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The ‘Error establishing a database connection’ notice in WordPress is a fatal error that makes your site inaccessible to users. It happens when WordPress is unable to connect to the database. Since multiple factors can affect this connection, the error can be a bit difficult… Read More »
We’ve seen this happen a lot: someone starts filling out a form on your WordPress site, then abandons it halfway through. Maybe the form asks for details they’ve already provided, or maybe it just feels too long. That’s where dynamic field population can help. It… Read More »
Wondering how to add a forum in WordPress? You’re in the right place. Building a forum on your WordPress site is one of the most effective ways to bring people together and keep them engaged. It lets visitors share ideas, ask questions, and help one… Read More »
Do you ever wonder exactly how people find your WordPress site? Without knowing the exact keywords visitors use, it’s easy to waste time creating content no one searches for. This can make growing your traffic feel like guesswork. Writing great posts feels frustrating when you… Read More »
It’s disappointing to see your WordPress forms get plenty of views but not many submissions. You spend time setting them up, only for visitors to stop halfway through. Over the years, we’ve tested a variety of methods to make online forms more effective – from… Read More »
After running a multi-author blog for more than a decade, we’ve learned that one small detail makes a huge difference. Adding a simple author info box is one of the fastest ways to build trust with your readers and with search engines. It’s that finishing… Read More »
At WPBeginner, we’ve helped thousands of WordPress users set up their sites, and we often see the same mistake: overlooking custom permalinks. It feels like a small detail, but getting it wrong can make your URLs confusing and hurt your chances of ranking on Google.… Read More »
Have you ever made updates to your website, only to see the old version or a frustrating error message when you visit it? This common issue can be confusing, making you wonder if your changes even saved. The good news is, your website is likely… Read More »
I remember spending hours picking the perfect featured image for an early blog post. But when I hit publish, visitors couldn’t tell the photo was from my sunrise hike in Jasper National Park. Without a caption, a stunning cover photo loses its meaning and story.… Read More »
Do you want to create a dropdown menu in WordPress? A dropdown menu shows a list of links when you hover your mouse over a menu item. You can use these menus to show lots of options in a small space and help visitors find… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
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om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.