Do you like how social media sites such as Facebook and Twitter show link previews when you paste a link in your status?
WordPress also allows you to automatically convert links into content cards if they are from a supported website.
In this article, we will show you how to easily add links as content cards in WordPress.
What is a Content Card?
Content card allows you to display a summary of the link you share on your site, and it works very similar to Twitter Cards or Facebook Link Preview.
Just like the image in the preview above. Let’s take a look at how content cards work in WordPress.
How to Embed a Link as Content Card in WordPress
By default, WordPress allows you to easily embed links as content cards from supported websites.
Supported websites include all other WordPress powered blogs including your own site.
Simply copy and paste the URL inside the block editor, and WordPress will automatically convert it into a content card.
Another way to add a link as a content card is by adding the Embed block in the block editor. After that, simply paste the link into the block settings and click on the Embed button.
WordPress will then automatically fetch the meta data for the URL and convert it into a content card.
How Do Content Cards Work?
By default, WordPress uses oEmbed technology to fetch metadata information from websites that support oEmbed formats.
Out of the box, all WordPress websites support oEmbed protocol. This means you can embed links from a typical WordPress website as a content card on your .
Other than WordPress websites, you can also embed content from many popular websites that already support oEmbeds
For instance, you can embed YouTube videos instantly by simply pasting a video URL.
Note: Facebook embeds don’t work out of the box on WordPress websites. You’ll need the free Smash Balloon Facebook plugin to easily embed content cards from Facebook and Instagram.
We hope this article helped you learn how to easily embed links as content cards in WordPress. You may also want to see our guide on how to customize your WordPress header, or how to properly use focus keyphrase to boost your SEO rankings.