Here’s something you might not have noticed — your WordPress website has its own email address. It’s called the administration email address, and it’s the one WordPress uses to send important notifications about your site. It alerts you about new user registrations, security updates, and… Read More »
It’s a great problem to have: your website is getting so popular that your current hosting can’t keep up. We remember that feeling well, watching our traffic climb while anxiously hoping the server wouldn’t crash. That anxiety is real for many growing businesses. You start… Read More »
With over 59,000 plugins in the WordPress directory alone, it can be hard to pick the right plugin for your website. We’ve faced this problem firsthand when building and managing our own websites. Although we now have a trusted toolkit of plugins we rely on,… Read More »
Once you have installed WordPress, there are still quite a few things you need to do to properly set up and launch your website. Over the years, we’ve helped thousands of users get started with WordPress. We’ve learned that you’ll need to do a variety… Read More »
Starting an online business doesn’t have to be expensive or complicated. Whether you’re looking to earn extra income on the side or launch a full-time venture, there are plenty of affordable and straightforward options available. Across our 16+ years of making money from blogging, selling… Read More »
I’ll never forget the confusion of buying my first domain name back in 2004. It felt like navigating a maze of hidden fees and complicated options, and many others run into the same frustrations. Choosing the wrong registrar can lock you into a frustrating experience… Read More »
You’ve just launched your beautiful WordPress site, spending hours getting everything perfect. But when you search for it on Google, it’s nowhere to be found. The simple truth is that search engines don’t automatically find every new website, which can feel like opening a shop… Read More »
The GDPR, short for General Data Protection Regulation, is a European Union law that protects users’ privacy when using websites. We’ve received dozens of emails from users asking us to explain the GDPR in plain English and share tips on how to make your WordPress… Read More »
When we launched WPBeginner, we quickly saw how valuable the sidebar could be for connecting with our visitors. We started using images in our sidebar to make it more visually engaging, and the results were impressive. Images helped us promote our free courses, highlight coupon… Read More »
When I first started building WordPress websites, I learned PHP and became comfortable editing themes. At the same time, I also installed plugins to add new features quickly. Over time, I discovered that both approaches have their advantages and drawbacks. Plugins provide a fast, no-code… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
-
omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.