When I started WPBeginner, I had already been using WordPress for years. To this day, I truly believe it’s the best blogging platform out there. Otherwise, I wouldn’t have dedicated over a decade to writing this blog! But I know not everyone shares this view.… Read More »
Many WordPress beginners struggle to decide between starting with a free theme or investing in a paid one right away. Free WordPress themes offer basic designs and features at no cost, ideal for beginners and simple websites. Premium themes provide advanced customization, dedicated support, and… Read More »
When I first started building WordPress websites, I didn’t realize how useful a contact form could be. It’s not just a way for people to reach you. It also keeps your email address private, cuts down on spam, and makes it easier to stay organized.… Read More »
Email marketing can be a game-changer for your WordPress site, but it’s easy to stumble into mistakes that hurt your results. Small errors can add up quickly, making it harder to connect with your audience and grow your business. Things like sending too many emails,… Read More »
One of the things I’ve always appreciated about WordPress is how much you can do with it, even if you’re not a developer. But every now and then, something stops working the way you expect. Maybe a plugin update changes something, or a setting quietly… Read More »
WordPress comes with so many awesome features and is continuously changing. Some of these features may not get the attention they deserve and remain a little hidden. In this article, we will show you 10 awesome WordPress features that you probably didn’t know existed. 1.… Read More »
Did you come across annoying things in WordPress and now looking for ways to fix them? Like most things in life, WordPress also has its fair share of annoying things. Dealing with these annoyances is very easy with the right system and processes. In this… Read More »
Nothing takes the shine off a new blog post faster than seeing it filed under ‘Uncategorized.’ It can make an otherwise professional website feel disorganized and unfinished. We’ve been there. In the early days of WPBeginner, we realized that default label wasn’t doing our content… Read More »
Widgets are powerful tools that provide additional functionality to your WordPress website. You can add them to your sidebars and other widget-ready areas without having to write any code. At WPBeginner, we use widgets to customize and extend the capabilities of our sites to make… Read More »
A few of our readers have asked us how often the WordPress trash should be emptied. By default, WordPress automatically deletes anything that has been in the trash for 30 days. However, some users might prefer to empty the trash more or less often or… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
-
omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.