When it comes to controlling ad space on WordPress blogs, there are few options out there. In this article we will be sharing a highly reputed commercial Ad Manager plugin known as OIO Publisher. The goal of this plugin is to maximize your revenue, save you time, and keep you in control of your ad space.
What Can You Do with OIO Publisher?
OIO Publisher allows you to place ad spots throughout your web site in the zones that you like, and then go out there and sell those ads. It allows you to pick what size ads you want, and how much should they cost. It also integrates with several payment options such as PayPal and 2Checkout.
This plugin is full with features. You get to set zones and in each zone you can choose how many ads will be displayed. You have an option to make the ads rotate. You can offer buyers the opportunity to buy several months of advertising at a discount pricing or you can do monthly subscription. All of this is and much more can be done through the straight forward administration panel.
There is a default banner that reads Advertise here. When a buyer clicks on one of your Advertise Here links, they will be taken to your sales page. This page will be generated by this plugin. Here the users can fill out their information, upload their advertisement image, and choose the payment method. Once they submit an ad, it waits for your approval before it is published on the site. Once you’ve approved the advertisement, OIO Publisher will run the ad for the period that you were paid for, and it will email out statistics on how the ad is doing to the buyer. If your sponsor subscribed for month to month payment, OIO Publisher checks with paypal or their payment method to see if the payment was made. If the subscription was cancelled, it will notify you, and automatically remove the ad from the site.
Screenshot for the Payment Form
Screenshot for Advertiser Report
There are also options for offering pay-per-post, digital downloads, and affiliate programs. All at rates you set in the administrative panel.
Our Opinion
OIO Publisher is a great product that will put you in control. It is very easy to implement and use, but this product does not guarantee that you will have plenty of advertisers. You will still have to do the hard work in order to get advertisers to purchase the ads from your site.
The downside of OIO Publisher when compared to services like BuySellAds is that these services have a huge advertising base, and they can drive advertisers to your sites. Even though OIO Publisher have a marketplace section on their website, it is no where near as powerful as BuySellAds. You will still have to do a lot of work to get advertisers to your site.
The plus side of using OIO Publisher is that you get to keep 100% of the profits from selling the ad spots whereas on services like BuySellAds, there is a middle man fee that you pay.
Cost of this Plugin: $47 ($10 OFF Coupon for WPBeginner Users)
This is a one-time fee, and you can use this plugin on as many domains as you want (as long as you own them). You will also get outstanding support from OIO Publisher team when needed for this one-time fee.
I added this plugin and set the papal for payment. But it never goes to paypal and it skipped the payment.
Can you use this Google Adsense?
Nice review. After looking around I think this plug-in does what I need.
Unfortunately the OIO Publisher says the Coupon code is invalid.
Check out the OIO deal here.
I was trying to buy using your coupon code but this is not working…what a pity
http://awesomescreenshot.com/0fcg07sb2
I actually love OIO Publisher. It has changed how I run advertisements on my sites. If any one is interested you can see it in action on my site http://smartaffiliatemom.com.
thanks guys – I will take a look at this for my site
is it ironic that you talk about this vs buysellads and praise it.. then turn around and still use buysellads? just curious about your motives and if it really is as good of a plugin as you say.
I just bought it though, trusting you guys. I’ll report back if it’s not as good as this article claims.
Actually, we are using both this plugin and BuySellAds…The first 4 sidebar ads are controlled with OIO.. and the other ones are BuySellAds… We are also using this plugin on other websites of ours.
I use this to manage the ads on WPTavern.com and it’s a set and forget plugin. However, it’s worth mentioning that it is not licensed under the GPL.
We are really glad to see you here Jeffro. Yes OIO is an amazing plugin. Thanks for mentioning the part that this plugin is not GPL, but we think it does not matter in this case.
The plugin does not have multi-site license that is ripping developers or users. You have to pay once, and then use it on as many sites as you want.
Nice handy tool. Will try and see how it works!