to a particular attribute in search results.

Once you are finished, don’t forget to click the ‘Save Engines’ button to save your settings.

Adjust PDF weight

Enable Search in Shortcode Outputs

Many WordPress plugins use shortcodes to output data in your WordPress posts and pages.

If this shortcode data is important for your WordPress website and will help improve search results, then you can enable Shortcode Output parsing in SearchWP.

Simply go to the SearchWP » Settings page and scroll towards the bottom. From here, you need to turn on the ‘Parse Shortcodes’ option.

Parse shortcodes

After that, you just need to click the ‘Wake Up Indexer’ button to run a new indexing process in the background that will include shortcode output in search results.

Step 7: Include eCommerce in WordPress Search Results

SearchWP makes it super easy to improve eCommerce search results in your online store.

It has powerful integrations for popular eCommerce plugins, including WooCommerce and Easy Digital Downloads.

We will show you how to turn it on for your WooCommerce store. Other integrations work similarly as well.

First, you need to go to the SearchWP » Extensions page and install the WooCommerce Integration extension.

WooCommerce integration in search results

Upon activation, go to the SearchWP » Algorithm page.

Then, click on the ‘Sources & Settings’ button for your search engine.

Search sources and settings

This will bring up a popup where you need to ensure that the ‘Products’ option is selected as one of the sources.

After that, click on ‘Done’ to exit the popup.

Add WooCommerce products to search

Now, scroll down on the Sources screen, and you will see the Products tab.

You can adjust the attribute weight by moving the sliders or clicking on the ‘Add/Remove Attributes’ button to select custom fields or product categories.

Product weight adjusted

Once finished, don’t forget to click the ‘Save Engines’ button to save your settings.

For more detailed instructions, you can read our guide on how to improve WooCommerce product search in WordPress.

We hope this article helped you learn how to easily customize the search results page in WordPress. You may also want to see our guide on how to track user journeys on WordPress lead forms and our expert picks of the best WordPress SEO plugins.

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