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How to Properly Switch From Wix to WordPress (Step by Step)

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Looking to switch from Wix to WordPress?

Wix is a popular website builder that lets you create a simple website, fast. However, many Wix users soon realize that their options are limited and adding extra features can become quite expensive. That’s why many of them switch to self-hosted WordPress.

In this article, we will show you how to properly move from Wix to WordPress and grow your website with complete freedom.

Move from Wix to WordPress

After reviewing various ways to move from Wix to WordPress, we believe the easiest method is to import your blog posts via RSS.

In this step-by-step guide, we will walk you through the process of transferring your Wix website to WordPress. Depending on how many pages you have on your Wix site, the migration can take up to an hour.

Here are the steps to migrate from Wix to WordPress:

Ready to switch from Wix to WordPress? Let’s get started.

Step 1: Sign Up for WordPress Web Hosting

To start a WordPress blog, the first thing you’ll need is a web hosting account for your website.

Web hosting is your website’s home on the internet. This is where all of your files and data are stored.

You will also need a domain name (such as This is your website’s address on the internet.

When you use Wix, they host your website for you, which is also the reason why it’s quite limited. On the other hand, WordPress is free software, so you’ll need a place to install it. That’s why you need to purchase web hosting and a domain name.

We highly recommend that you use Bluehost because they are an official recommended hosting provider.

They have agreed to give WPBeginner readers a free domain and up to a 61% discount on web hosting when using our special Bluehost coupon code.

If you want to look at more options, then we have a list of the best WordPress hosting providers that you can choose from.

Some other companies that we recommend are SiteGround and HostGator.

In this tutorial, we will use Bluehost for screenshots and examples. Once you click on the Bluehost link from above, go ahead and click the ‘Get Started Now’ button.

Clicking the Get Started Now button in the Bluehost page

Next, you will have to choose a Bluehost plan.

You can feel free to pick any plan that best suits your needs. Many users go with Choice Plus. You can always upgrade to a higher plan in the future if needed.

Once you’ve made your choice, click ‘Select.’

Bluehost pricing plans

On the next screen, you will have to choose a new domain name or connect your existing domain name from Wix to WordPress.

If you don’t want to deal with this step now, you can click the ‘I’ll create my domain later’ button.

Bluehost buy domain name

Now, you will see some package extras to add to your hosting account.

These are all optional, and you can uncheck them all for now.

Bluehost package extras

Once done, you will then complete the payment. After that, Bluehost will email you instructions to log in to the hosting dashboard.

After logging in to Bluehost, you can navigate to the ‘Websites’ tab in the dashboard. You will then see that Bluehost has installed your new WordPress site for you.

Go ahead and click ‘Edit Site’ to open your WordPress admin area.

Bluehost Edit Site

Step 2: Set Up Your New WordPress Site

Upon login, you will see your WordPress admin dashboard:

Areas of the WordPress Dashboard

Once you log in to the WordPress admin area, it’s a good idea to set your WordPress permalinks.

Your permalink settings will determine the address of each blog post. For example, instead of publishing a blog post to:

You can publish it to:

You can change your permalink settings by navigating to Settings » Permalinks in your WordPress dashboard. Once you have selected the structure you want, click on the ‘Save Changes’ button at the bottom.

Change WordPress permalinks before importing Wix

For more details about permalinks, you can check out our post on SEO-friendly URL structures in WordPress.

Step 3: Customize Your Site’s Design

Next, you should customize the appearance of your website. It’s easy to do that using WordPress themes.

WordPress themes are similar to Wix templates as they control the appearance and display of your WordPress website.

There are thousands of free and paid WordPress themes available for you to use. Some themes are very basic and minimalist, while others will add a lot of new features to your site.

WordPress themes

As a WordPress beginner, you may want to start with a simple theme that’s easy to use. We have a list of recommended simple WordPress themes you can take a look at to get started.

Once you have found a theme you like, you can install it by following our guide on how to install a WordPress theme.

Remember, you can easily change your theme in the future, so you don’t need to spend too much time on this step.

You can even use the default WordPress theme and start with the migration process because the most important part is moving all of your content from Wix to WordPress.

Step 4: Import Your Wix Blog Posts to WordPress

In this step, we will transfer your Wix blog posts over to your new WordPress site.

Wix is a closed platform, and they don’t provide an easy way for users to migrate their content away from Wix.

But we can still automate the process by importing your Wix RSS feed, instead of recreating each blog post manually.

To get started, you’ll need to download your Wix RSS file.

You can locate the file by adding /feed.xml or /blog-feed.xml to your Wix website URL.

If you don’t have a custom domain with Wix, then you can find your RSS feed at or, where “username” is your Wix username and “blogname” is the name of your blog.

If you have a custom domain such as, then you can find your RSS feed at or

After navigating to the proper URL, you should see a page full of code.

Go ahead and right-click anywhere on the page and click ‘Save As’ to save the file on your computer.

Save Wix RSS feed

Now that you have your RSS file, you can log in to your WordPress dashboard and click on Tools » Import.

Next, click the ‘Install Now’ link under the RSS heading.

Wix to WordPress migration using RSS feed

After a few seconds, you’ll see a link at the top of the page to ‘Run Importer.’

Go ahead and click the link.

Clicking the Run Importer button in WordPress

Next, you need to click the ‘Choose File’ button and select the feed.xml file that is saved to your computer.

Once selected, you can click the ‘Upload file and import’ button.

Click the upload button to transfer Wix to WordPress

If you have a lot of blog posts to import, then it can take several minutes to import them all.

When it’s done, you’ll see a confirmation message.

Your Wix blog posts imported to WordPress

To check on your blog posts and make sure they were exported from Wix correctly, you can navigate to Posts » All Posts and click ‘View’ underneath each post.

Like so:

Clicking View under a post in WordPress

At this point, the content of your blog posts has been transferred, but there’s one problem: any images in your post are still hosted with Wix.

Luckily, there’s an easy way to fix this and move your images over to WordPress.

All you need to do is install and activate the Auto Upload Images plugin.

Plugins are like apps for WordPress that allow you to add new features. We have a step-by-step guide on how to install a WordPress plugin.

After installing and activating the plugin, you’ll need to re-save each post that contains images, and the plugin will import images inside it.

It would be time-consuming to edit each post one by one, but we have a handy trick that you can use to quickly re-save all WordPress posts at once.

Simply go to the Posts » All Posts page and then click on the ‘Screen Options‘ button at the top.

Display more posts

You need to increase the number to 999 in the ‘Number of items per page field’ field and click on the ‘Apply’ button.

WordPress will reload the page, and this time it will show 999 posts at a time.

Next, you need to select all your posts and then select ‘Edit’ under the bulk actions menu.

Select all posts

After that, you need to click the ‘Apply’ button.

WordPress will show you a quick edit box with all selected posts.

Updating multiple blog posts at once in WordPress

You just need to click on the ‘Update’ button, and WordPress will update all your posts.

See our guide on importing external images in WordPress for more detailed instructions.

Step 5: Import Your Wix Pages to WordPress

After you have imported your blog post, next we will need to transfer your Wix pages over to your WordPress site.

Wix doesn’t provide any automated way to do this, so we will have to recreate each page in WordPress one by one.

First, you can navigate to the Wix page you want to transfer to WordPress. Highlight all the content (except for the page title). Then you can right-click and click on ‘Copy.’

Copy Wix pages to WordPress

After that, you need to log in to your WordPress dashboard and navigate to Pages » Add New to recreate the page.

At the top of the page, you can type in the page title. Then you can right-click and and click on ‘Paste’ to recreate the content.

Paste page content

For help styling your pages, you can check out our article on adding new posts or pages in WordPress.

When you have finished styling your page, you can click the ‘Publish’ button to publish your page on your new WordPress site.

Publish your page

While you can follow the above method for all text-based pages, it won’t work for certain pages like your contact page. You’ll need to install a contact form plugin like WPForms to create it.

We have a step-by-step guide on how to create a simple contact form if you want hands-on instructions.

Now that you’ve converted all your content, it’s a good idea to carefully preview your posts and pages to make sure everything is working right and looks the way it’s supposed to.

Step 6: Create Your Main Navigational Menu

Next, you’ll want to make sure your visitors can easily navigate through your new website using your primary menu.

You can create a navigational menu by going to Appearance » Menus. Type in a name for your menu, and click one of the ‘Create Menu’ buttons.

Creating new navigation menu

Next, you can select whichever pages you want to add to your main menu and click the ‘Add to Menu’ button. When you’ve added all the pages you want, select the menu position.

Finally, click the blue ‘Save Menu’ button on the right.

Add pages to menu

Now your menu has been created and is live on your website. For more details on creating menus, you can read our guide on how to add a custom navigation menu in WordPress.

Step 7: Redirect Wix to WordPress

Your new WordPress site is complete, and you are ready to let your readers know about your move.

It’s important to not only announce your move to your readers but to set up proper redirection.

You want all visitors to your old site to land on exactly the same page on the new site. This will also let search engines know that your old site has moved to a new location.

Note: You can only redirect users to your new WordPress site if you have a custom domain on Wix.

Unfortunately, if you were using a wixsite subdomain, then you cannot redirect users to your WordPress site. We recommend linking your new website on your old Wix site homepage to redirect users to WordPress.

First, you need to open a plain text editor like Notepad and paste this code:

var hashesarr = {

for (var hash in hashesarr) {
    var patt = new RegExp(hash);
    if (window.location.hash.match(patt) !== null) {
        window.location.href = hashesarr[hash];

In this code we have added three example URLs in the following format:


The first part of the line looks for a string in the URL. This will be the URL your Wix users will be coming from. The second part in the line is the WordPress slug for the same page.

Unfortunately, you will have to manually add each URL in this format. Once you are finished, you need to save this file as redirects.js.

Next, you need to upload this file to your WordPress theme’s /js/ directory using an FTP client. You can read our article on how to upload files using FTP for step-by-step instructions.

If your theme does not have a /js/ directory, then you need to create one.

Now you need to edit your theme’s functions.php file or use the WPCode plugin (recommended) and add this code at the bottom of the file:

function wpb_wixjs () {
wp_enqueue_script( 'wixredirect', get_stylesheet_directory_uri() . '/js/redirects.js', array(), '1.0.0', true);
add_action('wp_enqueue_scripts', 'wpb_wixjs');

Don’t forget to save your changes.

That’s all, you can now try visiting a URL from your old Wix site to see the redirect in action.

Note: These redirects will not redirect search engines and are not very SEO-friendly. We recommend installing an SEO plugin like All in One SEO to get your search engine rankings back up and build your authority.

Lastly, don’t forget to inform your readers of your new address. You can do this by announcing your move on social media, writing a blog post about it, and sending out a notice to your email newsletter.

Step 8: Add Essential WordPress Plugins

WordPress plugins allow you to add more features to your site. Plugins work like Wix apps. There are hundreds of plugins available, free and paid. You can check out our archive of articles about the best WordPress plugins if you are not sure where to start.

We also have a list of the must-have WordPress plugins for all websites.

If you’re looking for a Wix-style drag-and-drop page builder, then we recommend using one of the best drag-and-drop WordPress page builder plugins like SeedProd.

SeedProd Page Builder

It lets you fully customize your website design without any code. That’s it!

We would like to welcome you to the WordPress community. To get started with WordPress, please take a look at our beginner’s guide section and our WordPress beginner videos.

If you have a friend still using Wix, then you can show them your new WordPress site and our comparison on WordPress vs. Wix and convince them to switch over.

We hope this tutorial helped you switch from Wix to WordPress without hassle. You may also want to check out our ultimate website migration checklist and our ultimate guide to WordPress SEO.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

Disclosure: Our content is reader-supported. This means if you click on some of our links, then we may earn a commission. See how WPBeginner is funded, why it matters, and how you can support us. Here's our editorial process.

Editorial Staff

Editorial Staff at WPBeginner is a team of WordPress experts led by Syed Balkhi with over 16 years of experience in WordPress, Web Hosting, eCommerce, SEO, and Marketing. Started in 2009, WPBeginner is now the largest free WordPress resource site in the industry and is often referred to as the Wikipedia for WordPress.

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Reader Interactions

127 CommentsLeave a Reply

  1. Syed Balkhi says

    Hey WPBeginner readers,
    Did you know you can win exciting prizes by commenting on WPBeginner?
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  2. Moinuddin Waheed says

    Back in the days wix used to be a go to place for newbies who wanted to write blog posts without any coding knowledge . it has easy to use interface and beginner friendly but if you want to scale to make a big in the blogging then that has many limitations for you. WordPress blogs are the best to scale and make tangible income and grow exponentially in your blogging journey.
    thank you wpbeginner for making transition from wix to WordPress a cakewalk.

  3. František Tokarčík says

    As I can see, in wix RSS there are only 20 latest posts. Is there any way to import more than just 20?

    • WPBeginner Support says

      That may be a recent change by Wix, we will look into it and if there are alternatives we would recommend.


  4. Monique says

    I currently have my company website, domain and email through Wix/google workspace. If I switch to Word press do I lose my stuff that I currently have? email, domain google workspace? or does it transfer over?

    • WPBeginner Support says

      Most if not all hosting providers would allow you to move your email over when transferring to WordPress and as long as it is your domain you should be able to transfer it to any hosting provider. Unless we are misunderstanding, you should also keep your Google Workspace as well.


  5. Caroline says

    Hi, I read your blog on migrating a wix-site to wordpress. However it seems to focus on blog-rss feeds. What if I only have a site (no blogs)

    • WPBeginner Support says

      Sadly, you would need to follow step 5 for pages on Wix that are not in your RSS feed.


  6. Tereza says

    I have Wix website with domain and hosting (not via Wix) and need to transfer it to WP. The first step says to sign up for WP hosting – is it possible to use the hosting provider I already use for Wix or need to create new separate hosting for WP? Thank you.

    • WPBeginner Support says

      It would depend on your hosting provider, you would want to check with your host to see if they have a staging option that you can use.


  7. Dominique says

    I audited a client’s on-page technical SEO (Client uses Wix) and there are a lot of errors that appeared. Should I optimize the website before converting from Wix to WordPress?

  8. Gardrena says

    Is there away to import WIX products to woocommerce? We have thousands of products that wee need to transfer.

  9. Mack Bason says

    Thanks for the great article. If you transfer your blog from Wix to WP – what happens to you view counter/likes counter and all of the comments that were posted?

    • WPBeginner Support says

      While your comments should normally stay, any counters would not be transferrable normally.


  10. Rajalakshmi says

    I have registered a domain with wix. I would like to move to bluehost or wordpress. Can I use same domain.

    • WPBeginner Support says

      You would want to read through step 7 again and Notepad is a text editor that comes with Windows by default but you can use other text editors if you wanted.


  11. Miguel De says

    Nice article, just quick question, If I am using the same domain in my WP site, do I still need to have redirections?

  12. Kristen says

    I’m running in to a problem transferring my blog from Wix to WP. When I get to the step to “Upload file and import” I get an error message saying there’s been a fatal error. What could this mean? Any work around?

  13. Bhavik says


    Thank you for the step by step process of migration. It really helped me.

    The only problem I faced was the blog-feed.xml only gives 20 Posts.

    What can we do to get all the published post?

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