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Guía paso a paso para configurar FeedBurner para WordPress

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Actualización: Ya no recomendamos usar FeedBurner porque es un producto moribundo lleno de fallos. Por favor, lea este artículo para ver por qué no debe utilizar FeedBurner y averiguar acerca de las alternativas.

Todos los blogs importantes utilizan FeedBurner para grabar sus feeds RSS porque es un sistema gratuito con muchas características que no puedes rechazar. FeedBurner proporciona estadísticas, opción de optimización de feed, opción de publicación de feed y mucho más. La integración de FeedBurner y Google Analytics es una necesidad para cada blog de WordPress. En este artículo, le mostraremos cómo puede configurar los feeds de su blog de WordPress con FeedBurner y utilizarlo para ayudar a llevar su blog al siguiente nivel.

¿Por qué FeedBurner es importante para los bloggers?

FeedBurner es un servicio gratuito que está cargado de opciones que no obtienes con el feed por defecto de WordPress. Algunas de las características incluyen:

  • Estadísticas acerca de tus suscriptores RSS para que puedas analizar y optimizar las entradas de tu blog.
  • Ofrece a tus usuarios múltiples opciones para suscribirse, como correo electrónico y otros lectores de feeds (Netvibes, Google, etc.).
  • Prueba social (recuento de suscriptores)
  • Opción para personalizar sus feeds como modificar encabezados de entradas, imagen de marca y más.
  • Opción de hacer ping a varios servicios de lectura de feeds una vez que publiques tus entradas.
  • Integra Google Adsense para monetizar tus feeds RSS.
  • Y mucho más…

Sólo con la breve lista de características, se puede ver que es una necesidad para todos los blogs. Ahora podemos pasar a establecer la cuenta de FeedBurner.

Establecer su FeedBurner para los feeds de WordPress

Primero necesitarás tener una cuenta de Google (cualquier cuenta de gmail funcionará). Visite la página del servicio Feedburner para comenzar este proceso.

En el primer paso, deberás enlazar el feed de tu blog WordPress. Si usted tiene SEO Friendly WordPress URL Structure, entonces su enlace feed debe ser como sudominio.com/feed/

Step 1 - Claim Your Feeds on Feedburner

En el paso 2, usted elegirá el título de su feed y la dirección de su feed. Se aconseja mantener el título de su feed el mismo que su blog. Lo mejor es que la dirección del feed sea corta y fácil de recordar.

Step 2 - Select Title and Feed Address

Técnicamente tus feeds están creados, así que ya no necesitas seguir estos pasos. Haga clic en Omitir directamente a la gestión de feeds.

Step 3 - Go to Feed Management

Verás una página con un enlace a un montón de plataformas de blogs. Ignore todo eso ya que volveremos a ellos más adelante en este artículo. Simplemente haz clic en la pestaña de optimizar que ves en la imagen de abajo.

Step 4 - Click on Optimize

En el paso 5, trabajaremos en la optimización del feed de tu blog WordPress. Necesitas asegurarte de que tienes la opción Browser Friendly activada, Smart Feed activado y FeedFlare activado. Puedes activar otros servicios si quieres, pero estos 3 son imprescindibles. BrowserFriendly hace que suscribirse sea mucho más sencillo. SmartFeed garantiza la máxima compatibilidad con todas las aplicaciones de lectura de feeds. FeedFlare crea interactividad en las entradas añadiendo este correo electrónico y otras opciones para compartir.

Step 5 - Optimize your Feeds

En el paso 6, vamos a echar un vistazo a todas las opciones de Divulgar para el feed. Es necesario permitir suscripciones de correo electrónico en su sitio porque hay usuarios que prefieren recibir actualizaciones por correo electrónico en lugar de utilizar el lector de Google. Pingshot debe estar activado porque avisa a los servicios cuando publicas entradas. El widget Feedcount te permite mostrar tu número de suscriptores. Es uno de los mejores métodos de prueba social. Awareness API es muy útil si estás intentando aparecer en anuncios / catálogos / fichas de sitios como BuySellAds, ya que pueden extraer tu número de suscriptores fácilmente. Existen otras opciones como el Animador de Titulares, BuzzBoost que puedes activar si lo deseas.

Step 6 - Publicize your feed

Monetizar tu feed es otra buena característica de FeedBurner excepto que solo te permite usar Google Adsense. Así que accede a Google Adsense y sigue sus instrucciones.

Step 7 - Monetize your feed

Una vez que hayas hecho todos los pasos anteriores, puedes hacer clic en la pestaña Analizar. Lo más probable es que veas una pantalla como la de abajo porque las estadísticas no están registradas. Espere hasta 24 horas y empezará a ver los números. Utiliza el recuento de suscriptores, los clics y otros datos útiles para mejorar tu blog. Ve lo que les gusta y lo que no les gusta a tus usuarios con estas stas, y luego enfócate en el tipo de entradas que a tus usuarios les gustan y disfrutan.

Step 8 - Analyze your Feed and Improve

Integrar FeedBurner en WordPress

Aunque haya configurado su feed con FeedBurner en los pasos anteriores, pero todavía no lo ha integrado realmente con WordPress. Lo primero que debe hacer es dejar de diluir su feed y convertirlo en uno solo. Necesitas crear una redirección, para que cuando los usuarios intenten visitar tudominio.com/feed/ sean redirigidos a tu página de feed de Feedburner. De esta forma podrás llevar un seguimiento de los suscriptores de tu blog.

Hay un plugin llamado FD FeedBurner que te permite crear esta redirección fácilmente. También puede redirigir sus feeds utilizando el archivo .htaccess, pero no vamos a compartir ese método porque no es algo que recomendamos para principiantes.

La mayoría de los temas de WordPress vienen ahora con la integración de FeedBurner como Headway Theme, Standard Theme, y otros. Si su tema no es compatible, a continuación, utilice el plugin de arriba.

Añadir el cuadro de suscripción de correo electrónico en su sitio

Primero visita Divulgar ” Suscripciones por correo electrónico y luego copia y pega el código que te dan en el archivo de plantilla que más te guste (principalmente barra lateral.php). Recuerda que para personalizar el aspecto de tu formulario de correo electrónico, necesitarías tener conocimientos previos de HTML y CSS.

Si tu blog no tiene feed de FeedBurner, consíguelo ahora mismo.

Descargo: Nuestro contenido está apoyado por los lectores. Esto significa que si hace clic en algunos de nuestros enlaces, podemos ganar una comisión. Vea cómo se financia WPBeginner , por qué es importante, y cómo puede apoyarnos. Aquí está nuestro proceso editorial .

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Editorial Staff at WPBeginner is a team of WordPress experts led by Syed Balkhi with over 16 years of experience in WordPress, Web Hosting, eCommerce, SEO, and Marketing. Started in 2009, WPBeginner is now the largest free WordPress resource site in the industry and is often referred to as the Wikipedia for WordPress.

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Reader Interactions

227 comentariosDeja una respuesta

  1. Syed Balkhi says

    Hey WPBeginner readers,
    Did you know you can win exciting prizes by commenting on WPBeginner?
    Every month, our top blog commenters will win HUGE rewards, including premium WordPress plugin licenses and cash prizes.
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  2. Vanshita parmar says

    In my wordpress account when I added a feedburner as a widget. It’s not asking for feedburner ID . What should I do for this ? I haven install wp subscribe plug in and it’s showing error when someone subscribe on our website

  3. Bosko says

    Feedburner? This plugin has been closed as of April 12, 2018 and is not available for download. This closure is permanent.

    • WPBeginner Support says

      Thank you for your feedback, this article was last updated in 2014 which is why it is recommending Feedburner

      Administrador

  4. Gimmy Dagar says

    Hi

    I am using feedburner, The conformation link for all emails are going to the Promotion in Gmail. How can I set to Primary?

    • WPBeginner Support says

      For the moment, Gmail does not have a method for ensuring emails are not sent to the marketing tab.

      Administrador

  5. Vinayak Patil says

    Hello, the plugin that you linked in this article for Feedburner is no longer available. Please correct it and provide us an alternative.

  6. Caroline says

    Hi – thank you for the information. Question for you, if you don’t mind. I am trying to edit my email format for my subscribers. I changed my feeds to show only the title of the post and 100 words of content, that’s all (before I was sharing the entire blog post with photos, content, etc). I would like for it to show 1 photo from the blog post as well, but I am having the hardest time trying to figure out how to do this without having to share the entire post in the email. Are you able to help here?

    Thank you so much!
    Caroline

  7. Pratik N Borkar says

    My feeds not update to latest post my feed shows 6 months old post any solution for this

    this my site

    Help is appreciated

  8. Samual Ross says

    Thanks for sharing such great useful info. I have one question my original feed url is which shows some kind of error like “This page contains the following errors:

    error on line 1 at column 37: Unsupported encoding UTF-7
    Below is a rendering of the page up to the first error.” but my Google Feed burner works fine which is:

    Can you please tell me what’s wrong with my original feed?
    Thanks again.

    • WPBeginner Support says

      It seems like you are using UTF7 as your character encoding. Visit Settings » Reading, if you see Character encoding option on that page, then change it to utf8.

      If you do not see it there, then you need to deactivate all your plugins and switch to a default theme. Check your feed, if this resolves the problem then probably one of the plugin or theme is the culprit.

      If this does not solve it, then you need to change DB_charset in wp-config.php. Edit your wp-config.php file. if you have define( ‘DB_CHARSET’, ‘utf7’); then change it to define( ‘DB_CHARSET’, ‘utf8’); If you have neither of them, then add define( ‘DB_CHARSET’,’utf8′);

      Administrador

  9. Naveen says

    Hello,

    I have a job website..I want a plugin like email pop up when the site is opened and once the candidate enters the email id it must automatically open the feed burner link to subscribe..Can any one help me how to set up.

  10. Simone Robinson Ross says

    Greetings,
    I have a website and blog set up and have for two years. Unfortunately, the email used is not recognized. Is there a way to change email address associated with the Blog at this point?

    I want to be able to connect with subscribers, and right now I have no idea who is seeing my Blog.
    I need help fast

    Thank you

  11. M. says

    Hi there,

    I moved my blog from weebly to wordpress and now my feedburner doesn’t work or recognize my RSS Feed address. I’ve been in touch with the WP theme people about the RSS address and my hosting company. No one seems to be helping, so I thought I’d try you.

    I also opened up a Mail Chimp account based on reading your related article. That too does not recognized my RSS.

    I’m starting to panic and my blog is not being sent to my subscribers. Can you help? I’d be forever grateful.

  12. Abhishek says

    thank you very much Syed , this is the perfect post for setting up feed for my blog which was started 3 month ago. Since then i wasn’t able to start my feedburner .

  13. jessica says

    Hello. I am looking for info on what is a better RSS feeder if Feed burner is no longer recommended?
    Thanks so much
    Jess

  14. Mohit says

    Hi, i just transferred my blog from blogger to wordpress. I installed a plugin for feedburner subscription. I gets a mail whenever someone subscribes to my website, but when i checked my feedburner email subscription list it doesn’t show any new subscriber..can anyone help me with it?

  15. Mandy says

    Hi, I just moved a website from Blogger to WordPress.
    Now Feedburner sends out not only the usual daily emails when a new post gets published. It also sends out summary emails every now and then with the last 8 articles in a list.
    Feedburner was used on blogger already, so the feed didn’t change, the links are the same like before.
    I think somehow FB thinks that all these posts are “new”. Any idea how to stop this?

    Thanks!
    Mandy

  16. Yatin says

    I am a complete newbie in this blogging sphere. I need your help
    I have activated the email subscription on feedburner. By mistake I deleted the feed in the beginning. At that time, I was able to see two subscribers. Then I re-activated the feed with the same name. My latest blog post were coming as it is , but no. of email subscriber are zero in feedburner account now. I am using genesis e-news extended plugin for my feedburner.

  17. WPBeginner Staff says

    Yes, your feed will still be at the same URL. What you are doing, is displaying your blog posts on a custom page. This does not change the chronological order of your posts or feeds.

  18. Steve says

    I recently changed just my Feedburner Title. Why it doesn’t update also in my Feedburner page but only in management settings?

  19. Sofie Couwenbergh says

    I don’t use feedburner for email signups, but I still have some people who are subscribed to my rss feed through feedburner.
    I use the feedburner feedsmith extend plugin for that.
    If I delete that plugin, will those people still get my updates, or not?
    Thanks

  20. Lietissimo says

    I am confused. You start your article with “We no longer recommend using FeedBurner because it’s a dying product full of bugs.” Then you finish with saying”If your blog does not have FeedBurner feeds, then get it right now.”
    Which one?

  21. Fleur Glansbeek says

    Hi,

    Tried to setup a feedburner link for my WordPress website (http://gripopgewicht.com), but the following error appears (over and over again):

    “Feed filesize is too large, you need to reduce its size in order for Feedburner to process it.”

    But i can’t find out how to solve this problem, could you maybe help?

    Best,
    Fleur

  22. Rafael Perez says

    My feedburner feed only publishes my podcasts posts but not my blog posts. What will happen if I change my original feed to allow both to be published? Remove the /category/podcast from original feed? Thanks

    • WPBeginner Staff says

      Then your users will get all your posts. However, you should consider that many of them may have signed up just for your podcast and they may not like receiving posts they didn’t sign up for.,

  23. Troy Vayanos says

    Hello,

    I have an existing feed set up and am trying to set up a second one for a new website. In ‘my feeds’ when I type in the new domain name in ‘burn a feed right this instant’ I get the following message. The URL does not appear to reference a valid XML file. We encountered the following problem: Error on line 153: The string “–” is not permitted within comments.

    Is this because I have a new website where the wordpress theme is not set up yet and I only purchased the domain 24hrs ago?

    Your help is appreciated.

    Thanks

  24. Pat says

    I can’t find a solution to my problem anywhere so I am trying here. My blog has around 8 thousand subscribers and as of April 4th subscribers are saying they are not recieving emails from feedburnner any more. I haven’t changed anything and I still get the email. Does anyone know what the problem could be?
    Thank you
    Pat

  25. Eavan says

    Thanks! Very useful. I have one question. I’ve installed the plugin to redirect my feeds, but I’m not sure what to put in under “Redirect my feeds here:” form. What link goes there?

    I’m very new to this. Thanks for your help!

  26. Sengerson says

    Is it possible to create a feed from a multisite? I’ve tried to search for plugins that would be able to do this pretty easily, and I’ve found it impossible.

    Thanks!

  27. Barry Friedman says

    Is it possible to publish a page on my WordPress site and have it *not* go out to my Feedburner? These are just some internal landing pages and I just discovered they are going to my RSS Subscribers. Thanks for any tips you have on this.

    Thanks.

    • WPBeginner Support says

      Barry, Pages in WordPress do not appear in RSS feeds. Are you sure your pages are appearing in the feed? Are you using some plugin that adds pages or other custom post types into your main feed?

      Administrador

  28. Rick Olsen says

    When I try to enter a new email on the Follow Button I get this error message. What do I do?
    The feed does not have subscriptions by email enabled

  29. Mark says

    Post images show as absolute links in my feedburner feed.

    How to fix that? I have add feedburner feed to hotlink exception too.

  30. Val Frania says

    I already have Feedburner set up on one of my blogs, but want to use it on another one. Do I start a new account for my new website? How does this work? When I go to Feedburner, it goes to my current account.

  31. Mohammad Fazle Rabbi says

    Hi there thanks for fantastic tutorial. I am running a WordPress (woocomerce) based ecommerce site . but whenever I try to activate my feed by then it is showing below message

    Received HTTP error: “Not Found” while fetching source feed.

    I have also tried feed validator but not validating my feed. As well as I have tried with FD Feedburner and some other Feedburner plugins but not working. Is there any problem that my main page displaying as a static page with products. Because I don’t publish any post just adding product on static (front) page of my site. please tell me How to solve it? Kindly reply me soon.

    Regards

    Mohammad Fazle Rabbi

    • WPBeginner Support says

      Open the main page of your website and view its source. You will find your rss feed url on a line like this:

      <link rel="alternate" type="application/rss+xml" title="Your Website Title &raquo; Feed" href="http://www.example.com/feed/" />
      

      Note that this link could be different, or may not be there. For example, people using WordPress SEO plugin sometimes accidentally turn off their RSS feeds. Try deactivating all your plugins and then reactivate them one by one, check your feed each time.

      Administrador

      • Mohammad Fazle Rabbi says

        I have found the feed according to your example but nothing is happening. Getting same message in feedburner.

        “Received HTTP error: “Not Found” while fetching source feed.”

        When I click on my fee from view source code then it is displaying a line at the top-

        “This XML file does not appear to have any style information associated with it. The document tree is shown below.”

  32. Mac says

    I have followed all the steps to set up my email subscription in feedburner for my website. But my subscribers are not getting any updates.please help..

  33. Shoaib says

    Thank you so much for the article, I have completely configure the feed-burner on my site but subscriber list is not increasing on feedburner even after receiving confirmation email of new subscription, please advice

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