Can I do bulk email marketing from my Gmail or Outlook?

In theory, yes. But this will quickly get your email accounts suspended. G Suite and Outlook are not made for bulk email sending. They are great solution professional business emails.

Which is the best free email marketing service?

A lot of email marketing services will offer free tiers for limited use. The best free email marketing service is Brevo, formerly known as Sendinblue, because their free plan doesn’t have a limit on the number of subscribers. HubSpot, Omnisend, MailerLite and MailChimp also offer free email marketing service plans.

How much does email marketing cost?

Your email marketing cost will entirely depend on the number of subscribers you have, the number of total emails you send per month, and the email platform you use. On average, a small business email marketing costs is around $20 – $300 per month on email marketing given that they manage their own campaign. If you use an email marketing agency, then your cost might be closer to $500 per month or higher.

Can email marketing help with SEO?

Email marketing has no direct impact on SEO. However it can help you get more traffic to your website which can lead to more shares and sometimes backlinks / mentions. Google and other search engines use shares and mentions as social signals to rank websites. So indirectly, email marketing can help your website’s SEO rankings. You may also want to use these best WordPress SEO plugins and tools to improve your rankings.

Which is the best email marketing app for Shopify?

Many of the above email marketing services offer an intuitive Shopify app that’s easy to use. We recommend using either Omnisend or Drip since they offer robust eCommerce marketing automation tools that seamlessly integrates with both Shopify and WooCommerce. Some eCommerce power users prefer Klaviyo for Shopify email marketing, but their platform is quite expensive for small businesses.

Which is the best email marketing platform for WordPress?

Most email marketing platforms have deep integration with WordPress because it’s the most popular website builder on the planet powering over 43% of all websites. With that said, the best email marketing platform for WordPress are Constant Contact, Brevo, and HubSpot. Over the last few years, a lot of business owners are also switching to native WordPress email marketing solutions like FunnelKit Automations because it helps you save on costs big time while offering all the powerful features like broadcast emails, automated drip emails, CRM, and more right from inside WordPress. Website owners use FunnelKit for creating emails and then use the WP Mail SMTP plugin along with a SMTP service like SendLayer, Amazon SES, SendGrid, or others to ensure that all emails reliably get to customers inbox.

Are there other email marketing platforms that are not listed here?

Yes, there are literally hundreds of email marketing services out there, but we have not listed them all here. We believe that making a full email platforms list would create more confusion and cause choice paralysis for non-techy readers. We have tried all the top major email marketing service including many that are not in our email platform lists above such as: MailerLite, ActiveCampaign, GetResponse, Ontraport, Mailjet, Benchmark, Campaign Monitor, InfusionSoft (now Keap), Klaviyo, Marketo, Eloqua, Pardot by Salesforce, Sendloop, iContact, Emma, TotalSend, SharpSpring, MailPoet, Email Octopus, Sendy, and more. The top email marketing services that we have chose to include in our list provide the best features for the best price.

Which are the best email marketing services in your opinion?

Our top choices for the best email marketing services are: Constant Contact – Best email marketing services for small business. Brevo (formerly Sendinblue) – Best email and SMS marketing platform. HubSpot – All in one email marketing and CRM for growing businesses. Bonus: Omnisend or Drip as Best email marketing platform for eCommerce.

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7 Best Email Marketing Services for Small Business (2023)

Last updated on November 29th, 2023 by Editorial Staff | Reviewed by: Syed Balkhi

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Editor's Note: Want to see our expert analysis? See the full article on: 7 Best Email Marketing Services for Small Business (2023)

Want to see our expert analysis? See the full article on: 7 Best Email Marketing Services for Small Business (2023)