Insightful opinions on WordPress, web tools, and other small business technology from the expert team at WPBeginner. Learn more about our Editorial Process.
Picking the wrong website builder can lock you into a platform you’ll outgrow in a year, and make moving your site painful when you do. That’s why a lot of people ask whether they should use WordPress or Weebly. At WPBeginner, we use WordPress for… Read More »
When you find a plugin that seems perfect for your needs but is not marked as compatible with your WordPress version, it is natural to feel unsure. You might worry about potential conflicts or even breaking your website. Our readers often ask us if it… Read More »
Starting a free blog is easy with WordPress.com. Many new bloggers choose this platform to kick off their blogging journey. However, as your blog begins to grow, you might notice some limitations with WordPress.com. These restrictions can get in the way of your blog’s potential,… Read More »
If you have an issue with a free plugin, then you can easily switch to a different one. However, if it is a paid or custom plugin, then you may want to get it fixed. We have often been asked by users if they should… Read More »
We strongly recommend that you never send newsletter emails directly from your WordPress site. While some WordPress plugins let you send emails using WordPress’s built-in PHP mail feature, this approach has significant problems. Your emails are likely to be undelivered or be sent to spam,… Read More »
When I started WPBeginner back in 2009, I made a decision to not include dates on any of my blog posts. I did that because I thought I was clever than the rest. My theory was that WPBeginner is NOT a blog. It is a… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
-
omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.