Zapier lets you connect your WordPress site to more than 9,000 apps. But there’s a catch: not every WordPress automation works the same way, and choosing the wrong Zapier plugin can mean paying for features you don’t actually need.
In this guide, I’ll show you the best Zapier plugins for WordPress.

Quick Overview: 4 Best WordPress Zapier Plugins
Here is a quick breakdown of each option so you can choose the right tool for your site:
| # | Plugin | Best For | Free Plugin Connects to Zapier | Pricing |
|---|---|---|---|---|
| 🥇 | Zapier for WordPress | Free post, comment, and user triggers | ✅ | Free (100 tasks/month) |
| 🥈 | WPForms | Instant form entry triggers | ❌ | Free plugin, Zapier addon from Pro ($199.50/yr) |
| 🥉 | Zapier Integration for WooCommerce | Order and subscription triggers | ❌ | $129/yr, no free version |
| 4 | Uncanny Automator | Plugins with no Zapier app | ✅ | Free (Pro from $199/yr) |
How I Tested and Reviewed WordPress Zapier Plugins
I tested each plugin on a live WordPress site and focused on the features and automation options that matter most.
Here’s what I looked for:
- 🔌 Connection reliability – I set up each integration and recorded errors, including conflicts with active security plugins.
- ⏱️ Trigger speed – I tested which triggers send data instantly via webhooks and which rely on Zapier’s scheduled checks.
- 🔑 Account permissions – I tested Editor and Administrator roles to see how user permissions affect your access to triggers.
- 💰 Free vs. paid features – I checked what each plugin actually includes for free and which features require a paid Zapier plan.
Our team has been managing WordPress sites and online stores for more than 16 years, so we’ve seen firsthand where these integrations work well and where they can cause problems. You can read more about how we research and test plugins in our editorial process.
1. Zapier for WordPress – Best for Free Post, Comment, and User Triggers

| Zapier for WordPress Pros | ✅ Requires no paid plugin license and works with Zapier’s free tier ✅ Includes six triggers and eight actions for posts, comments, users, and media ✅ Uses your standard WordPress password, so you don’t need to generate app keys or API credentials |
| Zapier for WordPress Cons | ❌ In our testing, the two instant triggers only fired when we connected with an Administrator account. ❌ The plugin was last updated in July 2025 and tested only up to WordPress 6.5, so your dashboard will display an ‘untested’ warning ❌ Cannot access data stored in separate plugin tables, such as form entries or eCommerce orders |
| Pricing | Free on WordPress.org. Zapier’s own free plan covers up to 100 tasks a month |
| Best For | Anyone automating basic posts, comments, users, or media who wants a completely free solution |
Zapier for WordPress is built by Zapier itself, and it’s the only option here that is completely free. It can trigger Zaps from changes to your WordPress posts, comments, users, and media library.
However, the plugin cannot see data that other plugins store in custom database tables. This means it can’t access form submissions or eCommerce orders, so you’ll need the specialized plugins covered below for those tasks.
My Experience
Setup was quick. I installed the free plugin from WordPress.org, added WordPress as a trigger in Zapier, connected my site using a WordPress username and password, and selected the event I wanted to monitor. No API keys were needed.
One thing that may concern you is the plugin’s WordPress.org listing. It was last updated in July 2025 and is listed as tested up to WordPress 6.5, so WordPress displays an “untested” warning. However, the connection worked reliably on a current WordPress site during my testing. The negative reviews mostly mention sign-in problems rather than failed automations. If you have trouble connecting, check whether a security plugin or firewall is blocking outside requests.
The triggers for new comments, posts, users, and media uploads don’t run instantly. Instead, Zapier checks your site on a schedule. On the free plan, Zapier checks your site every 15 minutes, so a new comment can take up to a quarter of an hour to reach Slack or Google Sheets. That delay is normal, not a broken Zap. The Professional plan ($19.99 a month, billed annually) shortens it to two minutes.
⚡ Why I Recommend Zapier for WordPress: If you want to automate posts, comments, or users, this plugin provides a completely free solution.
2. WPForms – Best for Instant Form Entry Triggers

| WPForms Pros | ✅ The New Form Entry trigger fires right away via webhooks, removing polling delays ✅ A single form submission can send data to several services simultaneously, like a CRM, spreadsheet, and SMS platform ✅ The integration is a native Zapier app rather than premium webhooks, so it works with a free Zapier account |
| WPForms Cons | ❌ The Zapier integration requires the Pro plan. ❌ Connecting to certain enterprise apps, such as Salesforce, still requires a paid Zapier plan |
| Pricing | Free version available, but the Zapier integration requires WPForms Pro ($199.50/year) or higher |
| Best For | Anyone who needs form submissions to reach another application as soon as they’re submitted |
WPForms has a dedicated Zapier addon that sends form submissions to other apps as soon as someone fills out your form.

My Experience
The biggest advantage I found was speed. WPForms uses webhooks for its New Form Entry trigger, so submissions are sent to your connected apps immediately rather than waiting for Zapier’s next scheduled check.
You can also send the same form submission to multiple apps. For example:
- Spreadsheets: Add each submission as a new row in Google Sheets.
- Team Communication: Send new entries directly to a dedicated Slack channel.
- Customer Management: Automatically create or update contacts inside your customer relationship management (CRM) system.
- Notifications: Send SMS text messages when a new inquiry comes in.
Before building your Zap, remember that even though WPForms is free to connect, your destination app might not be. Connecting to tools like Salesforce or Zoho CRM will still require a paid Zapier plan.
If you are building standalone landing pages instead of adding forms to regular posts or pages, SeedProd includes the same instant Zapier integration on its Pro plan.
⚡ Why I Recommend WPForms: If your automation depends on getting form submissions to another app quickly, WPForms is a strong choice because its Zapier integration sends entries instantly.
For a complete deep dive, check out our full WPForms review.
3. Zapier Integration for WooCommerce – Best for Order and Subscription Triggers

| Zapier Integration for WooCommerce Pros | ✅ Reads WooCommerce’s order data directly, with the widest range of store-related triggers here ✅ Covers orders, customers, products, coupons, subscriptions, and bookings ✅ Supports instant triggers for orders and other store events |
| Zapier Integration for WooCommerce Cons | ❌ No free version available ❌ Some users report setup errors and billing issues |
| Pricing | $129/year with no free trial or free version |
| Best For | Store owners who need real-time data from orders, subscriptions, or other WooCommerce events |
Zapier Integration for WooCommerce connects WooCommerce’s store data to Zapier, including orders, customers, products, variations, coupons, subscriptions, memberships, and bookings.
My Experience
In my testing, a paid test order reached Google Sheets and created a contact in my CRM within seconds. This makes a noticeable difference when an automation needs to run immediately rather than waiting for a scheduled check.
The plugin also supports triggers for subscription renewals, failed payments, cancellations, and order status changes. These can be useful for automating follow-up actions without someone having to monitor the WooCommerce dashboard manually.
For example, you could trigger an email win-back sequence when a customer cancels a subscription or notify your team when a payment fails.
User reviews are mixed, with some reports of installation and billing problems. The automations worked reliably in my testing, but I’d still create a backup before installing a new WooCommerce extension.
⚡ Why I Recommend Zapier Integration for WooCommerce: If your automations depend on WooCommerce orders, subscriptions, or order status changes, this extension gives Zapier direct access to the store data you need and can trigger those workflows immediately.
4. Uncanny Automator – Best for Plugins That Have No Zapier App

| Uncanny Automator Pros | ✅ The ‘Send data to Zapier webhook’ action is included in the free version ✅ Connects 240+ supported WordPress plugins to Zapier ✅ Can run WordPress-only automations without Zapier or per-task fees |
| Uncanny Automator Cons | ❌Only works with its supported WordPress plugins, so it cannot replace Zapier for outside apps ❌ Receiving webhooks requires a paid Zapier plan |
| Pricing | Free version available. Paid plans from $199/year, or $300/year for the full AI + Automation bundle |
| Best For | Connecting a plugin that Zapier has no integration for, or avoiding per-task fees entirely. |
Uncanny Automator gives you two ways to automate your WordPress site. You can use it to send data from supported plugins to Zapier, or run the entire workflow inside WordPress without Zapier.
My Experience
The free version includes a ‘Send data to Zapier’ webhook action, which lets you send triggers from over 240 supported WordPress plugins into Zapier.
This is particularly useful for plugins such as MemberPress, Easy Digital Downloads, LearnDash, and WPForms Lite that don’t have their own Zapier integration.

Zapier treats webhooks as a premium feature, meaning a free Zapier account cannot receive those incoming webhooks once the initial 14-day trial ends.
You can also skip Zapier entirely when the workflow stays inside WordPress. In my testing, Uncanny Automator could connect supported plugins and run these recipes without using Zapier or consuming Zapier tasks. This makes it useful for workflows such as updating a user’s role after a purchase or triggering an action when someone completes a course.
The limitation is its range. Uncanny Automator only works with the WordPress plugins and services it supports, while Zapier connects WordPress to thousands of external apps.
⚡ Why I Recommend Uncanny Automator: If a WordPress plugin doesn’t have a Zapier integration, Uncanny Automator can act as the bridge. And if your entire workflow stays inside WordPress, you may not need Zapier at all.
To see how easy it is to build your first recipe, check out our guide on creating automated workflows with Uncanny Automator.
Which Zapier Plugin Should You Use?
Choose the plugin based on the type of WordPress data you want to automate:
- Posts, comments and users – Use Zapier for WordPress. It is the simplest free option for WordPress’s built-in content.
- Form entries – WPForms adds instant Zapier integration on its Pro plan and above.
- Store events – Use Zapier Integration for WooCommerce to access WooCommerce’s custom database tables for orders, subscriptions, and products.
- Anything else, or no per-task fees – Use Uncanny Automator to run unlimited automations inside your site for free, or to send webhook data to Zapier on a paid Zapier plan.
FAQs About Using Zapier With WordPress
Can I use Zapier with WordPress for free?
Yes. The official Zapier for WordPress plugin costs nothing, and Zapier’s free tier gives you 100 tasks a month for two-step Zaps (one trigger plus one action).
However, you’ll need paid plans for some types of automation. For example, form integrations require WPForms Pro or higher, WooCommerce automation requires the paid WooCommerce extension, and receiving webhooks requires a paid Zapier plan.
Is there a cheaper alternative to Zapier for WordPress?
Yes, if your entire workflow stays inside WordPress. Uncanny Automator can run supported trigger-and-action recipes directly on your site without Zapier or per-task fees.
Its free version handles basic site-internal workflows, while paid plans add more advanced features and integrations.
We hope this guide helped you connect WordPress to Zapier and pick the right plugin for the job. You may also want to see our guide on how to automate WordPress and social media with IFTTT or our expert pick of the best AI automation tools for WordPress.
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kzain
Since integrating Zapier with my WordPress blog, I’ve been able to streamline so many tasks, from social media posting to email marketing.
It’s incredible how much time you can save with the right tools.
Jiří Vaněk
Before I found wpbeginner, I was completely new to Zapier. I have now progressed to the stage of trying to follow your instructions on partially automating the site with the help of other plugins that the service supports. These articles are very beneficial to me because they show me services that I probably wouldn’t have discovered without you.
WPBeginner Support
Glad we could share these plugins and tools
Admin