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How to Easily Embed Instagram in WordPress with oEmbed

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How to Easily Embed Instagram in WordPress with oEmbed

In the past we have shown you how to embed videos, slideshare, and soundcloud in WordPress using oEmbed. One of our users asked if there was a way to easily embed Instagram in WordPress with oEmbed. The answer is YES. In this article, we will show you how to add instagram oEmbed support in WordPress.

Update: You DO NOT have to use this tutorial anymore. WordPress 3.5+ has built-in oEmbed support for Instagram.

All you have to do is open a blank .php file and call it wpb-instagram.php. Then copy the code below and save it in there. Upload the file into your plugins folder, and simply activate the plugin.

Plugin Name: WPB Add Instagram oEmbed
Description: Adds oEmbed support for Instagram
Author: Syed Balkhi
Author URI:

// Add Instagram oEmbed
function wpb_oembed_instagram(){
wp_oembed_add_provider( '*/*', '' );
wp_oembed_add_provider( '*/*', '' );

Now all you have to do is paste the instagram image URL in your WordPress post on its own line. It will automatically embed the image, and boom. That’s how easy it is.

Editorial Staff at WPBeginner is a team of WordPress lovers led by Syed Balkhi. Page maintained by Syed Balkhi.

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  • Todd

    I have added an Instagram video on wordpress with the oAuth but am experiencing a problem. I have the page broken into 2 columns with videos going down the page and the Instagram videos have a large white space under them. Do you know a way to fix that? Here is my site

    Thanks for any help you might be able to offer.

  • Stephen Clark

    I implemented this neat snippet as you instructed however when it rendered on my WP blog/site, it was a thumbnail sized photo. Is that the intended behavior? Or is it supposed to render the image at full size, meaning there is something in my code I need to dig into?

    • Editorial Staff

      Is the image being resized? If so look in your Settings > Media to see the maximum embed width.

  • Julien Maury

    I’m afraid this code will be useless with WordPress 3.5 :

  • greg

    It’s best practise to omit the last ?> from an all php file. :D
    Cool article!

  • Mia

    Thank you WPB..your articles have been so helpful!

    • Editorial Staff

      Thanks for the kind words Mia :)

  • Richard Wells

    Don’t want to be picky, but the closing ?> tag is missing from the code snippet.

    • Editorial Staff

      WordPress takes care of that by default. It should not give you any error.

      • Richard Wells

        Yes, it dawned on me after I posted the comment, I am feeling foolish…

        • Javier Villanueva

          WP doesn’t add a closing ?> tag, it’s just not needed in php files and overall a best practice to just omit it to prevent sending extra whitespace by accident

  • Konstantin Kovshenin

    Or you can simply wait for WordPress 3.5, which will ship with oEmbed support for SoundCloud, Instagram and SlideShare :)

    • Editorial Staff

      Didn’t even see that in the features for 3.5. Well for the next month or so, people can still use this.