Building a great website is an exciting first step. You pour your energy into the design and content, creating something you’re proud of.
Soon, you start thinking about growth. You want to connect with a wider audience and help more people find your work.
That’s where SEO comes in, and for WordPress users, that often means choosing the right tools. The plugin directory is filled with thousands of options, each promising amazing results.
Our goal is to give you a clear, straightforward path. We’ve put together the essential plugins and tools that truly make a difference for your site’s visibility.
This guide is your hand-picked list. Let’s look at the tools that will help you grow your presence with confidence.

Things You Must Know About WordPress SEO Plugins & Tools
When reading SEO WordPress tips or searching for the “best free WordPress SEO plugins”, you will come across articles that feature several dozen tools.
This can be quite overwhelming for beginners and non-tech users.
The truth is that you don’t need dozens of top SEO tools to get higher search engine result rankings.
While most blog posts (including ours) will share the top most popular SEO plugins, it is extremely important for you to understand the use cases of each tool.
For example, you never want to use more than one WordPress SEO plugin on your website. We will mention All in One SEO (formerly All in One SEO Pack), Yoast SEO, SEOPress, and Rank Math. You need to pick only one to avoid plugin conflict.
We will mention SEMRush, Ahrefs, and a few other powerful tools, but you don’t need them all when you are first starting out since they have a similar feature set. We will share what tools we use in our business and which features are the best among each tool.
🥇First choice

Pricing: Starts at $49.60/yr
Best WordPress SEO plugin
Creates XML sitemaps
Grow organic traffic with Link Assistant
WooCommerce SEO
Track search statistics
🥈Second choice

Pricing: $108.33/month
Best SaaS SEO tool
Easy site audits
Content optimization
Quick competitor analysis
SEO rank tracking
How We Test & Review WordPress SEO Plugins
Here are a few ways we test and review SEO plugins for WordPress:
- Real-world testing: We test and review SEO plugins on our own websites. This allows us to provide real-world insights into how these plugins perform and impact website visibility and performance in search results.
- Expertise and experience: Our team of experts has years of experience in WordPress SEO and has used a wide range of SEO plugins. We know what to look for in an SEO plugin and can provide expert recommendations.
- Factors we consider: While reviewing SEO plugins, we considered several factors, such as ease of use, pricing, features, and so on.
Why Trust WPBeginner?
At WPBeginner, we have been in the WordPress industry for over a decade and have helped thousands of users improve their SEO.
While the main SEO tool we use at WPBeginner is All in One SEO, it is not the only tool. We routinely use multiple SEO tools and plugins to improve our rankings and have tested dozens more.
Our dedication to high-quality, actionable content makes sure that you’re always equipped with the most effective SEO tools and strategies.
To learn more, see our complete editorial process.
1. All in One SEO for WordPress (AIOSEO)

All in One SEO for WordPress (AIOSEO) is the best WordPress SEO plugin on the market. Used by over 3+ million users, it is the most comprehensive SEO toolkit that helps you improve search rankings without learning any complicated SEO jargon.
The free version of AIOSEO has all the essential features, but the pro version gives you everything you need to outrank your competitors.
It comes with the easiest setup wizard that automatically helps you choose the best SEO settings for your business. AIOSEO shows you TruSEO on-page analysis with an actionable checklist to optimize your posts and pages.
The on-page SEO checklist includes a smart meta tag generator where you can use dynamic values (current year, month, day, custom fields, author info, and much more) in your SEO title and meta descriptions. This means you don’t need to update a post just to change SEO titles.

The plugin also offers Author SEO features that allow you to expand author bios to specify your experience, expertise, and authority. This will help you meet Google’s E-E-A-T guidelines and make it easier for search engines to trust your content.
Plus, AIOSEO comes with rich snippet schema markup, smart XML sitemaps (with advanced controls), SEO health check, and other useful features to grow your search engine visibility.
They also have a powerful schema generator that helps you get star ratings and other rich snippets in Google.

There is a built-in social media integration to add Open Graph metadata as well. This means you can choose which image or thumbnail you want to show when your pages are shared on social media websites like Facebook, Twitter, Pinterest, etc.
AIOSEO also comes with built-in WooCommerce SEO tools for eCommerce sites. These include features like dynamic optimizations, individual product page optimizations, product image SEO, and other handy features to bring more organic traffic to your online store.
For more SEO-savvy users, it includes full control of RSS feeds, Robots.txt editor, local SEO, breadcrumbs, ChatGPT AI tools, Google News sitemaps, video SEO, an advanced redirect manager, 404 tracking, IndexNow integration, and more.
For business owners, it comes with SEO user roles, so you can manage access to important SEO features without handing over control of your website.
Unlike other SEO plugins, AIOSEO offers a Link Assistant, which is a game-changer for internal linking. It helps identify link opportunities, gives you linking suggestions in real-time, and you can bulk-add internal links with just a few clicks.

It also seamlessly integrates with SEOBoost to add an SEO writing assistant directly inside the WordPress editor.
The writing assistant will score your content optimization efforts, offer suggestions for improvement based on an analysis of your top-ranking competitors, and provide new terms related to your focus keyword that you can add to your content.
For more information, see our complete AIOSEO review.
What We Like About AIOSEO
- It handles everything from on-page analysis with a TruSEO checklist, smart XML sitemaps, rich snippet schema, and Author SEO for building E-E-A-T.
- The setup wizard makes it simple to configure the best SEO settings for your site in minutes.
- This tool helps you build internal links, providing relevant suggestions that you can add to your content in just a few clicks.
- It comes with a built-in redirect manager, 404 tracking, local SEO modules, WooCommerce SEO, and a Search Statistics addon to track your keywords from the WordPress dashboard.
What We Don’t Like About AIOSEO
- To unlock its most valuable features, like the Link Assistant, advanced Redirect Manager, and Search Statistics, you need to purchase the Pro version. The free version is great for basics, but the real power is in the paid plans.
Why We Recommend AIOSEO: It is the best WordPress SEO plugin because it makes complex SEO tasks accessible to everyone, from bloggers to business owners, and provides all the tools you need to grow in one unified package. It’s the plugin we use on our own sites.
Related: AIOSEO offers a free Broken Link Checker plugin that scans all of the links on your site to ensure they’re working correctly. When broken links are found, you can quickly fix them right inside the plugin instead of updating individual posts and pages.
In addition, AIOSEO has added a Search Statistics addon that lets you track keywords, see search insights, and more right inside your WordPress dashboard.

Overall, All in One SEO (AIOSEO) is the most beginner-friendly and comprehensive WordPress SEO plugin on the market. It’s easy to configure and eliminates the need to install multiple plugins to do things on your WordPress site.
It works perfectly for all types of businesses, eCommerce, blogs, news, and other websites.
As a WPBeginner user, you get 50% off AIOSEO Pro.
For those who are on a budget, you can use the free version of AIOSEO to get started.
Related: Our team has created a power guide that highlights unique things you should know about AIOSEO. You can also read our detailed All in One SEO review.
2. Semrush

Semrush is the best overall SEO tool on the market. Used by professional SEO experts, marketers, bloggers, and large and small businesses, it provides a comprehensive set of tools to grow your traffic.
You can use it to find organic keywords and search terms that you can easily rank for. It also allows you to do competitive research and see which keywords your competitors rank for and how you can beat them.
Semrush SEO Writing Assistant tool helps you improve your website content to beat the top 10 results for your focus keyword. It integrates with WordPress, and this will help you write more SEO-friendly content.
You can also generate SEO templates and get easy search engine optimization suggestions for your content, along with advanced SEO recommendations.
Semrush seamlessly integrates with All in One SEO (AIOSEO) to help you find additional keyphrases for your focus keyphrase. You can see related keyphrases and their search volume right from WordPress. Then, you can add them to your content with the click of a button.

To learn more, see our complete guide on how to do keyword research for your website.
We use Semrush for our websites because of its competitive intelligence and SEO rank tracker features.
What We Like About Semrush
- It’s a comprehensive suite for everything from keyword research and rank tracking to in-depth competitor analysis.
- Its standout feature is the ability to see exactly which keywords your competitors are ranking for, giving you a clear roadmap for your content strategy.
- The SEO Writing Assistant integrates with WordPress and AIOSEO, helping you write content that is optimized to outperform the top search results.
What We Don’t Like About Semrush
- The subscription price represents a significant investment, which can be a barrier for new websites or small businesses.
- The sheer volume of data and tools can have a steep learning curve for users who are brand new to SEO.
Why We Recommend Semrush: It is the best all-around SEO tool on the market for professionals. We use it every day for its powerful competitive analysis features, which are essential for creating a content strategy that drives serious growth and outranks other players in our industry.
3. LowFruits

LowFruits is a powerful keyword research tool for discovering valuable keywords with low competition that you can actually rank for.
You can enter a keyword idea into the Keyword Finder (KWFinder) and it will generate thousands of long-tail keyword suggestions by analyzing Google’s autocomplete data.
You can see important details like the search volume, search difficulty, and weak spots in the SERPS. These weak spots identify low domain authority websites that are ranking for the keyword, which makes it easier for you to outrank them.

There’s also a KW Clustering feature that helps uncover all the relevant keywords in your niche, making it easier to create targeted content that builds your authority.
In addition, LowFruits offers other helpful tools for skyrocketing your SEO, including:
- Rank Tracker – Track keyword rankings over time to see how your SEO is working. Use this data to improve your content and get better results.
- Keyword Extractor – Extract top keywords from search results to see what’s working for your competitors and use that to inform your content strategy.
- Domain Explorer – Explore a database of over 150,000 weak websites to find potential link building opportunities and perform competitor analysis.
- Sitemap Extractor – Analyze your competitor’s content structure and uncover insights to improve your own content strategy.
LowFruits offers flexible pricing for different budgets. You can get started with the limited free plan, buy credits as needed with the pay-as-you-go model, or purchase a subscription plan.
What We Like About LowFruits
- It excels at identifying low-competition keywords and ‘weak spots’ in search results where low-authority websites are ranking, giving you clear opportunities.
- It can quickly generate thousands of long-tail keyword suggestions based on a single idea, perfect for building out topic clusters.
- It offers subscription plans, a limited free plan, and a pay-as-you-go credit system, making it accessible for various budgets.
What We Don’t Like About LowFruits
- It is a highly specialized keyword research tool, not a complete SEO suite. You will still need other tools for tasks like backlink analysis or technical site audits.
Why We Recommend LowFruits: It’s a powerful tool for building a content strategy around topics you can actually rank for. Its focus on finding ‘low-hanging fruit’ is perfect for new websites trying to gain traction or established sites looking for quick wins.
4. SEOBoost

SEOBoost is an AI-powered content optimization tool that helps you easily create better-ranking content. It comes with a range of tools to research, edit, optimize, and manage your SEO content.
With the Topic Reports tool, you can enter a focus keyword and SEOBoost will generate a complete report on what you should target in your content.
It uses AI to analyze the top 30 topics or SERPs associated with your keyword to offer suggestions for keyword frequency, important phrases to use, relevant questions to answer, average word count, and more.

You also can quickly generate article outlines based on the SERP results using the Content Brief Editor. This makes it easy to compare your content with competitors, discover content gaps, and ensure that your article is comprehensive.
Then, you can paste your content into the Content Optimization tool to see how you can improve it for higher rankings. It will show you a list of relevant terms that you should include and what score you should aim for to increase your chances of ranking.

In addition, you can generate Content Audit reports by simply entering a keyword and the URL of your existing content. This will give you a snapshot of all your vital content metrics in minutes.
What We Like About SEOBoost
- The Topic Reports tool analyzes the top 30 search results to give you a data-backed brief on keyword frequency, word count, and important terms to include.
- It helps you quickly generate article outlines and compare your content against competitors to ensure it’s comprehensive.
- The Content Optimization tool gives you a clear score and a list of relevant terms to add, simplifying the process of on-page SEO.
What We Don’t Like About SEOBoost
- As another subscription tool, it adds an extra cost to your marketing stack.
- It is focused specifically on content optimization, so you’ll need other tools for different aspects of SEO.
Why We Recommend SEOBoost: It is an excellent content optimization tool that turns SEO from a guessing game into a science. It helps you create content that is specifically engineered to rank higher in search results based on what’s already working.
5. WPBeginner Keyword Generator

WPBeginner Keyword Generator is a completely free and simple tool that helps you discover every possible combination of keywords for your content.
It is one of the best keyword research tools for WordPress that lets you generate 300+ keyword ideas for your WordPress blog by simply clicking on the ‘Analyze’ button after typing in a keyword.
The tool will organize all the keyword ideas into three sections, including alphabetical order, prepositions, and questions.
You can then use this data for SEO research, blog post ideas, market research, and more. Plus, you can download all the keyword ideas as a CSV file on your computer.

Other than that, the WPBeginner Keyword Generator Tool comes with an SEO topical entity graph that lets you find the relevance of a particular keyword.
This can improve your website SEO by helping you find the important keywords to use in your content.

Apart from the keyword generator, you can also use other tools offered by WPBeginner, including the Headline Analyzer, Website SEO Analyzer, and Keyword Density Checker to further increase your website’s visibility.
The best thing about all of these tools is that they are super powerful and completely free, making them the ultimate choice if you are on a budget.
What We Like About WPBeginner Keyword Generator
- You can generate over 300 keyword ideas instantly without any cost, making it perfect for those on a tight budget.
- Just enter a keyword and click ‘Analyze’ to get a huge list of ideas organized alphabetically and by questions.
- The results are broken down into useful sections, which is great for brainstorming blog post ideas and understanding user intent.
What We Don’t Like About WPBeginner Keyword Generator
- It does not provide key metrics like search volume or keyword difficulty, so you will need to use another tool to analyze the generated ideas further.
Why We Recommend WPBeginner Keyword Generator: It is the ultimate starting point for keyword research. It’s a powerful, fast, and completely free tool for generating a massive list of content ideas that you can then explore with more advanced tools.
6. Google Search Console

Google Search Console is a free tool offered by Google to help website owners and webmasters monitor and maintain their site’s presence in Google search results.
It alerts you when Google is unable to crawl and index pages on your website. You also get helpful tips on how to fix those crawl errors.
Most importantly, it shows which keywords your website is ranking for, anchor texts, average position, impressions, and more. You can use this data to find keywords where you can easily rank higher by simply optimizing your content. You can also use this keyword data to come up with new blog post ideas.
For more details, see our comprehensive Google Search Console guide for beginners.
What We Like About Google Search Console
- It provides firsthand information on how Google sees your site, including the exact search queries people use to find you.
- It is an essential, professional-grade tool offered at no cost.
- It warns you about indexing problems, crawl errors, and security issues that can harm your rankings.
What We Don’t Like About Google Search Console
- It tells you what the problems are, but often lacks clear, step-by-step instructions on how to fix them, which can be difficult for beginners.
Why We Recommend Google Search Console: This tool is non-negotiable for any website owner. It is your direct line of communication with Google, offering invaluable insights into your site’s performance and health that you cannot get anywhere else.
Tip: You can use MonsterInsights to track your keyword rankings inside the WordPress admin area using Google Search Console data. We’ll cover this tool in more detail later in the article.
7. Yoast SEO

Yoast SEO is a popular WordPress SEO plugin that allows you to optimize your WordPress website for search engines.
It lets you easily add SEO titles and descriptions to all posts and pages on your website. You can also use it to add Open Graph metadata and social media images to your articles.
Yoast SEO automatically generates an XML sitemap for all your website content, which makes it easier for search engines to crawl your website. It also helps you easily import your SEO data if you have been using another SEO plugin.
Other features include readability analysis, Google and social previews, and faster load times for a better user experience.
For more details, see our complete Yoast review and our guide on how to install and set up the Yoast SEO plugin in WordPress.
What We Like About Yoast SEO
- It’s a popular and long-standing plugin that reliably covers the core SEO basics like SEO titles, meta descriptions, and XML sitemaps.
- The readability and SEO analysis tools provide helpful, real-time feedback within the post editor to guide your writing.
- It makes it simple to set Open Graph metadata to control how your content appears when shared on social media.
What We Don’t Like About Yoast SEO
- Many of the more advanced and powerful features, such as a redirect manager or internal linking suggestions, are locked behind the premium version.
- Compared to newer alternatives like AIOSEO, its feature set in the free version can feel more limited.
Why We Recommend Yoast SEO: It is a reliable and well-known WordPress SEO plugin that does a great job of covering the essentials. While we prefer AIOSEO for its more comprehensive features, Yoast remains a solid choice for millions of users.
Related: At WPBeginner, we switched from Yoast to AIOSEO. If you’re looking to move away from Yoast, you may want to see our list of the best Yoast SEO alternatives for WordPress.
8. Google Keyword Planner

The Google Keyword Planner tool helps you generate your own keyword ideas from Google itself.
No one on the planet has more insights into what people are searching for than the search giant Google. This free tool is offered to Google’s advertisers for free, and anyone can use it. Its main purpose is to show advertisers the keywords they can bid on for their advertising campaigns.
It also helps advertisers choose the right keywords by showing them an estimate of search volume, number of results, and difficulty level.
As a content marketer or blogger, you can use this data to find keywords with high search volume, high advertiser interest, and, more importantly, keywords where you can easily outrank all other sites.
What We Like About Google Keyword Planner
- The keyword ideas and volume estimates come directly from Google, the world’s largest search engine.
- Anyone with a Google account can access this powerful tool for free.
- Because it’s designed for advertisers, it’s excellent for finding keywords with high commercial value and advertiser interest.
What We Don’t Like About Google Keyword Planner
- For users without an active ad campaign, Google often shows broad search volume ranges (e.g., 1K-10K) instead of exact numbers, which makes precise analysis difficult.
- Its primary purpose is for advertisers, so the interface and features are not always intuitive for content creators and SEOs.
Why We Recommend Google Keyword Planner: It’s a great tool for initial keyword research and for understanding which keywords have commercial intent. It’s a valuable data source for any content marketer, especially when used alongside other tools.
Bonus: See these 103 Blog Post Ideas that your Readers will Love (Cheat Sheet).
9. Ahrefs

Ahrefs is an all-in-one SEO analysis tool for marketers, bloggers, and businesses. It is a popular alternative to SEMRush and offers a lot of similar tools and features.
It allows you to do keyword research, competition analysis, backlink research, SEO audit, monitor keyword rankings, and more.
It also offers a detailed content analysis tool that helps you improve content while targeting specific keywords.
While there’s a huge feature overlap, what Ahrefs does really well is backlink analysis. We can use it to see which sites are linking to multiple competitors, but not us. This helps us get more backlinks and build more partnerships.
They also help us identify which content multiple of our competitors are ranking for that we aren’t, so we can create content on those subjects to get more exposure.
Last but not least, Ahrefs helps us better identify duplicate content and keyword cannibalization, which helps us merge and upgrade the right content to boost our rankings.
For the reasons above, we pay for both Semrush and Ahrefs because they are both good for specific use cases.
What We Like About Ahrefs
- Ahrefs is renowned for its backlink index, which is incredibly useful for seeing who links to your competitors and finding new link-building opportunities.
- It helps you easily find keywords that your competitors rank for but you don’t, giving you a list of high-potential content ideas.
- Like Semrush, it’s a complete SEO suite with tools for keyword research, rank tracking, and site audits.
What We Don’t Like About Ahrefs
- It is one of the more expensive SEO tools on the market, putting it out of reach for many beginners.
- The user interface, while powerful, can be complex and take time to master.
Why We Recommend Ahrefs: It is a top-tier SEO tool that is essential for serious backlink analysis and competitive research. We use Ahrefs alongside Semrush because its specific strengths in backlink data and content gap analysis provide unique insights.
10. SEOPress

SEOPress is another simple yet powerful WordPress SEO plugin. It includes all the features you would expect from an SEO plugin, like meta title, description, Open Graph support, image and content XML sitemaps, redirects, and more.
It comes with a straightforward setup for beginners and advanced controls for more experienced users. It is comparable to other top WordPress SEO plugins on the market in terms of features and options.
The paid version of the plugin is cheaper than some other premium WordPress SEO plugins on the market.
What We Like About SEOPress
- It includes all the essential SEO features, such as meta titles/descriptions, XML sitemaps, Open Graph support, and redirects.
- The paid version of SEOPress is often more affordable than other premium SEO plugins, offering excellent features for the price.
- It’s designed to be straightforward for beginners while still offering advanced controls for experienced users.
What We Don’t Like About SEOPress
- As a user, you must remember to choose only one primary WordPress SEO plugin. SEOPress cannot be used alongside AIOSEO or Yoast.
Why We Recommend SEOPress: It is a powerful and budget-friendly alternative to other top SEO plugins. It offers a robust set of features at a competitive price, making it a fantastic option for users who want premium SEO tools without the premium price tag.
Note: SEOPress is a WordPress SEO plugin. Remember, you only need one WordPress SEO plugin on your site.
11. KeywordTool.io

KeywordTool.io is one of the best free keyword research tools available right now. It allows you to simply generate keyword ideas by typing in a keyword. These keyword suggestions are gathered from Google’s autosuggest feature. It also shows you keyword suggestions from Bing, YouTube, Amazon, and more.
These keyword suggestions are a treasure of information. You can also get search volume, cost per click, and other data for each keyword by upgrading to their paid plan.
What We Like About KeywordTool.io
- It’s one of the best tools for generating a massive list of long-tail keyword ideas based on Google’s autosuggest feature.
- You can generate keyword ideas not just for Google, but also for Bing, YouTube, Amazon, and other platforms.
- The core keyword generation feature is completely free to use.
What We Don’t Like About KeywordTool.io
- Critical data like search volume and cost per click are hidden behind a paid subscription, making the free version useful only for idea generation.
Why We Recommend KeywordTool.io: It is an idea-generating powerhouse. When you’re stuck for content ideas, this tool provides a treasure trove of keyword suggestions that real users are searching for.
12. Rank Math

Rank Math is another user-friendly WordPress SEO plugin that allows you to optimize your website for search engines and social media. It comes with a setup wizard and allows you to import data from other SEO plugins during the setup.
You can use it to easily add meta titles, descriptions, and Open Graph metadata to your blog posts. The plugin also allows you to generate an XML sitemap, connect to Google Search Console, and control access to plugin features based on user roles.
It also comes with powerful features to automate WordPress SEO like an internal linking assistant and a content AI module.
For more information, see our detailed Rank Math review.
What We Like About Rank Math
- It comes with a clean design and a setup wizard that makes configuration simple, even for beginners.
- The free version is packed with features, including Google Search Console integration, XML sitemaps, and basic on-page analysis.
- It includes useful features like an internal linking assistant and a Content AI module to help automate parts of your SEO workflow.
What We Don’t Like About Rank Math
- As an all-in-one SEO plugin, it cannot be run alongside other major SEO plugins like AIOSEO or Yoast. You must choose only one for your site.
Why We Recommend Rank Math: It is another strong contender in the WordPress SEO plugin space. It offers a feature-rich and user-friendly experience, making it a great alternative for users looking for a comprehensive SEO solution.
Note: Rank Math is an AIOSEO alternative. Remember, you only need one WordPress SEO plugin on your site.
13. Schema Pro

Schema Pro allows you to add rich snippets to your website, which makes it stand out in search results.
Rich snippets allow you to make your website stand out in search results by showing star ratings below a review, prices below a product, images or videos next to the description, and so on.
Top WordPress SEO plugins, like All in One SEO (AIOSEO), already add structured rich snippets of data to your website. However, if you need more schema types or want to extend the functionality of your existing WordPress SEO plugin, then Schema Pro is the way to go.
Schema Pro also allows you to use it alongside your existing WordPress SEO plugin by mapping the plugin data to Schema Pro fields.
What We Like About Schema Pro
- It makes it simple to add various types of schema markup (like reviews, recipes, products, etc.) to get eye-catching rich snippets in search results.
- It’s designed to complement your existing SEO plugin by mapping its data, so you don’t have to enter information twice.
What We Don’t Like About Schema Pro
- This is a paid tool, and its core functionality is often included in comprehensive SEO plugins like AIOSEO, which already has a powerful schema generator.
Why We Recommend Schema Pro: It is the perfect tool for users who need more advanced or specific schema types than what their main SEO plugin offers. It gives you fine-tuned control over how your site appears in search results.
14. Redirection

Redirection helps you set up SEO-friendly redirects in WordPress. It is a handy broken link checker that helps you easily fix 404 errors in WordPress by setting up redirects.
Broken links can affect your site’s SEO and create a bad experience for your users. If you have been running a blog for some time, then you should check your site from time to time for broken links and fix them.
There are multiple ways to easily find broken links in WordPress. Once you find a broken link, you may need to fix it by pointing users to the correct link or removing the incorrect link.
For more details, see our step-by-step guide on how to find and fix broken links in WordPress.
What We Like About Redirection
- It does one job—managing redirects—and it does it very well.
- It’s a great tool for finding and fixing broken links on your site, which is important for both user experience and SEO.
- It is a completely free plugin available in the WordPress repository.
What We Don’t Like About Redirection
- Its functionality is often included as part of a comprehensive SEO plugin. For example, AIOSEO Pro includes a powerful Redirection Manager, which means you wouldn’t need a separate plugin.
Why We Recommend Redirection: For users who don’t have a premium SEO plugin, Redirection is the best free and dedicated tool for managing redirects and fixing 404 errors on your site.
Alternative: AIOSEO Advanced Redirects is a powerful alternative to the Redirection plugin.
15. SEOQuake

SEOQuake is one of the best free keyword research tools. It is available as a browser add-on for Google Chrome, Mozilla Firefox, Opera, and Safari web browsers.
It provides SEO-related information for any website. This data includes page health, age, last update, Alexa rank, Google index, Bing index, and many other parameters. It is one of the most downloaded browser add-ons by SEO professionals.
Apart from that, the SEOQuake toolbar can show you all the same data search results when you type in a keyword. This information can be extremely useful if you are gauging competition for different keywords. You can even download search results in CSV format and prepare your own Excel sheets of search data.
What We Like About SEOQuake
- As a browser extension, it provides on-the-fly SEO data for any website you visit or see in search results.
- The toolbar overlays data directly onto search results pages, making it easy to gauge keyword competition at a glance.
- It’s a free add-on for all major web browsers.
What We Don’t Like About SEOQuake
- It is primarily a tool for quick checks and surface-level analysis, not a comprehensive SEO suite for deep research.
Why We Recommend SEOQuake: It’s an incredibly handy tool for SEOs who want quick access to website data without having to log into a separate platform. It’s perfect for quick competitive analysis while you browse.
Alternatives: All in One SEO Browser Extension or Ahrefs SEO Toolbar
Bonus Plugins for WordPress Website Owners
These tools give you an additional advantage when optimizing your website for SEO. They do not advertise themselves as SEO tools, but they are essential for every website and play a significant role in your website’s search performance.
16. WP Rocket

Site speed is a major factor in search rankings. That’s why you need to monitor your website speed & performance to make sure it’s not affecting your SEO.
The easiest way to boost your website speed is by enabling caching. WP Rocket is the best WordPress caching plugin on the market, which allows you to set up caching without diving into any technical stuff.
What We Like About WP Rocket
- It’s the easiest and most effective way to implement caching and other performance optimizations on your WordPress site.
- You don’t need to be a performance expert. WP Rocket works out of the box with an easy-to-understand interface.
What We Don’t Like About WP Rocket
- It is a premium-only plugin with no free version available. However, considering the performance gains, it’s a worthwhile investment.
Why We Recommend WP Rocket: Site speed is a critical SEO ranking factor. WP Rocket is the best caching plugin available to ensure your website is as fast as possible, improving both your search rankings and user experience.
Alternative: WP Super Cache
17. MonsterInsights

Many beginners rely on their best guesses to make their marketing decisions. You don’t need to do that when you can easily get the insights you need to improve your website’s SEO strategy.
MonsterInsights is the best Google Analytics plugin for WordPress. It allows you to easily install Google Analytics in WordPress and shows human-readable reports inside your WordPress dashboard.
It tells you where your users are coming from, your top content, what users do on your website, and more. It also allows you to track your eCommerce SEO by seeing which products are popular and where you are losing customers.
You can also add annotations directly to your MonsterInsights reports to record changes you make to your site, such as updating the meta title of your homepage, publishing a new blog post, or running an ad campaign. Then, you can easily track how those events impact your traffic.
Check out this guide to see what other marketing data you must track on your website to grow your business.
What We Like About MonsterInsights
- It simplifies Google Analytics by showing you easy-to-understand reports directly inside your WordPress dashboard.
- It tells you where your visitors are coming from and what content they love, helping you make data-driven decisions for your SEO strategy.
- It makes it easy to track complex things like eCommerce transactions and form conversions without writing any code.
What We Don’t Like About MonsterInsights
- While there is a free version for basic tracking, the most powerful reports and integrations are part of the paid plans.
Why We Recommend MonsterInsights: You can’t improve what you don’t measure. MonsterInsights is the best Google Analytics plugin for WordPress, giving you the crucial data you need to understand your audience and grow your traffic.
Alternative: OnePageGA turns your complicated Google Analytics 4 data into a simple dashboard of easy-to-read reports, no plugin installation needed.
Other Powerful Growth Tools
Aside from the above plugins, we also recommend the following tools to increase your traffic and conversions from SEO visitors:
- PushEngage – Connect and engage with SEO visitors after they leave your website with web push notifications.
- OptinMonster – Convert abandoning visitors into email subscribers & customers.
- Constant Contact – Stay in touch with SEO visitors through email marketing.
- WPForms – Get more leads from your SEO traffic with the #1 WordPress form builder.
- SeedProd – Create SEO-friendly custom landing pages with a drag & drop WordPress page builder (no coding needed).
- UserFeedback – Make short popup surveys to find out what your visitors think of your website and how you can improve.
We hope this article helped you find the best WordPress SEO plugins and tools for your website. You may also want to see our proven tips to easily increase your website traffic and our comparison of the best internal linking plugins for WordPress.
If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.
JPE
Great reference to keep coming back to! Thanks for this.
Ayan
So insightful to know. Thanks for sharing.
WPBeginner Support
You’re welcome!
Admin
Milan
Still learning from this blog everyday
WPBeginner Support
Happy to hear
Admin
Yasmine Kherekar
thank yoy, still trying to learn and setting up my website. at least by this information is guiding me. for some1 of over 50 im so proud of myself. thank you
WPBeginner Support
Glad we could be a helpful resource in your journey
Admin
Jackson Monichan
This is an amazing list of SEO plugins and tools every SEO professional should know and use. Learning to use these tools extensively would surely make a beginner an almost expert in the game of SEO.
WPBeginner Support
Glad to hear you liked our list
Admin
Tushar Bhambare
Really helpful blog post.
WPBeginner Support
Glad you found it helpful!
Admin
Manju K
WpBeginner is my one and only website I refer whenever I work on Wordpress website development,
Thank You So Much !
WPBeginner Support
You’re welcome!
Admin
Cynthia
Your free educational content is fantastic and much appreciated. AIOSEO sounds great and I will download the free version now to understand the basics with a view towards upgrading to the paid version soon. Thanks again for developing materials for beginners. It can all be very intimidating.. but you guys make it easy to understand.
WPBeginner Support
Glad we could help make it easy to understand
Admin
Sarequl Basar
This article provides valuable information. Thank you for sharing it.
WPBeginner Support
You’re welcome
Admin
Bill Querry
Great information! Thanks!
WPBeginner Support
You’re welcome!
Admin
Diane Van Etten
Thank you TONS for your help!
S M Shohanur Hossain Sourav
Thank you for sharing this comprehensive guide on the best WordPress SEO plugins and tools!
WPBeginner Support
You’re welcome!
Admin
Anderson Joseph
I use about 5 of them and I can say they are really some of the best in the market and I would recommend them to anyone having any doubt
WPBeginner Support
Glad to hear you use the tools from our article
Admin
Hugo
Thank you for the great content you’ve been publishing, it has helped me a lot on choosing the right plugins for my websites. Best
Jessica
This is such a helpful list of resources. I’m saving it to refer back to. Thank you!
Amber Lofgren
I greatly appreciated the information in this article. It was laid out in a very easy to understand manner! Thank you!
saleem kabir Khan
Thanks for your hard work
WPBeginner Support
You’re welcome!
Admin
Ian Snailham
Excellent information, many thanks.
WPBeginner Support
You’re welcome!
Admin
Tom F
I love Wordpress, I’m mostly self-taught and find that just a little bit of research combined with trial-and-error can get you a long way. BUT, your resources are so helpful in going beyond the surface and find solutions quickly. Working with small business with limited budgets, knowing all the ways to enhance a website quickly and inexpensively is critical.
WPBeginner Support
Glad you’ve found our content helpful
Admin
Danny
Seo is very important
WPBeginner Support
Yes it is
Admin
Farshid G
Interesting and helpful, Thank You WPB
WPBeginner Support
You’re welcome!
Admin
Csaba Tibor Palotas
Keep up the outstanding work with the superb tools and guidance.
WPBeginner Support
We will do our best
Admin
Dawn Gribble
Great selection, some solid performers and ones I hadn’t heard about before, thanks for sharing.
WPBeginner Support
Glad to hear we could share some new tools with you
Admin
fIdel
thanks ! my wordpress is now in better and faster condition.
WPBeginner Support
Glad to hear
Admin
Charles
Love the assortment of tools on this page!
WPBeginner Support
Glad you like them
Admin
tugsbayar
Thank you for saving time and improving productivity
WPBeginner Support
You’re welcome
Admin
Hung Tran
Thank you for sharing the list, I’m currently using Rank Math and I recommend that plugin for optimizing SEO for Wordpress website!
WPBeginner Support
Thank you for sharing your preference
Admin
Fortuna Mediatama
This article is very helpfull and informative
WPBeginner Support
Glad to hear you found it helpful
Admin
Loki
I like that there is a price added to all of them. and yoast being on no.7 lightened my day
WPBeginner Support
Glad to hear
Admin
Brooke
This is very helpful! Thanks for sharing
WPBeginner Support
You’re welcome!
Admin
TARO
Great roundup of essential SEO plugins! As someone always on the lookout for tools to boost site performance, I found your insights on Yoast SEO and All in One SEO Pack particularly helpful. It’s impressive how these plugins cater to both beginners and advanced users.
I have a question for everyone: A while back, some SEO consultants (especially the more dubious ones ) claimed that All in One SEO slows down your site due to its extensive features, making it unsuitable in some cases. What are your thoughts on this?
Have a great day! Wishing you peace and happiness! Peace!
WPBeginner Support
No matter which plugin it is, there will always be someone who says plugins will slow down your site, we would recommend taking a look at our article below for a better understanding of plugins and speed.
https://www.wpbeginner.com/opinion/how-many-wordpress-plugins-should-you-install-on-your-site/
Admin
John Rich
Great stuff. Looking forward to apply these tips and tools in my site.
WPBeginner Support
We hope you find some tools you find helpful!
Admin
Neil DC
You are doing an amazing job of helping many to learn WordPress. Thank you for your big help.
WPBeginner Support
Thank you for your kind words and glad our content has been helpful!
Admin
Thomas Saunders
I have been trying Rank Math, but Paul from WPtuts suggested AIOseo so will probably switch to that.
WPBeginner Support
We hope you find which tool you prefer for your uses
Admin
Wendy
I love Semrush…wish I could afford it!!
WPBeginner Support
We hope some of the other tools in this article offer you a good alternative
Admin
Harriet
Insightful piece !!!
WPBeginner Support
Glad you think so
Admin
Gwenette Writer Sinclair
Thank you SO much for all WP Beginner does for the WP community! Your tools are excellent and always updated to work flawlessly when WP or PHP are updated Also your free versions are robust enough to make a difference in websites belonging to smaller clients with smaller budgets.
I recommend all your how-to pages and videos to clients do they can understand WP better and be empowered to do more website tasks on their own. And when I am mystified myself about a task, I can always find the answer quickly!
WP Beginner covers mire than just the basics and I am forever grateful
WPBeginner Support
Glad to hear you recommend our content and our content has been helpful to you
Admin
Salah Salama
Thank you so much.
WPBeginner Support
You’re welcome!
Admin
Freya
Your guides have been helping me feel confident in WP
WPBeginner Support
Glad our guides have been helpful!
Admin
Promise Ikedichukwu
that was good really
WPBeginner Support
Glad you liked our article
Admin
Miranda de la Rosa
You’re doing BIG things, and I’m just here to say thank you for all you do and all that you offer so that I can confidently build and continue to improve my website.
WPBeginner Support
You’re welcome, glad our content has been helpful
Admin
Otis
Thank you for all the info!
WPBeginner Support
You’re welcome!
Admin
Andreas Walter
Thank you for the detailed information regarding SEO on WordPress. This was very helpful. I would like to add that WPML comes with the WPML SEO addon which allows you to translate meta for Yoast and Rankmath.
WPBeginner Support
Thank you for sharing this information
Admin