Can I do bulk email marketing from my Gmail or Outlook?

Technically, yes, you can, but I strongly advise against it. G Suite and Outlook are not designed for bulk email sending, and sending bulk emails this way can quickly get your account suspended. Instead, use a professional email marketing service like Constant Contact or Brevo. They are built to handle large volumes and ensure reliable email delivery.

Which is the best free email marketing service?

If you’re on a budget, Brevo (formerly Sendinblue) offers the best free plan because it doesn’t limit the number of subscribers you can add. HubSpot, Omnisend, and Mailchimp also offer free plans with restrictions, but Brevo’s free plan has the most flexibility for small businesses.

How much does email marketing cost?

The cost of email marketing varies depending on the service you choose, the number of subscribers you have, and the volume of emails you send each month. On average, small businesses spend between $20–$300 per month if they manage campaigns themselves. If you hire an email marketing agency, the costs can go up to $500 per month or more.

Can email marketing help with SEO?

While email marketing doesn’t directly impact SEO, it can drive more traffic to your website. More traffic often leads to shares, mentions, and even backlinks, all of which can help improve your SEO rankings. For the best results, combine your email campaigns with proven SEO tools. I recommend checking out our guide on the best WordPress SEO plugins.

Which is the best email marketing app for Shopify?

If you’re using Shopify, then I recommend Omnisend or Drip. Both tools offer powerful eCommerce marketing automation features that seamlessly integrate with Shopify and WooCommerce. Some users also prefer Klaviyo for larger stores with advanced needs, but it can be quite expensive for small businesses.

Which is the best email marketing platform for WordPress?

For WordPress users, I recommend Constant Contact, Brevo, and HubSpot because of their deep integrations and ease of use. If you prefer native WordPress solutions, then FunnelKit Automations is an excellent choice for running email campaigns directly from WordPress. To make sure your emails reach your subscribers’ inboxes, I recommend using the WP Mail SMTP plugin with a reliable SMTP service like SendLayer or Amazon SES.

Are there other email marketing platforms that are not listed here?

Yes, there are hundreds of email marketing services out there, but listing all of them can overwhelm readers and lead to confusion. I’ve tested most major email platforms, including MailerLite, ActiveCampaign, GetResponse, Klaviyo, Campaign Monitor, and more. The tools featured in this guide are my top recommendations based on their features, pricing, and overall value for businesses.

Which are the best email marketing services in your opinion?

In my opinion, the best email marketing services are: 🏆 Constant Contact – Perfect for small businesses that need an easy-to-use platform. 🥈 Brevo – Best for businesses looking for affordable email and SMS marketing. 🥉 HubSpot – Ideal for growing businesses that need all-in-one marketing and CRM tools. I highly recommend Omnisend or Drip for their advanced marketing automation features if you run an eCommerce store. For additional engagement, consider adding web push notifications to your site. I use PushEngage on WPBeginner, and it’s now a top 5 traffic source for us.