Beginner's Guide for WordPress - Start your WordPress Blog in minutes.
Choosing the Best
WordPress Hosting
How to Easily
Install WordPress
Recommended
WordPress Plugins
View all Guides

Step by Step Guide to Setup FeedBurner for WordPress

Last updated on by
Elegant Themes
Step by Step Guide to Setup FeedBurner for WordPress

Every major blog is using FeedBurner to burn their RSS feeds because it is a free feature rich system that you cannot turn down. FeedBurner provides statistics, feed optimization option, feed publication option and much more. Integrating FeedBurner and Google Analytics is a must for every WordPress blog. In this article, we will show you how you can setup your WordPress blog feeds with FeedBurner and use it to help take your blog to the next level.

Why FeedBurner is Important for Bloggers?

FeedBurner is a free service that is loaded with options that you do not get with the default WordPress feed. Some of the features include:

  • Statistics about your RSS Subscribers so you can analyze and optimize your blog posts.
  • Give your users multiple options to subscribe such as Email, and other feed-readers (Netvibes, Google etc).
  • Social Proof (Subscriber count)
  • Option to customize your feeds such as modify post headings, branding and more.
  • Option to ping various feed-reading services once you publish your posts.
  • Integrate Google Adsense to monetize your RSS feeds.
  • And more…

Just with the short list of features, you can see that it is a must have for all blogs. Now we can move onto setting up the FeedBurner Account.

Setting up Your FeedBurner for WordPress feeds

First you will need to have a Google account (any gmail account will work). Visit the feedburner service page to begin this process.

In the first step, you will type the link to your WordPress Blog Feed. If you have SEO Friendly WordPress URL Structure, then your feed link should be like yourdomain.com/feed/

Step 1 - Claim Your Feeds on Feedburner

In step 2, you will choose the title of your Feed and the address of your feed. It is advised to keep the title of your feed the same as your blog. It is best to keep your feed address short and memorable.

Step 2 - Select Title and Feed Address

Technically your feeds are created, so you don’t need to follow the steps any more. Click on the Skip directly to Feed Management.

Step 3 - Go to Feed Management

You will see a page with a link to tons of blogging platforms. Ignore all that as we will revisit them later in this article. Just cilck on the optimize tab that you see in the image below.

Step 4 - Click on Optimize

In step 5, we will work on optimizing your WordPress Blog Feed. You need to make sure that you haev Browser Friendly option activated, Smart Feed activated, and FeedFlare activated. You can activate other services if you want, but these 3 services are a must have. BrowserFriendly makes subscribing much simpler. SmartFeed ensures maximum compatibility with all feed reader applications. FeedFlare builds interactivity into posts by adding email this and other sharing options.

Step 5 - Optimize your Feeds

In step 6, we will take a look at all the publicize options for the feed. You need to allow Email Subscriptions on your site because there are users who prefer to get email updates rather than using Google reader. Pingshot must be activated because it notifies services when you post. Feedcount widget lets you show off your subscriber count. It is one of the best social proof methods. Awareness API comes handy if you are trying to list yourself on sites like BuySellAds because they can extract your subscriber count easily. There other snazzy options like Headline Animator, BuzzBoost that you can activate if you like.

Step 6 - Publicize your feed

Monetizing your feed is another good features of FeedBurner except it only allows you to use Google Adsense. So sign up with Google Adsense and follow their direction.

Step 7 - Monetize your feed

Once you have done all the above steps, you can click on the Analyze tab. Most likely you will see a screen like the one below because the stats are not recorded. Give it up to 24 hours and you will start seeing numbers there. Use the subscriber count, clicks and other useful data to improve your blog. See what your users like and don’t like with this stas, and then focus on the type of posts that your users like and enjoy.

Step 8 - Analyze your Feed and Improve

Integrate FeedBurner into WordPress

Even though you have setup your feed with FeedBurner in the steps above, but you have not yet really integrated it with WordPress yet. First thing you want to do is stop diluting your feed and make it one. You need to create a redirect, so when users try to visit yourdomain.com/feed/ they are redirected to your feedburner feed page. This way you can keep track of the subscribers on your blog.

There is a plugin called FD FeedBurner which lets you create this redirect easily. You can also redirect your feeds using .htaccess file, but we will not be sharing that method because it is not something we recommend for beginners.

Most WordPress Themes are now coming with FeedBurner integration such as Headway Theme, Standard Theme, and others. If your theme is not compatible, then use the plugin above.

Add the Email Subscribe Box on your site

First visit Publicize » Email Subscriptions then copy and paste the code they give you in the template file that you like (mostly sidebar.php). Remember to customize the look of your email form, you would need to have prior knowledge of HTML and CSS.

If your blog does not have FeedBurner feeds, then get it right now.


Editorial Staff at WPBeginner is a team of WordPress lovers led by Syed Balkhi. Page maintained by Syed Balkhi.

WPBeginner's Video Icon
Our HD-Quality tutorial videos for WordPress Beginners will teach you how to use WordPress to create and manage your own website in about an hour. Get started now »
  • Troy Vayanos

    Hello,

    I have an existing feed set up and am trying to set up a second one for a new website. In ‘my feeds’ when I type in the new domain name in ‘burn a feed right this instant’ I get the following message. The URL does not appear to reference a valid XML file. We encountered the following problem: Error on line 153: The string “–” is not permitted within comments.

    Is this because I have a new website where the wordpress theme is not set up yet and I only purchased the domain 24hrs ago?

    Your help is appreciated.

    Thanks

    • http://www.wpbeginner.com/ WPBeginner Support

      If you have not installed WordPress on your new site yet, then feedburner will not be able to find a feed.

  • Pat

    I can’t find a solution to my problem anywhere so I am trying here. My blog has around 8 thousand subscribers and as of April 4th subscribers are saying they are not recieving emails from feedburnner any more. I haven’t changed anything and I still get the email. Does anyone know what the problem could be?
    Thank you
    Pat

  • Eavan

    Thanks! Very useful. I have one question. I’ve installed the plugin to redirect my feeds, but I’m not sure what to put in under “Redirect my feeds here:” form. What link goes there?

    I’m very new to this. Thanks for your help!

    • Eavan

      Never mind! Figured it out.

  • Sengerson

    Is it possible to create a feed from a multisite? I’ve tried to search for plugins that would be able to do this pretty easily, and I’ve found it impossible.

    Thanks!

  • Barry Friedman

    Is it possible to publish a page on my WordPress site and have it *not* go out to my Feedburner? These are just some internal landing pages and I just discovered they are going to my RSS Subscribers. Thanks for any tips you have on this.

    Thanks.

    • http://www.wpbeginner.com/ WPBeginner Support

      Barry, Pages in WordPress do not appear in RSS feeds. Are you sure your pages are appearing in the feed? Are you using some plugin that adds pages or other custom post types into your main feed?

  • Rick Olsen

    When I try to enter a new email on the Follow Button I get this error message. What do I do?
    The feed does not have subscriptions by email enabled

  • Mark

    Post images show as absolute links in my feedburner feed.

    How to fix that? I have add feedburner feed to hotlink exception too.

  • Val Frania

    I already have Feedburner set up on one of my blogs, but want to use it on another one. Do I start a new account for my new website? How does this work? When I go to Feedburner, it goes to my current account.

    • http://www.wpbeginner.com/ WPBeginner Support

      Go to Feedburner, click on My Feeds and then enter the URL of your new blog under the option Burn a feed right this instant.

  • Mohammad Fazle Rabbi

    Hi there thanks for fantastic tutorial. I am running a WordPress (woocomerce) based ecommerce site . but whenever I try to activate my feed by then it is showing below message

    Received HTTP error: “Not Found” while fetching source feed.

    I have also tried feed validator but not validating my feed. As well as I have tried with FD Feedburner and some other Feedburner plugins but not working. Is there any problem that my main page displaying as a static page with products. Because I don’t publish any post just adding product on static (front) page of my site. please tell me How to solve it? Kindly reply me soon.

    Regards

    Mohammad Fazle Rabbi

    • http://www.wpbeginner.com/ WPBeginner Support

      Open the main page of your website and view its source. You will find your rss feed url on a line like this:

      <link rel="alternate" type="application/rss+xml" title="Your Website Title &raquo; Feed" href="http://www.example.com/feed/" />
      

      Note that this link could be different, or may not be there. For example, people using WordPress SEO plugin sometimes accidentally turn off their RSS feeds. Try deactivating all your plugins and then reactivate them one by one, check your feed each time.

      • Mohammad Fazle Rabbi

        I have found the feed according to your example but nothing is happening. Getting same message in feedburner.

        “Received HTTP error: “Not Found” while fetching source feed.”

        When I click on my fee from view source code then it is displaying a line at the top-

        “This XML file does not appear to have any style information associated with it. The document tree is shown below.”

  • Mac

    I have followed all the steps to set up my email subscription in feedburner for my website. But my subscribers are not getting any updates.please help..

  • Shoaib

    Thank you so much for the article, I have completely configure the feed-burner on my site but subscriber list is not increasing on feedburner even after receiving confirmation email of new subscription, please advice

    • http://www.wpbeginner.com/ WPBeginner Support

      Feedburner subscriber count can be showing delayed stats sometimes.

  • Dana

    Thank you for this step by step process. You made it really easy, this was awesome. Thanks again. Also, Leigh (above) commented “…I do fear that one this service will be pulled by Google….” Is this a real concern or do you think we may be worrying unnecessarily? Thanks again

    • http://www.wpbeginner.com/ WPBeginner Support

      We cannot speak for Google, but this is a legitimate concern of feedburner users. Google has previously shutdown adsense for feeds, and Google reader both were Feed related products.

  • Lester

    Thanks for this very helpful tutorial.

  • Sahil

    Hello, I have used the step 1 and after that I am getting an error showing – We could not find a valid feed at that address. and when I validate it it shows HTTP error 404. Please help me out :)

  • Leigh

    Thanks for the tutorial. I do fear that one this service will be pulled by Google.

  • Ray Neish

    Hi There.

    Just want to say thank you very much for this tutorial/step by step guide on how to configure feed-burner and word-press. I’m completely new at rss feeds etc.

    But I now have it setup on my website and all seems to be okay just need some subscribers now Thanks again.

  • Melanie

    Hi. I am a newer blogger and have set up both feedburner and adsense on my wordpress blog. However, I cannot find any way to integrate the adsense into the feedburner account. On my feedburner management page the “Monetize” tab is not there. I have tried working through adsense also, but no luck. Can you help?

    • Pasha O

      Sadly Google have shut down Adsense for feeds so you can no longer monetize that way.

  • Marie Hills

    Sorry to seem stupid, but where in the sidebar.php file should I add the code? I have created a child sidebar.php file and copied in the existing adult sidebar.php code and then copied in the Feedburner code but I don’t see anything come up?

    • Pasha O

      Hi. You can add the code as a text widget. Go to Appearance > Widgets. Look for the Text widget and drag it to your existing sidebar or footer area, usually located on the right hand side.

      Paste your FeedBurner coded into the text area and save. No check your website to make it shows up in whatever widget area you’ve placed it in.

  • Dario

    Hi, I tried to follow your guide but I always get this error: The URL does not appear to reference a valid XML file. We encountered the following problem: Error on line 275: The element type “link” must be terminated by the matching end-tag “”.

    Also the Feed validator tells me: It looks like this is a web page, not a feed. I looked for a feed associated with this page, but couldn’t find one. Please enter the address of your feed to
    validate.

    I activated Seo Friendly Url and deactivated all useless plugin. I don’t know where to find the error and what to do.

  • hassan

    Hello,

    is there a way that all new user registration emails are verified like feed burner with opt-in option to avoid spam.

    • http://www.wpbeginner.com/ WPBeginner Support

      Actually when a new user creates account on WordPress they do not enter their password. Instead, WordPress sends their password to them via email. Now if they login to their account this means their email account is verified. You can also use this plugin http://wordpress.org/plugins/dm-confirm-email/

  • Jagdish Kashyap

    Wow wow wow admin its truly helpful for me.
    thanks admin.