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How to Add Your WordPress Site to Google Webmaster Tools

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Elegant Themes
How to Add Your WordPress Site to Google Webmaster Tools

One important step in optimizing your site for search engines is adding your WordPress site to Google Webmaster Tools. Many of our readers ask us for SEO Tips and how to increase organic search traffic on their websites. Using Google webmaster tools along with other tips that we have provided can be a huge help. In this article, we will show you how to add your WordPress site to Google Webmaster Tools.

What is Google Webmaster Tools

Google’s Webmaster tools is a set of tools offered by Google to give publishers a look at how their website is seen by the search engine. It provides reports and data that can help you understand how different pages on your website are appearing in search results. It shows you the search queries where a page from your website appears in the results and how often it is clicked. This data can help you improve your older articles, write new content, and formulate a content strategy for your website. Google webmaster tools also allows you to submit XML sitemap of your website, exclude URLs, and help Google display the most important content of your website. It also notifies you if there is a problem with your site which is stopping Google from crawling and indexing your pages.

Google webmaster tools dashboard

How to Add your WordPress Site to Google Webmaster Tools

Go to Google Webmaster tools website and sign in with a Google account. After signing in, add your website’s URL and hit the add new site button.

On the next screen, you will be asked to verify the ownership of the website you are adding. You can either upload an HTML file to your website’s root directory using FTP or click on Alternate method to obtain a meta tag which you can then add to your WordPress site.

To easily add the meta tag to your website you can install and activate our Insert Headers and Footers plugin. Copy the meta tag line provided by webmaster tools which will look something like this:

<meta name="google-site-verification" content="VerificationKeyCode" />

Now go to Settings » Insert Headers and Footers and paste the meta tag line into the header field. Save your changes and go back to Google Webmaster tools website and click on Verify site button.

Alternately if you are using WordPress SEO plugin, then you can copy the verification key in content part of the meta tag and paste it in WordPress SEO plugin. Click on SEO in your WordPress admin sidebar and then scroll down to webmaster tools section to paste the unique key in the Google Webmaster Tools field. Save your changes and go back to Google Webmaster tools website to verify your website.

verifying ownership of your site in Google Webmaster Tools

Once you have verified your website, the next thing you would want to do is to add your XML sitemap. Don’t have a sitemap or not sure what is a sitemap? Check out our guide on how to create XML sitemaps in WordPress. After you have finished adding your sitemap, it may take a while for Google to display your site data.

That’s all you need to do to add your WordPress site to Google webmaster tools. Once your data starts coming in, you can use it to your advantage.

We hope that you found this article helpful. For more WordPress and SEO tips, you can tweet to us @WPBeginner or join WPBeginner on Facebook. For questions and feedback about this article please leave a comment below.


Editorial Staff at WPBeginner is a team of WordPress lovers led by Syed Balkhi. Page maintained by Syed Balkhi.

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Comments

  1. Junaid says:

    Thanks Once again.

  2. Theresa says:

    Hi,

    I just tried to upload your plugin, Insert Headers and Footers, for my wordpress site which; a Twenty Ten theme and 3.8.1. But it said your plugin wouldn’t work on the site. Do you have a newer version of this plugin that would work on my site? I’ve been trying to get my sites verified by google for a few months now. Any help would be appreciated!

  3. Jeff K. says:

    Thank You so much. I tried about 5 or 6 different ways, most the wordpress site recommended, and I finally got it to work by using the headers method you described. I just wish I’d have seen this site sooner. Thanks Again. Jeff

  4. Aamir says:

    I was in a fix how to submit my sit int Google Web Master Tool………Bust you mention Step By Steps Point Thanks A Lot

  5. Louise says:

    Thanks for the tutorial. I just added my site, however I stupidly did the recommended method when I verified it so I didn’t get the code to add to the wordpress SEO plugin. Will this effect how effectively the SEO plugin works or doesn’t it matter as long as your site is set up/verified on google webmaster tools? Would really appreciate your help!

    • WPBeginner Support says:

      No it will not affect the performance of the SEO plugin as long as your site is verified on Google webmaster tools.

  6. Johnny says:

    Thank you I have followed the tutorial but cannot really get it to work on my site can you please help.

  7. Sadi says:

    Thank you for this great tip. I have also added my site to google webmaster tools.

  8. Shannon says:

    Thank you so much! This is just what I was looking for!!!

  9. Daniel says:

    Nice tut, thanks.

  10. Praveen Prasad says:

    What about others Webmasters Tools like Bing, Yahoo, Pinterest and Alexa ?
    The process is same or any other method? :o

    • Abhisek says:

      For Bing, Yahoo, Alexa The process is pretty same, after signing-up for webmaster’s you’ll provided with a code to be pasted in your header.php and the get verified. I don’t think there is any such requirement for pinterest. Just make a pinterest account, link with your website and you are ready to go.

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