WPBeginner showcase shares the best website tools, WordPress plugins, WordPress themes, and more to help you grow your business. Each tool is thoroughly researched by our WordPress experts. Learn more about our Editorial Process.
Running an online store today isn’t just about having good products. After working with many business owners on their WordPress eCommerce sites, we’ve noticed how much design affects a store’s success. Often, small design choices make a big difference in whether visitors buy or leave.… Read More »
Building a car sales website that actually sells cars requires more than just uploading photos and hoping for the best. Today’s car buyers are savvy – they want detailed specifications, multiple search options, and easy ways to contact you about specific vehicles. Fortunately, WordPress offers… Read More »
Tax calculations are one of those things that seem simple until they go wrong. A small mistake in tax rates, locations, or rounding can lead to undercharging customers, overcharging them, or spending hours fixing orders after the fact. For online stores and service sites, that… Read More »
Thanks to artificial intelligence, WordPress AI website builders make it easier than ever to build professional-looking sites in less time. These tools use machine learning to automatically generate layouts, write copy, and select images based on simple user prompts. However, every website has different needs.… Read More »
Earning extra money online sounds appealing, but figuring out where to start is often the hardest part. Many side hustles promise quick results but require technical skills, upfront costs, or more time than most beginners can realistically commit. That’s usually where frustration sets in, and… Read More »
Did you know that a slow or complicated checkout process can cost you sales? Creating an efficient online ordering system is important for every eCommerce store. It helps streamline the purchasing process and boost the customer experience. Unfortunately, WordPress doesn’t come with built-in order form… Read More »
Remember when choosing an eCommerce platform was simpler? Now, in 2026, the options seem endless. At WPBeginner, we’ve stuck with Easy Digital Downloads for our plugin sales because it perfectly suits our needs. But through helping other businesses, I’ve seen how different solutions serve different… Read More »
When we started building WordPress websites, we focused on using the best tools we could find. Trusted plugins and services helped us work faster, build better sites, and skip the headaches of custom-coding everything from scratch. Over time, we built a toolkit that powers everything… Read More »
We once helped a local business owner who was overwhelmed by phone calls from lost customers asking for directions. It tied up their phone lines and frustrated everyone involved. When shoppers cannot quickly find your physical storefront online, you risk losing those sales to nearby… Read More »
Choosing the right form builder affects how smoothly your website runs and how many visitors actually complete your forms. Whether you’re collecting contact details, payments, or survey responses, the right tool helps reduce friction and save time. 📈 After working on many websites, we’ve seen… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
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om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.