We’ve learned a powerful lesson from helping millions of users on WPBeginner: how you organize your content matters more than you think. A well-planned structure is often the secret behind a successful website. Many new website owners find the difference between categories and tags confusing,… Read More »
Recently, one of our readers asked us how they can track different campaigns and purchases on their WordPress website. We’ve been blogging for a long time and running many marketing campaigns, so we know how important it is to track conversions in WordPress. Conversion tracking… Read More »
Links are important for guiding visitors through your website. They connect your content and improve navigation. Plus, they help with SEO, making your site more discoverable. In WordPress, you can add links in a few different places – like posts, pages, menus, sidebars, and footers.… Read More »
Font size plays an important role in making your website’s content clear, readable, and visually appealing. Whether you are running a blog, an eCommerce store, or a business site, knowing how to adjust font sizes in WordPress lets you customize your design to match your… Read More »
A well-structured navigation menu is essential for guiding visitors through your WordPress site and ensuring they can easily find the information they need. Whether you are setting up your first website or trying to improve the user experience on an existing one, learning how to… Read More »
We remember the thrill of finding the perfect domain name for a new project. But we also know the sinking feeling when you discover it’s already taken. That moment of disappointment can feel like a major setback, leaving you wondering if you should give up… Read More »
Images are a key part of making your content stand out. Whether you’re adding featured images, galleries, or inline visuals, getting everything to display correctly can take a bit of troubleshooting, especially as your site grows. At WPBeginner, we’ve spent over 16 years helping WordPress… Read More »
Due to the Coronavirus (COVID-19) pandemic, there is a lot of uncertainty in the world, especially for small business owners. Many small businesses are being forced to adapt and make critical changes just to survive. During these tough times, the world seems uncontrollable. That’s why… Read More »
If you’re having trouble finding your WordPress login URL, you’re not the only one. It’s a small detail, but it can be surprisingly frustrating — especially when you’re eager to start working on your site. Unlike platforms that place login links right on the homepage,… Read More »
Like many WordPress users, we saw my first major WordPress error message when we were just starting out. That white screen of death was quite scary 😱! But after years of writing WordPress tutorials and helping countless website owners, we’ve learned that these errors are… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
-
omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.