Often beginners get confused when trying to pick the right WordPress plugins for their needs. We frequently get questions like what is the best WordPress plugin to build an online store, add testimonials, accept payments, create a contact form, and so much more. Unlike other sites, our expert team at WPBeginner tests and review the best WordPress plugins for each task and create step-by-step installation guides to make your life easier. We do the research, so you don't have to.
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Are you looking for the best WordPress popup plugin? A good WordPress popup plugin helps you convert website visitors into email subscribers and paying customers. There are dozens of WordPress popup plugins that can help you improve conversion rates. However, most of them will either… Read More »
Adding Affirm payments to your WordPress website can make a real difference for your customers. Affirm lets shoppers split their purchases into smaller, more flexible payments, which often feels more manageable than using a traditional credit card. While we don’t process payments directly at WPBeginner,… Read More »
Nobody likes a slow website. In our experience, a delay of just a few seconds is enough to send potential customers running to your competitors. We know how frustrating it is to deal with sluggish pages. Fortunately, the right caching plugin can instantly speed up… Read More »
Every website owner eventually needs to change a page’s URL, delete an old post, or move their site to a new domain. When you delete a post or change its URL without setting up a redirect, visitors see a 404 error page. These broken links… Read More »
Creating thorough documentation on your WordPress site is essential if you want to effectively guide and support your users. Proper documentation can help them understand how to use your products or services, leading to a better overall experience. Over the past 16 years, we have… Read More »
You just snapped the perfect photo on your iPhone, ready to upload it to your WordPress site. But then you see the file format is HEIC, and a moment of panic sets in. Will this even work online? It is a common worry. For a… Read More »
Have you ever spent hours creating the perfect ‘how-to’ article, only to see it get lost in Google’s search results? It’s a common frustration when your helpful content doesn’t get the visibility it deserves, especially while competitors land those eye-catching rich snippets. The fix is… Read More »
Managing multiple WordPress sites can be a hassle, especially when it comes to handling user accounts and logins. Sharing customer, member, or visitor information between multiple sites can improve the experience by allowing users to log into multiple sites with the same account. It can… Read More »
Building anticipation for a new product or service is a powerful marketing strategy. A well-designed waitlist page generates buzz and captures the interest of potential customers. It also collects their contact information, so you can stay in touch with them. We’ve launched plenty of plugins… Read More »
Want to know a secret? The easiest way to boost sales on your WordPress store isn’t fancy marketing. It’s offering simple discounts. But when we launched our first online stores, adding a coupon code field to our forms felt complicated and expensive. We had no… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
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om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.