Do you want to open external links from your blog posts in a new window?
Opening external links in a new window allows your users to visit the link without leaving your website.
Many beginners struggle with finding the option to open a link in a window mainly because it is not instantly visible when you are adding a link in WordPress.
In this beginner’s guide, we will show how to easily open external links in a new window on your WordPress site. We will also show different methods to do that, so you can choose the one that best suits you.
Why and When You Should Open External Links in a New Window?
External links are links to websites that you don’t own or control. Normally, if you add a link to an external website your visitors will simply leave your site by clicking on the link.
While some user experience experts say that you should not open external links in a new window, we do not agree with that.
You see, most users easily forget the last website they were visiting. If they have multiple tabs open then chances are that they will never be able to find your website again.
For better user experience, we recommend opening external links in a new window or tab. This way the original web page is not lost and users can resume browsing your website by switching back.
Another benefit of opening external links in a new window is increased page views and user engagement on your site. Users are more likely to return to the previous tab and finish reading the article.
Users who spend more time on your site are more likely to join your email newsletter, follow you on social media, leave a comment, and buy your products.
That being said, let’s take a look at how to easily open external links in a new Window in WordPress.
Open External Link in New Window in Gutenberg Editor
The new WordPress block editor has a built-in feature that lets you open external links in a new window. However the option is hidden behind a button which is why beginners often don’t notice it.
Simply edit a blog post or page where you want to add an external link. Next, select the text you want to link and then click on the insert link button (or press CTRL + K on Windows / Command + K on Mac).
This will bring up the insert link popup. Simply enter the link and then click on the down arrow next to it. This will reveal the option to open the link new tab.
Click to toggle the option and then press enter. Your selected text will now be linked, and you can preview it by visiting your website.
Open External Link in a New Window Using Classic Editor
If you are still using classic editor, then we will recommend you to start using the new editor. It is modern, faster, and includes many new features that you are missing out.
However, if you still want to use the classic editor, then this is how you would open a link in a new window using the classic editor.
First, you need to edit the post or page where you want to add the link. Next, select the text that you want to link and then click on the add link button.
A popup would appear where you can add your external link. After that, click on the gear icon next to it. This will bring up the advanced insert link popup.
From here you need to check the box next to ‘Open link in a new tab’ checkbox and then click on the ‘Update’ button to add your link.
You can now save your post and preview it to see the link in action.
Open a Link in New Tab Using Text Tab in Classic Editor
If you are using the HTML editor labeled ‘Text‘ in the old classic editor, then here is how you would open an external link in a new window.
Simply select the text that you want to link and then click on the Add Link button. This will bring up the advanced Insert link popup.
From here, you can add the link and check the box next to ‘Open link in new tab’ option. After that click on the Add Link button and the popup will disappear. You will now see the HTML code for the link in the text editor.
You can now save your changes and view the post to see the external link in action.
How to Open External Links in a New Window using HTML
Sometimes you may need to write HTML to add a link in WordPress. For example, when you are using the HTML mode in the new block editor or adding a link in a WordPress theme template file.
You’ll need to add the link using the following HTML code.
<a href="http://example.com" target="_blank" rel="noopener">Link Text</a>
Simply replace the example.com with the external link URL, and the Link Text with the text you want to link.
The target parameter in this code tells browsers to open the link in a new window or tab.
Automatically Open All External Links in New Window with a WordPress Plugin
It may sound like extra work to manually check the option for every external link that you add. However, over time you will get used to it.
If you run a multi-author blog or often forget to make external links open in a new tab, then you can use a plugin for that.
The plugin works out of the box, and it will automatically open external links in a new window.
Note: Keep in mind that deactivating the plugin will stop opening external links in a new window.
We hope this article helped you learn how to easily open external links in a new window in WordPress. You may also want to see our ultimate list of the most useful WordPress tips, tricks, and hacks that you can use on your website.