Pinterest è un ottimo modo per condividere i contenuti del vostro sito web e attirare più visitatori. Secondo la nostra esperienza, potete ottenere ancora più vantaggi verificando il vostro sito web su Pinterest.
Quando verificate il vostro sito web, Pinterest sa che siete davvero voi. Questo vi dà accesso a strumenti speciali come l’analisi del sito web, in modo da poter vedere cosa è popolare. Potrete anche pubblicare annunci e accedere a informazioni dettagliate su come le persone interagiscono con i vostri contenuti.
Questo articolo vi mostrerà come verificare facilmente il vostro sito WordPress su Pinterest.
Perché dovreste verificare il vostro sito WordPress su Pinterest?
Pinterest è una delle piattaforme di social media più popolari per la condivisione di foto, video e altri contenuti visivi. Consente di creare un account e di gestire le immagini come Instagram o Flickr.
Inoltre, consente ad altri utenti di raccogliere link a siti web e altri contenuti visivi attraverso la creazione di bacheche.
Se gestite un sito web di fotografia o qualsiasi altro tipo di blog con immagini e video, Pinterest può essere un’importante fonte di traffico.
La verifica del vostro sito web su Pinterest vi aiuterà a conoscere meglio i vostri visitatori grazie a Pinterest Analytics. Potrete inoltre partecipare al loro programma di annunci e pianificare una strategia per far crescere il vostro traffico su Pinterest.
Detto questo, vediamo come verificare facilmente il vostro blog WordPress su Pinterest.
Come verificare il vostro sito WordPress su Pinterest
Prima di iniziare, è necessario aggiornare il proprio profilo Pinterest a un account business. Questo vi permetterà di utilizzare tutti gli strumenti Pro, come le analisi, il programma di annunci e altro ancora. L’account business di Pinterest è gratuito e facile da configurare.
Allora, iniziamo.
Video tutorial
Se preferite le istruzioni scritte, continuate a leggere.
Passo 1: Aggiornare l’account Pinterest a Business
Per prima cosa, è necessario accedere al proprio account Pinterest e cliccare sulla freccia in basso nell’angolo in alto a destra dello schermo. Quindi, fate clic sull’opzione “Sblocca strumenti commerciali”.
Nella schermata successiva, viene visualizzato un elenco delle funzionalità offerte dall’account business.
Per aggiornare il vostro account personale e utilizzare queste caratteristiche, fate clic sul pulsante “Passa al business”.
Quindi, inserite i dettagli del vostro account aziendale, come il nome del profilo, l’URL del sito web, il Paese e la lingua.
Una volta inseriti tutti questi dati, fare clic sul pulsante “Avanti”.
Pinterest vi chiederà ora di descrivere la vostra attività. È possibile selezionare un settore dal menu a tendina e scegliere 3 obiettivi tra le opzioni proposte.
Quindi, fare clic sul pulsante “Avanti”.
Nella schermata successiva, vi verrà chiesto di selezionare un’opzione per ottenere raccomandazioni personalizzate.
Una volta fatto questo, assicuratevi di fare clic sul pulsante “Avanti”.
A questo punto, vi verrà chiesto di selezionare un’opzione se siete interessati alla pubblicità su Pinterest e di cliccare sul pulsante “Avanti”.
Per questa esercitazione, è possibile selezionare l’opzione “No, non ho intenzione di fare pubblicità”.
Successivamente, Pinterest vi mostrerà diverse opzioni per iniziare con il vostro account aziendale.
È possibile fare clic sull’icona della “croce” nell’angolo in alto a destra per saltare questa parte.
Fase 2: rivendicare il proprio sito web su Pinterest
Il passo successivo consiste nel rivendicare il proprio sito web su Pinterest.
Per farlo, potete cliccare sul pulsante “Claim domain” (Rivendica dominio) dalla vostra pagina Pinterest Business hub, che vi porterà direttamente alla pagina delle impostazioni di rivendicazione.
Un altro modo per rivendicare il proprio sito web è fare clic sulla freccia rivolta verso il basso nell’angolo in alto a destra e selezionare l’opzione “Impostazioni”. Quindi, andate alla sezione “Rivendicazione” nel menu di sinistra.
Per ottenere il credito per i vostri contenuti su Pinterest, cliccate sul pulsante “Claim” per i siti web.
Una volta fatto clic sul pulsante, apparirà una finestra popup con tre opzioni per rivendicare il vostro sito web WordPress.
Scegliamo l’opzione “Aggiungi tag HTML” perché è la più semplice.
Tuttavia, se preferite, potete scegliere l’altra opzione, in cui scaricate il file HTML e lo caricate nella directory principale del vostro sito web utilizzando un client FTP o il file manager del vostro hosting WordPress.
È anche possibile aggiungere un record TXT di verifica alle impostazioni del dominio utilizzando il proprio registrar di dominio.
Passo 3: Aggiungere il tag HTML al sito web WordPress
Esistono diversi modi per aggiungere un tag HTML all’intestazione del vostro sito web, ma in questa sede ci occuperemo solo dei due metodi più semplici.
Aggiungere il tag HTML di Pinterest con un plugin SEO
Innanzitutto, è possibile utilizzare il plugin All in One SEO (AIOSEO) per WordPress e inserire il tag HTML nel proprio sito web. Per maggiori dettagli, seguite la nostra guida su come installare un plugin di WordPress.
AIOSEO è il miglior plugin SEO per WordPress e rende molto semplice l’ottimizzazione del sito per i motori di ricerca senza dover assumere un esperto.
Pur consigliando la versione Pro, è possibile utilizzare anche la versione gratuita di AIOSEO per aggiungere la verifica di Pinterest.
Per aggiungere il tag HTML, accedere a All in One SEO ” Impostazioni generali e quindi fare clic sulla scheda “Strumenti per i Webmaster” dal menu in alto.
Dopodiché, fate clic sul blocco “Verifica del sito Pinterest”.
A questo punto, inserite il tag HTML copiato nel passaggio precedente nel campo Pinterest Site Verification.
Quindi, è necessario fare clic sul pulsante “Salva modifiche”.
Aggiungere un tag HTML di Pinterest con un plugin Code Snippets
Oltre a usare AIOSEO, un altro modo per aggiungere il tag HTML è installare e attivare il plugin WPCode.
Dopo l’attivazione, è necessario visitare la pagina Code Snippets ” Header & Footer nella propria dashboard di WordPress. Nella sezione ‘Header’, è necessario incollare il tag HTML. Quindi, fare clic sul pulsante “Salva modifiche”.
Una volta aggiunto il codice HTML alla sezione header del sito web, è necessario tornare allo schermo di Pinterest e fare clic sul pulsante “Continua” nel popup.
A questo punto vi chiederà di inserire l’URL del vostro sito web e di fare clic sul pulsante “Verifica”.
Una volta fatto ciò, verrà visualizzato un messaggio che dice: “Verifica in corso”.
Di norma, il processo richiede 24 ore e si riceve un’e-mail di verifica del sito web.
Ecco fatto! Avete verificato con successo il vostro sito WordPress su Pinterest.
Suggerimento: se Pinterest non riesce a verificare dopo aver aggiunto il codice di verifica, significa che è necessario cancellare la cache di WordPress.
Guide esperte sull’utilizzo di Pinterest in WordPress
Speriamo che questo articolo vi abbia aiutato a capire come verificare il vostro sito WordPress su Pinterest. Potreste anche voler consultare altre guide relative all’utilizzo di Pinterest in WordPress:
- Come mostrare gli ultimi pin di Pinterest nei widget della barra laterale di WordPress
- Come nascondere le immagini di Pinterest nei post del blog WordPress
- Come aggiungere il pulsante “Pin It” di Pinterest nel vostro blog WordPress
- L’elenco completo dei social media per WordPress (aggiornato)
- I migliori plugin per i social media per WordPress
- Come potenziare il traffico Pinterest verso il vostro blog
Se questo articolo vi è piaciuto, iscrivetevi al nostro canale YouTube per le esercitazioni video su WordPress. Potete trovarci anche su Twitter e Facebook.
Syed Balkhi
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Michelle
Hi
I’ve done this, but after 22 hours or so Pinterest says it can’t find the meta data. Is it be because I have the coming soon page on? Or is security to high or something? If you can help. It happened with confirming gsuite email address aswel.
WPBeginner Support
That would be due to your coming soon page likely not including the meta information
Admin
Tracy Crites
Thank you so much for this!!! I was trying to figure out how to link Pinterest for the 4,000th time, and your tutorial is the first that made sense to me. You are a teacher at heart. It worked!
WPBeginner Support
You’re welcome, glad our guide could help make the process understandable
Admin
Shannon
Thank you so much! I’ve been avoiding this for years because it seemed way too hard!!
WPBeginner Support
You’re welcome, glad our guide could make the process manageable
Admin
Isaac Mutwiri
This made the whole process seem so simple. Thanks a lot.
WPBeginner Support
You’re welcome, glad we could simplify the process
Admin
Jesse
Helpful indeed…..
WPBeginner Support
Glad you found our guide helpful
Admin
Hannah
This was the most helpful walk through I found!
Thank you so MUCH!
WPBeginner Support
You’re welcome, glad our guide was helpful
Admin
Kristen
Thank you for the super simple walk through!
WPBeginner Support
You’re welcome
Admin
Mary
Do you need to have the premium/paid version of the Yoast plug-in? I don’t have the options you refer to in your step by step process. The only place I can input anything regarding social is through the wizard, and this only allows for your social site url.
WPBeginner Support
The method in this guide does not require the paid plugin, you may want to ensure your Yoast SEO is up to date and you should be able to see the options under SEO>Social in your wp-admin area
Admin
Candace Colt
Thanks for this concise video! I went through all kinds of confusing posts and finally found this! This solution worked. Pinterest leaves you hanging!
WPBeginner Support
Glad our guide was able to help
Admin
laura
Awesome, thank you so much for this! The instructions I found through WordPress did NOT work, so this was perfect.
WPBeginner Support
Glad our guide could be helpful
Admin
Nikki
Thank you! The step by step was so easy to follow.
WPBeginner Support
You’re welcome, glad our guide was helpful
Admin
Sharon
thank you so much, really appreciate. This was easy and simple
WPBeginner Support
You’re welcome, glad we could make the process easier for you
Admin
Madelynn
This was helpful. Thank you!
WPBeginner Support
You’re welcome
Admin
Saad Ali
Still having problems claiming my website, when I click save changes button after entering meta tag for pinterest, it directs me to 404 error page
WPBeginner Support
You would want to reach out to your hosting provider to ensure nothing on their end is causing this error.
Admin
Vanessa
This was so helpful and easy!! Thank you so much
WPBeginner Support
You’re welcome, glad our guide was helpful
Admin
Chrystal
Thank you for explaining this is clear, simple terms!
WPBeginner Support
You’re welcome
Admin
Denaye
Hello, could you do the html tag with a personal plan? I don’t have a business plan yet. I do I need a business or a premium plan to install hmtl?
WPBeginner Support
You would need to check with WordPress.com’s support for their currently allowed methods. Our tutorials are for WordPress.org sites:
https://www.wpbeginner.com/beginners-guide/self-hosted-wordpress-org-vs-free-wordpress-com-infograph/
Admin
Sushovita Nelson
I was really so lost and confused. I was going around in circles to get this done. I then found this page that is so beautifully explained, I am so thankful for the support you give others.
WPBeginner Support
Glad our content could be helpful
Admin
Tara
Hi there. I have been trying to claim my website for 3 days with no luck. I have literally tried every single way possible, but I just get a message after many hours telling me that they couldn’t find the HTML meta tag or the verification file. I am waiting on a reply from Pinterest. I don’t know what esle to do.
WPBeginner Support
Have you cleared all caching and reached out to your hosting provider to ensure they don’t have caching that would be showing the old page without the HTML tag?
Admin
Laura
Thank you so much! Very helpful!
WPBeginner Support
You’re welcome, glad our article was helpful
Admin
Abraar
Thanks wpbegineer, you are really helping us beginners a lot. Never stop your work.
WPBeginner Support
You’re welcome, we’ll certainly keep adding more content to our site
Admin
Celina
Thanks so much! This was much easier than uploading the HTML. Your post was very helpful.
WPBeginner Support
Glad our recommendation could help
Admin
Elizabeth
WP Beginner’s text version of how to claim your website helped me get further in the process than any of the similar how-to articles I’ve encountered on the internet. So, many thanks.
When I say I got further in the process, I mean that I nearly completed it but not quite. When I selected the Pinterest tab, entered the meta tag at the Pinterest confirmation window, and hit save changes, no box appeared, pop-up or otherwise. Any idea what I should do next?
WPBeginner Support
There shouldn’t be a popup from Yoast when you save normally but it should be added to your site. Once you clear your cache and give Pinterest 48 hours to recrawl your site it should be able to see the tag.
Admin
Elizabeth
Hi there
I’m not on a wordpress business plan, I think my plan’s called premium or personal (one step before business). Can I still verify my Pinterest account another way? The ways shown here don’t work for me, I don’t have yoast / seo link on my dashboard, and I don’t want to upgrade to a business plan at this stage just to enable plugins for this site verification.
Thanks in advance for any help you can offer.
WPBeginner Support
If you check WordPress.com’s support documentation they should let you know what options they have available currently
Admin
Keith
Hi I tried using both yoast and insert header footer widgets but both didn’t work. For yoast, there weren’t any options for SEO at all. For insert header footer widget, do I have to use it with elementor as I’m using that to build my website? Thanks.
WPBeginner Support
The insert headers and footers plugin is not a widget, it adds code to your header. You could check with Yoast if there is a conflict but the most common issue is if you have a caching plugin that is preventing the required code from being seen.
Admin
Brooke
Thanks so much for this! I’ve been putting off doing this because every time I try and figure out how to, I’m left frustrated! This tutorial was exactly what I needed!
WPBeginner Support
Glad our guide could be helpful
Admin
Corin
Hi, thanks for your post. Very informative! You wrote about claiming a website on Pinterest. Is there a way to unlink it? Thanks in advance.
WPBeginner Support
Unless I hear otherwise, there isn’t a method for unlinking at the moment other than closing the account.
Admin
Joy Lumu-Schmid
I am having trouble accessing the wp-admin dashboard to select and customize a theme. Is it possible to upgrade the plan through Pinterest? If so, how much would it be? I do not need the expensive Word press business plan; I am not Tech savvy. I just need to launch a simple blog and promote educational, health, hair and beauty products without copyright violation. I would be grateful for your wise counsel.
Kind regards
Joy
WPBeginner Support
Our tutorials are for WordPress.org site, on WordPress.com you would want to reach out to them for what is available: https://www.wpbeginner.com/beginners-guide/self-hosted-wordpress-org-vs-free-wordpress-com-infograph/
For WordPress.com their tools for this are usually in your site’s settings.
Admin
ania
thank you for that
WPBeginner Support
You’re welcome
Admin
Maddy
Thank you so much, I’ve been trying to do this for a week and every other post I saw was not helpful! thanks!
WPBeginner Support
You’re welcome
Admin
Sam Lodaria
That was really helpful after spending 30 mins going through online written material. Thanks so much!
WPBeginner Support
Glad our guide could help
Admin
Waliul Ripon
Hi,
When I’m going to verify my website then it is showing this message
“Oops!
Domain failed to be verified. Try again!”
I’m using woocommerce, fastcomet for hosting and Yoast SEO seo plugin
Please help me. Thanks in advance.
Best regards,
ripon
WPBeginner Support
Hello,
The most common reason for this would be if the caching either from your site or hosting has not properly cleared. You may want to ensure both of those are cleared for Pinterest to verify correctly.
Admin
Kelley
Ho do you clear your cach? I can’t get my pinterest to verify either.
WPBeginner Support
For the different caches you can clear, you would want to take a look at our guide here: https://www.wpbeginner.com/beginners-guide/how-to-clear-your-cache-in-wordpress/
Dawn
Thank you! Finally found the answer I had been searching for!
WPBeginner Support
Glad our article could help
Admin
LaDonna
Thank you so much. Your videos help me a lot.
WPBeginner Support
You’re welcome, glad our videos could help
Admin
Samantha
I do this, both methods, and it just links me to a page saying, oops! That page cannot be found. Why won’t it save my link?
WPBeginner Support
You may want to first resave your permalinks and if you continue to have that error you would likely need to reach out to your hosting provider to ensure there is not a setting on their end causing that error.
Admin
Martin
I get the same error message.
Danica
Thank you so much! Your tutorials are so easy and simple!
WPBeginner Support
You’re welcome, glad our articles are helpful
Admin
Suraj Gupta
THanks you So much
WPBeginner Support
You’re welcome
Admin
Tinashe Jaricha
Thank you for the text and video tutorial. My challenge is l don’t even see the menu tab on Pinterest and the 3 dots take me to messages.l’ve been hovering over my profile picture and nothing.Please help.
Thank you in advance
WPBeginner Support
You may want to ensure you upgraded to a business account on Pinterest.
Admin
Cristina
Thank you so much for this very easy tutorial! I already had Yoast so the process was done in 2 minutes!
WPBeginner Support
Glad our guide could help
Admin
Kris
Hi,
Just to say big thanks:). I wasn’t aware that Yoast can connect with Pinterest and verify my site. A lot quicker and faster than looking in CP to add that tag manually.
WPBeginner Support
You’re welcome, glad our article could help
Admin
Linda
This video was great and crystal clear. However, I am still having trouble with Pinterest not yet verifying my website. I have multiple claim tickets out there but largely non answers. Has anyone had this trouble? I have not yet launched the site…could that be the trouble? Appreciate anyone who can help with suggestions!
WPBeginner Support
If you have a coming soon page active, that is one of the more common reasons that your site is unable to verify as Pinterest cannot reach your verification tag.
Admin
Here Wee Read
Thank you so much for this tutorial – you made the process super simple to follow and get this done quickly!
WPBeginner Support
Glad our guide could help
Admin
Linda
Hi There,
Thank you for this great article, however, I have not yet been successful in having Pinterest verify my website. Could the issue be that I have not launched site yet? I have followed the very clear video and article and I am on 24 cycles with Pinterest. There is no chat or live person.
WPBeginner Support
If you have a coming soon page up, that is the most likely reason your site is not verifying on Pinterest.
Liz
This really helped me figure out what to do, thank you so much!
WPBeginner Support
Glad it could help
Admin
yolinda
i love every article you write! so helpful especially for someone not so tech-savvy
WPBeginner Support
Glad our articles can help
Admin
Mark
Great tutorial. I wasn’t sure how to verify my site on WP so this was just what I needed. Thanks for the great tutorial.
WPBeginner Support
Glad our guide could help
Admin
Leigh
THANK YOU so much!! This was an outstanding tutorial! I look forward to learning more as I am for sure a beginner!
WPBeginner Support
Thank you for using our article, glad it was helpful
Admin
Dani
Thanks! Esse tutorial foi realmente muito fácil.
WPBeginner Support
Glad our tutorial could help
Admin
Dave
Can I remove the code after done verifying or should I keep it
WPBeginner Support
Hi Dave,
You need to keep it to verify your ownership of the domain.
Admin
Cynthia Smith
Thank You this tutorial was so easy I was not sure how to do this I did tried to claim my website several time with no results, Pinterest email and said it wasn’t claimed.
Thanks again,
Cynthia
Linda
Cynthia,
I see you had a problem with Pinterest verifying your site…what finally happened? It’s nearly week of an effort and still no luck.
Eric Meyer
Thank you so much. This step by step was very helpful.