When we first started building our email list, we made the classic beginner mistake of adding just a single “Subscribe” form and hoping for the best. Spoiler alert: it didn’t work. It took years of testing and fine-tuning to figure out what actually drives email… Read More »
Most of us have heard the classic advice: “Have you tried clearing your cache?” For a beginner, that can sound like a complicated technical task. But it’s actually a simple fix that solves many common website issues. We have used this exact troubleshooting step countless… Read More »
Ever opened a long WordPress post and felt a little lost trying to find what you needed? We’ve all been there. It can be frustrating to scroll through walls of text just to get to the part that matters to you. That’s exactly why we… Read More »
That spark of a new business idea is an amazing feeling. The first thing we always do is rush to see if the perfect domain name is available. Finding a name that fits your vision can feel like a challenge, especially when many good ones… Read More »
Knowing the cost of building an eCommerce website is important because it helps you calculate the investment you will need to start your new online business. However, the challenge is that there are many elements involved in making an eCommerce website, and all of them… Read More »
One of our top recommendations for WordPress users is to learn how to maintain their WordPress databases. WordPress is written using PHP as its scripting language and MySQL as its database management system. In order to use WordPress, you don’t really need to learn either… Read More »
Launching a new WordPress website can be exciting, but there’s one super important page many people overlook: the privacy policy. It’s easy to think of privacy policies as something only large companies need. But with privacy laws becoming more common, every blog and website needs… Read More »
Looking after your website is a lot like taking care of a car. You don’t need to be a mechanic to know when it needs some attention. Your car has a dashboard with lights that tell you when you need fuel or an oil change.… Read More »
If you’re building a business around WordPress, whether it’s a blog, agency, or plugin, there’s something important you should know. The WordPress name and logo aren’t fully open to use however you like. We’ve seen folks get into trouble simply because they didn’t realize WordPress… Read More »
Ever felt overwhelmed by the constant flood of comment notifications from your WordPress blog? We know the feeling. We often deal with hundreds of comments daily, so we’re all too familiar with the notification overload. At first, these alerts are exciting – they mean people… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.