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How to Create and Setup Google+ Brand Page for Your WordPress Site

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How to Create and Setup Google+ Brand Page for Your WordPress Site

We heard the buzz about Google+ few months back. It was invite only and very limited. They were not allowing any business to join. Some businesses created a profile as a personal account, and they were all banned. Finally Google has given an official go-ahead to all businesses. You can now create your own Google+ Brand page. Don’t believe us? Check out WPBeginner Google+ Brand page to see it for yourself. In this article, we will show you how to create and setup your Google+ Brand page for your WordPress site.

1. Create a Google+ Brand Page

First thing you need to do is signin to your Google account and then head to:

Click on the Create your Google+ Page button as demonstrated in the image below:

Create your Google+ Page

2. Pick a Category for your Google+ Page

Pick a Category for Google+ Page

On the second step, you will be asked to pick a category. You can choose from:

Local Businesses or Place

Great for hotels, restaurants, places, stores, any other local service business.

Product or Brand

Great for any other product that is not local. For example, WPBeginner is an online brand.

Company, Institution or Organisation

Great for company pages, non-profits, organizations, schools, etc.

Arts, Entertainment or Sports

Great for books, bands, movies, shows etc. This can be a very broad category.


If you can’t fit your business in any of the categories above, then you put it in here.

3. Adding your Information for your Google+ Brand Page

Once you select your category. We selected Product or Brand, then you will be prompted to fill out additional information.

Google+ Add Info for Brand Pages

Fill out your page name, Website, pick a category. You can select who can view your page. The default is any google user, but you can restrict it to 18+ or 21+.

4. Tagline and Photo for your Google+ Brand Page

After you fill out your information, you will be asked to enter a tagline and a photo for your brand.

Google+ Tagline and Photo

5. Spread the Word out and Tweak Things around

You will be prompted to spread the word out to your friends. You should. After that, you will be given a URL for your page. Sadly it is no Vanity URL yet. I wish that we can have something like but you can’t just yet. You will be given a string of random characters like the one we have:

But you can use to shorten it. If you have a customized short URL for your site, then you can get really creative like this:

If you are using Simple URLs plugin or something similar, you can create something like this:

There is a photostrip similar to Facebook. Except you can control which order they are displayed in. It would be interesting to see what people come up with. We are trying to think of creative uses ourselves.

Hopefully this guide helped you in creating a Google+ Brand page.

Editorial Staff at WPBeginner is a team of WordPress experts led by Syed Balkhi. Page maintained by Syed Balkhi.

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  1. Natarajan says:

    Hi Wpbeginner,

    Nice post. you have explained clearly. The way you expalined about how to create a brand page, is awesome. keep it up

    anyway thanks for the useful info. Can you share or do some post reg SEO for beginners , So it will be more useful for newbies..

  2. Tasman Hayes says:

    Any recommendations for a plugin for putting an Google+ “Add to Circles” to my WordPress sites?

  3. eangulus says:

    @wpbeginner Let’s talk about it

  4. KristinGarrisonSlice says:

    Any suggestions on how to make your Google Page different from your Facebook?

    • wpbeginner says:

      @KristinGarrisonSlice Its still very new. We are trying ourselves to make things a bit more interesting. Because its been only one day, it would be hard to tell. Signup to our Blogging Tips Newsletter because we will share on what we did differently.

  5. mpsinghk says:

    I assume that one should have his personal Google profile in order to create a Google+ page. Now my question is, can I create multiple Google+ pages under my personal profile? Obviously, all those pages will be for my clients.Also, how would you categorize a hospital? Should it be a local business, a brand or an organization?

    • wpbeginner says:

      @mpsinghk If it is for your clients, you should use their emails. Because I am not sure if ownership is transferable yet. Hospitals would be Local Business.

  6. merrittsgret says:

    There’s also, a free shortener service for Google Plus profiles.

  7. Gautam Doddamani says:
  8. andysowards says:

    RT @syedbalkhi How to Create and Setup Google+ Brand Page for Your #WordPress Site – (via @wpbeginner)

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