How to Build Your Free Email List with WordPress

Posted on May 2nd, 2010 by in WordPress Plugins | 28 Comments  
How to Build Your Free Email List with WordPress

As a blogger, you probably have heard of email marketing. Almost every top blogger has their own email list of followers to whom they engage with exclusively via email. Having an email list allows you to directly engage with your users and promote your products when you have one. It is still one of the fastest ways to get loyal following and exposure to your new ventures. The only problem that most bloggers have is the money that is involved into building your list. In this article, we will show you how you can build a huge email list for free by using WordPress.

Problem that Bloggers face

Collecting emails is expensive. Aweber charges $19/month to have a newsletter. Mailchimp only lets you have 500 free subscribers and after that you would have to start paying. The pricing structure of these popular email services hinders a lot of bloggers from starting their own email list. Most bloggers make the mistake of waiting until they have a product to start building their list. We get asked on a regular basis when is the best time to start building a list? The answer is RIGHT NOW. Start building an email list even if you don’t have a product of your own. Because in 6 months or a year when you do end up creating your own e-book or something else, you will have an audience to promote it to.

Solution

Use the plugin called WP Email Capture by @rhyswynne. This plugin creates a two-field form for capturing emails (Name & Email). Email is double opt in, and allows you to forward opt in to services such as ebooks or software. When you are ready to begin your email marketing campaign, simply export the list into your chosen email marketing software or service. Once you are ready, we recommend either using Aweber or Mailchimp because these two are simply the best. Also don’t forget to subscribe to our Newsletter.

Features

  • Widget Ready.
  • Uses WordPress’ internal wp_mail function for sending mail.
  • Easily integrated with posts & pages.
  • Dashboard Widget.
  • Export data into CSV files, compatible with most major Email Marketing Programmes (including Aweber, Mailchimp, Groupmail, Constant Contact)
  • Double opt in, so compatible with CAN-SPAM act.
  • And completely free!

Download WP Email Capture

About

Editorial Staff at WPBeginner mainly Syed and David.

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JorgeDiaz 5 pts

Hey thanks for sharing that Wordpress Plugin. Also AWeber has it's own Wordpress Plugin you can check that out and you can choose what list directly from that wordpress plugin.

Thanks and talk to you soon.

lordpercy 5 pts

Aweber give you your first month for something like a buck... Just get all your admin in place first. ie. Your first months follow up emails, a couple of solid affiliate products that are relevant to your niche,sign up, input into the auto-responder and see how it goes. What have you got to lose for a dollar?

It might surprise you how quickly you make that $19 you will need for the second month

mahmode 5 pts

was looking for this info for a while thanks for the post

When they opt-in via the plugin, then when you copy the list to mailchimp do they have to opt-in again?

Yes, they would be required to opt-in again.

Great Idea, Having a no cost solution that gets results is not always possible. This is something I need to setup on one of my blogs.

There are so many versions of these plugins I am simply confused. I'm looking for something that is more effective than the basic but I'm just unsure. Thats the problem with choice. It can be a block.

I am using AWeber, but yes, it is expensive starting up. I wonder if you are just making more work for yourself if you are collecting emails using a plug-in and then you re-load them into another service like Constant Contact or AWeber. The constant opting-in is where you lose people.

Well this seems somewhat like GWA Autoresponder except you did not say how many emails can be sent or if they can be preset at intervals?

This plugin does not send out emails. It is merely to collect emails.

Great plugin! Thank you very much!

I'm looking for a Dutch translation, anyone?

Really great plugin.
Btw, how come you are not using any subscriber form in the sidebar or the homepage of your site?

Awesome plugin, i'm gonna test this plugin on my blog. Thanks a lot !

Any tutorials out there how to become expert in List Building ?"'-

One line answer:

Offer quality material, and people will subscribe.

I'll be looking into subscribe2 and newsletter plug-ins. Looking @ ways to build a list without Aweber until one is ready to go for paid services ;-)

Fantastic!

I was just about to sink money into Aweber (which I still plan to) but this is a great resource. I've been asked by a few people if there are any free options, definitely going to point people this way.

When importing your list into Aweber (or Mailchimp, etc) do you have to get your list to re-opt in? If not, then I think this is a great way to build a list at no cost. If you do have to re-opt in, there's a good chance you'll lose a bunch of subscribers during that process.

With Mailchimp you can just import emails in as long as they were collected on your site.

Thanks for the reply. That eases my concerns - I'm definitely digging this plugin now. Though I'm a big fan of Aweber, it's definitely not cost effect during the early list-building stages. Getting a few months of free building in place would definitely help out.

How about featuring this one too? mailpress from mailpress.org or from the repository.

does loads of things the commercial ones do too and is free. Has theming, double opt in, tracking, etc..

I think http://wordpress.org/extend/plugins/subscribe2/ is the better option for such type of email subscriptions. It has the ability to send out emails to all the subscribers, along with several other features.

I usually use subscribe2 on wordpress based sites.

Hi,

Thanks for featuring my plugin :)

As mentioned above, I found newsletter management plugins for Wordpress a little overly complicated, mine is designed to work with third party solutions.

Thanks again, let me know if you have any problems :)

Rhys you have done a great job with this plugin. Keep up the good work and support for the community.

I was listening to a blogging podcast this morning that talked about ditching feedburner and opting for aweber or mailchimp. This plugin seem like it will help with list building.@rhyswynne
.

I use this plugin http://wordpress.org/extend/plugins/newsletter/
to manage 1000+ subscribers on my church's site. They have a free and a pro version. It Includes tracking, themes, batch sending, etc.

It doesn't compare to the features that other paid services can offer. It is probably better to collect emails with the plugin we mention in this article and then import it to Aweber or Mailchimp when you are ready because they have pre-made templates, better tracking and a lot of other features that you can't get with these plugins. Also they deal with all the legal aspects and it saves you a headache.

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