Often beginners get confused when trying to pick the right WordPress plugins for their needs. We frequently get questions like what is the best WordPress plugin to build an online store, add testimonials, accept payments, create a contact form, and so much more. Unlike other sites, our expert team at WPBeginner tests and review the best WordPress plugins for each task and create step-by-step installation guides to make your life easier. We do the research, so you don't have to.
If you're just getting started, then you may want to start with our popular WordPress plugin guides:
We also have a WPBeginner Solutions Center where we have our expert reviews and our community reviews of top WordPress plugins and tools.
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We’ve heard from many WordPress site owners who put a lot of effort into creating detailed forms, only to find that barely anyone completes them. They don’t realize how overwhelming these forms can feel until a visitor confesses they gave up halfway through. That’s where… Read More »
If you’ve ever tried to accept payments on your WordPress site, then you know it’s not always as simple as it should be. Customers expect to pay quickly and securely, and a clunky checkout can quickly cost you sales. That’s why so many website owners… Read More »
Tracking email performance is important for understanding how your audience interacts with your content so you can improve your email marketing efforts. By setting up email tracking in WordPress, you can monitor metrics like opens, clicks, and other engagement data to optimize your campaigns and… Read More »
Imagine a thief repeatedly trying different keys to break into your home. A similar thing happens during a brute force attack, where hackers try thousands of password combinations to gain access to your site. That probably sounds scary, but luckily, you can easily defend your… Read More »
Product reviews are like gold for your WooCommerce store, but getting customers to actually write them is the tricky part. Lots of shoppers may be happy with their purchases, but simply don’t think to leave feedback unless there’s something in it for them. The good… Read More »
One of the toughest challenges in our WordPress business journey has been boosting customer loyalty. Without loyalty, there’s no longevity in this competitive digital landscape. You have to be creative to keep customers engaged and coming back. Gamification has been a game-changer for us. By… Read More »
At WPBeginner, we publish articles on a regular basis, and we’ve been running our blog for over 16+ years. Since we always make sure to include lots of engaging images in our posts, that means there are a lot of files in our media library.… Read More »
Sharing your latest WordPress posts on Twitter (X) is a great way to drive traffic to your site. However, manually tweeting every time you publish a new post can be time-consuming and repetitive. At WPBeginner, we’re active on several platforms: Facebook, Instagram, LinkedIn, and Twitter… Read More »
When our website first started growing, we found it difficult to manage the expanding user base. This became even more challenging as the number of team members grew, and we expanded our WordPress website to offer memberships. That’s when we started turning to WordPress user… Read More »
As a team that manages multiple WordPress sites, we know how frustrating it can be to keep track of posts waiting for review. When we first started, we’d constantly have to log in and check the dashboard to see if any new content needed our… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.