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7 Most Expensive Premium WordPress Themes and Why They’re Worth It

Editorial Note: We earn a commission from partner links on WPBeginner. Commissions do not affect our editors' opinions or evaluations. Learn more about Editorial Process.

Are you looking for the most expensive premium WordPress themes on the market?

The premium WordPress theme industry is flooded with great products at different prices. Many of them start at around $50. But there are also a lot of higher-priced themes with advanced features that cater to specific niches.

In this article, we will share some of the most expensive premium WordPress themes and why they’re worth it.

Most Expensive Premium WordPress Themes

A Note on Expensive Premium WordPress Themes

Just because a theme is expensive, it doesn’t necessarily mean it’s the best option for you. Make sure you check out our guide on selecting the perfect theme for WordPress so you know what to look for.

The main reason the themes we’ve picked here are more expensive than average is that they offer all the tools needed to make a perfect website.

So, in reality, you are buying a theme plus a bunch of what would otherwise be premium plugins.

Of course, you will still need to buy a domain name (a website address, like for your site. You’ll also need WordPress web hosting.

When you are looking at buying an expensive premium theme, the costs of building a website can add up fast.

Luckily, the web hosting company Bluehost offers a great deal for WPBeginner’s readers.

Bluehost offer for WPBeginner readers

You can get a huge discount on web hosting with Bluehost, a free domain name, and a free SSL certificate (for the first year).

This is a great way to get powerful web hosting for your WordPress site at a fraction of the usual price.

If you have never added a WordPress theme to your site before, you will also want to work through our step-by-step guide on how to install a WordPress theme.

Now, let’s look at some of the more expensive premium WordPress themes on the market.

1. StudioPress Genesis

WP Engine StudioPress Themes

StudioPress Genesis offers a powerful Genesis Framework. It’s the ultimate WordPress theme framework with a library of code used as the basis for a theme.

Genesis Framework is open source, meaning various theme experts contribute to the product to make it robust daily.

StudioPress has a helpful community you can reach out to for help when customizing your theme. It has a framework already developed, so you need to use a child theme or customize it to your liking.

Plus, the theme framework often comes with custom widgets and options built into the theme. This can reduce your need for extra plugins.

The Genesis Framework comes with dozens of child themes (some by StudioPress, some by third-party) from which you can choose.

StudioPress Themes

Pricing: The StudioPress Genesis Pro costs $360/year.

Need web hosting as well? There’s a great deal available if you buy your hosting from WP Engine, which offers fantastic hassle-free hosting.

StudioPress is now part of WP Engine, the most popular managed WordPress hosting company. You can get the Genesis Framework and 35+ other StudioPress themes when you sign up for WP Engine hosting to build your website.

Bonus: WPBeginner users also get an additional 20% OFF with our WP Engine coupon. You don’t need to enter a code. Just go through our link to get started with WP Engine today!

2. Divi

Elegant Themes Divi

Divi is a drag-and-drop theme and WordPress page builder plugin from Elegant Themes. It comes with hundreds of templates you can use for all different types of websites.

Their page builder features a true ‘what you see is what you get’ (WYSIWYG) editor. This means you can see exactly what you’re changing on the page as you edit.

Divi also has dozens of content modules you can drag and drop into your layout. You can then arrange these with 20-row types and 3-section types in the Divi design settings.

Divi has hundreds of unique layout packs to make it easy for you to create a great website fast.

This gives you a total of over 2,000 individual layouts that you can use and customize.

Divi Layouts

Divi makes it super easy to create custom page layouts, including sales landing pages, without coding.

You can then save the pages you’ve created as templates and use them to create more custom layouts on your site.

Divi also lets you export a layout and use it on another site where you’re using the Divi Theme Builder.

When you buy Divi, you’ll also get these Elegant Themes products along with it:

  • Extra: a magazine-style WordPress theme and visual page builder
  • Bloom: an email optin and lead generation plugin
  • Monarch: a social media sharing plugin

You don’t have to pay anything extra for these resources.

Pricing: $89/year or $249 for a lifetime license.

3. Astra

Astra Pro theme for WordPress

Astra is a multipurpose theme that can be used for any type of website. It’s lightweight, meaning that it will help with your WordPress site’s speed.

With Astra, you have full control over the look and feel of your site. There are Google custom fonts included, and you can change the colors and background of any area on your website.

Astra gives you lots of control over your site’s header and footer, too. For instance, you can create a sticky header that stays fixed to the top of the screen as the user scrolls down.

Once you have bought Astra, you can use it on as many websites as you want. This makes it a great deal if you want to create several websites, either for yourself or for clients.

If you opt for the Essential Bundle or the Growth Bundle, you’ll get 145+ templates. These are full websites that you can use as-is or customize to suit you. All of them are built using either Beaver Builder or Elementor.

Astra Layouts and Templates

The full Growth Bundle also gives you several premium plugins, unlimited addons for Beaver Builder and Elementor, and more.

Astra is one of the best WordPress themes for developers, but it’s also very easy for beginners.

Pricing: It starts at $49/year or $199/lifetime.

4. Jubilee from ChurchThemes

Church Themes

Jubilee from ChurchThemes is a fast-loading WordPress theme. It comes with an easy-to-use homepage builder you can customize to your liking.

You can easily design your site to match your church’s colors and fonts. Plus, Jubilee’s responsive design means it’ll look great on phones and tablets as well as on computers.

The Jubilee theme in action

Jubilee is ideal for church websites. Along with it, you’ll also get ChurchThemes’ other themes. These are Saved, Maranatha, Exodus, and Resurrect.

These themes also come with the Church Content Pro plugin. This fantastic plugin is really useful for building a church website. It allows you to set up custom archives, event calendars, personal profiles, and location information.

To get you started quickly, all the themes come preloaded with starter content you can install and then make custom changes to.

You’ll also get access to easy-to-follow guides, videos, and support from the creators.

Pricing: It starts from $129/year.

5. Bordeaux

Bordeaux Theme

Bordeaux is a premium WordPress hotel theme from Hermes Themes. It comes with all the standard features you would expect from a premium theme.

It’s fully responsive and looks equally great on all devices and screen sizes. It is highly optimized for speed, performance, and SEO. Plus, all the settings can be easily set up with an intuitive theme options panel.

Apart from the standard premium features, Bordeaux comes with features specific to hotel websites. It lets you integrate popular hotel booking systems into your WordPress site easily.

You can add custom templates for rooms, rooms and rates, testimonials, attractions, a photo gallery, a blog, and more. This allows you to fill your website with content quickly.

Bordeaux Demo

Bordeaux is fully compatible with plugins like The Event Calendar, WooCommerce, and WPForms. You can also use it with the WPML plugin to create multilingual websites.

Once you have purchased the theme, you can use it on unlimited domains. This makes it ideal if you have a chain of hotels or if you create websites for clients.

Pricing: The theme costs $175 (one-time fee).

6. Beaver Themer

Beaver Builder Themer

Beaver Themer isn’t a theme but a plugin that allows you to create custom layouts for any pages and blog templates. You could think of it as a theme builder.

It can be used on many WordPress themes, making it easy to customize your site with detailed layouts. Once you’ve designed your layouts, you can duplicate and use them over and over again.

Most importantly, you won’t have to dig into code or mess with PHP and theme template files to get the results you want for your site.

Beaver Themer lets you create page parts, such as headers and footers, 404 pages, search pages, and more.

Beaver Themer Demo

Note that you’ll need the premium version of Beaver Builder to use Beaver Themer.

Pricing: The Beaver Themer addon will cost $117/year. The Beaver Builder plugin costs $79/year for the standard plan.

7. Shoptimizer

The Shoptimizer theme

Shoptimizer is a WooCommerce theme built with speed, design, and conversions in mind. It has great features, like adding key product information right below the “buy” button.

You can create sticky product details in a bar at the top of the page that remains there as the user scrolls down. This sticky bar can include details like the price and the buy button so your potential customer can easily and quickly buy anytime.

Shoptimizer also offers a distraction-free checkout, where you can remove the headers, footers, and sidebars from the page.

You can easily add trust badges and testimonials to your checkout page, boosting conversions further.

You can also create a countdown timer or a notification about how many items are left in stock to encourage customers to buy quickly. Shoptimizer can show real-time notifications of sales.

Shoptimizer Demo

To help boost your WordPress site’s SEO, Shoptimizer also offers extra features. These include a space for keyword-rich text on your product category pages. It also prioritizes mobile page speed to help your page rank highly in Google’s “mobile first” search indexing.

Pricing: Starts at $99/year

Bonus: SeedProd

SeedProd website

SeedProd is the best WordPress theme builder on the market. If you’re looking for a one-stop solution that can let you design your custom WordPress theme and landing pages, then SeedProd has everything.

The best part is that it’s beginner-friendly and lets you create stylish, feature-rich WordPress business themes without writing code. SeedProd comes with a drag-and-drop builder that works for both building your theme and designing landing pages.

Moreover, there are hundreds of ready-made site kits built for different business niches.

SeedProd Templates and Site Kits

You can quickly import a theme template and make your website right away (No catch. We did it several times ourselves). Once it’s ready, you can add more features and even landing pages to your site.

Pricing: SeedProd’s pricing starts at 39.50/year, which includes the landing page builder. You’ll need the SeedProd Pro plan for the theme builder, which costs 199.50/year.

We hope this article helped you learn about some of the most expensive premium WordPress themes. You may also want to check out our other WordPress guides for your premium business website.

Best WordPress Guides for Premium Websites

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Editorial Staff

Editorial Staff at WPBeginner is a team of WordPress experts led by Syed Balkhi with over 16 years of experience in WordPress, Web Hosting, eCommerce, SEO, and Marketing. Started in 2009, WPBeginner is now the largest free WordPress resource site in the industry and is often referred to as the Wikipedia for WordPress.

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Reader Interactions

27 CommentsLeave a Reply

  1. Syed Balkhi says

    Hey WPBeginner readers,
    Did you know you can win exciting prizes by commenting on WPBeginner?
    Every month, our top blog commenters will win HUGE rewards, including premium WordPress plugin licenses and cash prizes.
    You can get more details about the contest from here.
    Start sharing your thoughts below to stand a chance to win!

  2. Jiří Vaněk says

    I have had the chance to try out some of these templates. Specifically, I recently tried DIVI and their built-in builder. It’s not too bad. It’s quite similar to Elementor or Seed Prod. It’s a simple builder that can help many users get more familiar with WordPress because Gutenberg is quite challenging for beginners. Personally, the best one for me so far is the bonus I use, which is Seed Prod. Working with it is simple even for beginners, and I can apply it to any template, which I then customize myself. For me, it’s number one.

  3. bradley snyder says

    does anyone know if michael hyatts wordpress theme GET NOTICED will work with Thrive Themes?

  4. Todd says

    I have a question for those using Get Noticed: does it get in the way of hiring a free lance designer to spruce it up? Specifically, designers who have worked with Get Notice before.

    Thanks – T

  5. roshni singh says

    very nicely written. i m roshni singh i have started a blog on technical mobile and PC tricks with the help of your articles and website plz give me some tips to improve its seo and visitors. I’m waiting for your repl

  6. Alejandro says

    I use the x-theme and I have to say I just love it. It costs 65$ per license and it’s more of a framework than a theme. I’m a web developer and I have built a few and modified a lot of themes (premium and free) and until now, no other theme has given me the support and flexibility X has

    It also has a very nice set of extensions and pligin partners that make my work way easier and more beautiful *_*

  7. Cynthia Lay says

    Great list… thanks for putting it together for us! My favorite WP theme to use on client sites is iThemes Builder. It’s got a fantastic layout editor that uses “building blocks” — modules — for creating unique page templates. They also have 100+ pre-made child themes that already have the basic layouts included and can be quickly customized by the user, which saves even more time.

    The coding is super-clean and the support team is awesome. I’ve tried using other themes throughout the last several years and I always end up going BACK to iThemes… that’s not me being inflexible — it’s because they’ve got a high-quality product. :-)

    P.S. No, this isn’t a paid endorsement! LOL – I just really like them.

  8. Vilma Betancourt says

    I am surprised that you didn’t include the Studio Press framework and their great themes which are easily customizable and lower in price than Michael Hyatt’s and others listed here. I’ve used them for years and I’m not a web designer or developer. It’s easy for non-techies like myself.

  9. Deborah Bonner says

    I am a hypnotherapist that conducts sessions regarding weight management/loss, smoking cessation, sports motivation; plus I conduct Past Life Regressions. Having difficulty with a theme – don’t want it to appear, “airy fairy, “any ideas? I want it to be taken seriously yet to acknowledge that we are entering the spiritual realm

    • Jennifer says

      Hi Deborah, I had to comment :) I’m a spiritual seeker and follow a lot of metaphysical teachers/alternative healing/etc. blogs. The one comment I always laugh at is WHY oh WHY do they choose a website that looks like a galaxy, purple and indigo stars everywhere, magenta font, I think you know exactly what I mean! Not saying that you would do that but it made me think. Anyway, I’m currently building a new blog for conscious travelers (On The Purple Path) and chose a minimalist design. It’s easy to read, clean, and you can beautify it with photos but themes are easier to digest when they’re minimal, monochromatic especially since you want to reach out to the people who would be turned off from an “airy fairy” look.

  10. Mike says

    I would guess that I save about 75% of your emails in a special folder for future reference. Sorry to say, but this is one I will NOT be saving. My pockets are not that deep, and there are thousands of excellent themes in the $50.00 to $80.00 range that I can afford.

    • Pete prest says

      I completely agree with you. There are some staggering designs out there. You just have to know where to look.

      Customising is easy but I charge heavily for the research that goes into unearthing that perfect theme for my clients.

  11. Dumitru Brinzan says

    Thanks for featuring Bordeaux & Imperial!

    I said this time and time again: a theme is worth as much as someone is willing to pay for it.
    If you don’t see value in some of the features provided by the above-mentioned themes then most likely you wouldn’t buy them even for $50.

  12. Granit says

    They are not worthy, maybe these are your themes and you are trying to sell them IDK.
    Best themes are on Mythemeshop and Themeforest

  13. AKK says

    You mentioned themes are too expensive. I was shocked why misguide wordpress lovers & Users?
    This is top wordpress themes i used under my budget

  14. arfath says

    too expensive i’m better with bridge and salient theme, i recommend these two themes to all my clients.

  15. Debbie Schmidt says

    I’d like to see a comprehensive comparison of themes/plugins for non-profits and similar organizations with committees and boards and volunteers that are constantly changing and events and other necessary things for a non-profit or similar governmental organization.

  16. Jack says

    Great content! Based on your searches, do you have a recommendation for the best Real Estate Agent theme?


  17. Adrienne says

    A theme for WordPress shouldn’t be more than $50 bucks…. You are going to do a lot of work to it anyway.

  18. Len says

    I’ve been in search for a good word press theme for a classified website. I hope you’ll consider doing a article on some themes for this purpose soon.

  19. Dan Awontis says

    Bookmarked it. I’ll use the time to analyse them, compare and maybe even use some of them. Thank you for the research.

    • Stephanie says

      Do you have a recommendation for a therapy practice website (single practioner)?

      Thank you,

      Stephanie Kriesberg

  20. Mark says

    I do not see the reason to pay the extra expense when themes such as Avada and Betheme offer far better value.

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